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Apr 2024
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Home/Insights/Retailers/aboutyou.de
TRANSACTION INTELLIGENCE - APR 2024 GLOBALLY

Favicon for aboutyou.deaboutyou.de

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48.1M
Revenue
14.1M
Sessions
2.0-2.5%
Conversion rate
$150-175
Average order value
Online only revenue for aboutyou.de, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

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aboutyou.de’s revenueOVER TIME
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Over the past three months, aboutyou.de revenue has experienced decline of 11%, compared to the preceding three months.

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aboutyou.de revenue decline for last six months
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OVERVIEW
In March 2024, aboutyou.de, an online FASHION AND APPAREL store, generated a revenue of $40,873,428 with a conversion rate of 2.00-2.50% and an average order value (AOV) of $150-175. The store had a total of 12,162,606 sessions. In comparison, the highest revenue in the industry was $635,693,858 by macys.com, the highest conversion rate was 2.99%, the highest AOV was $391, and the most sessions were recorded by shein.com at 198,149,103, while the industry median revenue, conversion rate, AOV, and sessions were $132,853, 2.99%, $391, and 46,271, respectively.
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aboutyou.de competitors

In comparison to its competitors, aboutyou.de ranks third in revenue behind asos.com and zalando.de. aboutyou.de has a lower number of transactions and sessions compared to asos.com and zalando.de but surpasses peek-cloppenburg.de, breuninger.com, and baur.de in both metrics. The average order value (AOV) for aboutyou.de falls within the range of its competitors, with a slightly higher AOV than asos.com and zalando.de. However, aboutyou.de's conversion rate is on the lower end compared to zalando.de and peek-cloppenburg.de but higher than asos.com, breuninger.com, and baur.de. Overall, aboutyou.de demonstrates strong performance in terms of revenue and AOV but has room for improvement in increasing its conversion rate to better compete with the top-performing competitors.

#1 zalando.de
111.4M
Revenue
27.9M
Sessions
3.5-4.0%
Conv. rate
$100-125
AOV
#2 peek-cloppenburg.de
18.6M
Revenue
6M
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
#3 breuninger.com
32.8M
Revenue
8.7M
Sessions
1.5-2.0%
Conv. rate
$175-200
AOV
#4 asos.com
120.7M
Revenue
58.4M
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
#5 baur.de
33.5M
Revenue
7.2M
Sessions
2.0-2.5%
Conv. rate
$175-200
AOV
CLOSEST COMPETITORSby revenue
Favicon for nike.comnike.com
Favicon for hm.comhm.com
Favicon for asos.comasos.com
Favicon for zalando.dezalando.de
Favicon for bonprix.debonprix.de
Favicon for aboutyou.deaboutyou.de
$48.1M
Favicon for baur.debaur.de
Favicon for breuninger.combreuninger.com
Favicon for c-and-a.comc-and-a.com
Favicon for boohoo.comboohoo.com
Favicon for peek-cloppenburg.depeek-cloppenburg.de
TOP MARKET PERFORMERSby revenue
1
Favicon for ebay.deebay.de
$632.4M
2
Favicon for nike.comnike.com
3
Favicon for hm.comhm.com
4
Favicon for asos.comasos.com
5
Favicon for zalando.dezalando.de
6
Favicon for bonprix.debonprix.de
7
Favicon for aboutyou.deaboutyou.de
8
Favicon for baur.debaur.de
9
Favicon for breuninger.combreuninger.com
10
Favicon for c-and-a.comc-and-a.com
aboutyou.de vs top market performers
aboutyou.de
top retailers
conversion rate vs average order value for aboutyou.de and its competitors
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aboutyou.de brandsby revenue

1
Logo for about youAbout You
Top retailers:dundle.comzalando.de
2
Logo for onlyOnly
Top retailers:zalando.depeek-cloppenburg.debestseller.com
3
Logo for levi'sLevi's
4
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Top retailers:schuh.co.ukbedbathandbeyond.comdillards.com
5
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Top retailers:mytoys.dezalando.de

aboutyou.de categoriesby revenue

1
Shoes
Top retailers:nike.comdsw.comfarfetch.com
2
Apparel & Accessories
Top retailers:asos.comtemu.comnike.com
3
Pants
Top retailers:levi.comgap.comlululemon.com
4
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Top retailers:lulus.comrevolve.comtemu.com
5
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Top retailers:amazon.comamazon.deebay.com
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brands overtime comparison

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aboutyou.de channels

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aboutyou.de Google Ads spend

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aboutyou.de devices

Review aboutyou.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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aboutyou.de top markets

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aboutyou.de country & global rank

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