Apr 2024

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TRANSACTION INTELLIGENCE - APR 2024 GLOBALLY

only.com

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7.2M

Revenue

2.4M

Sessions

3.5-4.0%

Conversion rate

$75-100

Average order value

Online only revenue for only.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Main country of store: GERMANY
Website category: FASHION AND APPAREL
D2C

Only.com is an online platform that offers a wide range of products for purchase. They sell various items, including fashion accessories, electronics, home decor, clothing, and more. The website provides a convenient and intuitive interface for users to explore and shop from their extensive product catalogue.

only.com’s revenueOVER TIME
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Over the past three months, only.com revenue has experienced decline of 9.5%, compared to the preceding three months.

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only.com revenue decline for last six months

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OVERVIEW

In April 2024, only.com, a FASHION AND APPAREL industry, had online sales revenue of $7,185,825 compared to a median revenue of $119,008, with macys.com leading at $704,963,763. The conversion rate was 3.50-4.00%, while the highest and lowest in the category were 3.07% and 0.8%, respectively. The Average Order Value (AOV) ranged from $75 to $100, with the highest in the industry at $389 and the lowest at $75. They had 2,384,359 sessions, while the highest was 197,564,111 from shein.com, and the median sessions were 44,576.

only.com competitors

only.com, with a revenue of $7,185,825 and 87,163 transactions in April 2024, falls behind competitors like boohoo.com, which generated $27,642,918 in revenue from 421,020 transactions. However, only.com boasts a higher conversion rate of 3.50-4.00%, outperforming boohoo.com's 3.00-3.50%. In terms of average order value (AOV), only.com is on par with similar_domain veromoda.com at $75-100, while boohoo.com has a lower AOV of $50-75. Despite this, only.com trails behind na-kd.com in revenue, which reached $8,747,321 with a lower conversion rate of 1.50-2.00%. only.com also has a higher number of sessions compared to onlyandsons.com and jeans-direct.de, indicating a strong online presence and potential for growth in the e-commerce market.

#1 veromoda.com

4.3M

Revenue

Sessions

2.5-3.0%

Conv. rate

$75-100

AOV

#2 na-kd.com

8.7M

Revenue

4.4M

Sessions

1.5-2.0%

Conv. rate

$100-125

AOV

#3 boohoo.com

27.6M

Revenue

12.8M

Sessions

3.0-3.5%

Conv. rate

$50-75

AOV

#4 onlyandsons.com

401K

Revenue

175.7K

Sessions

2.5-3.0%

Conv. rate

$75-100

AOV

#5 jeans-direct.de

612.2K

Revenue

156K

Sessions

2.0-2.5%

Conv. rate

$175-200

AOV

CLOSEST COMPETITORSby revenue

TOP MARKET PERFORMERSby revenue

only.com vs top market performers

only.com

top retailers

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only.com brandsby revenue

Curvy

Top retailers:luckybrand.com aboutyou.de thalia.de

Life

Top retailers:kingsoopers.com kroger.com thepapermouse.com

Mama

Top retailers:amazon.com morrisons.com amazon.de

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Top retailers:zales.com kay.com coach.com

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only.com categoriesby revenue

Pants

Top retailers:levi.com gap.com lululemon.com

Coats & Jackets

Top retailers:zara.com gap.com jcrew.com

Apparel & Accessories

Top retailers:asos.com temu.com nike.com

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Top retailers:gap.com hollisterco.com hm.com

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Top retailers:tableclothsfactory.com amazon.com landsend.com

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only.com channels

Identify top traffic channels that drive growth for only.comand discover how performance of traffic channels has changed over time.

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only.com Google Ads spend

Evaluate only.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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only.com devices

Review only.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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only.com top markets

Explore only.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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