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Sep 2025
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Home/Insights/Retailers/def-shop.com
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

Favicon for def-shop.comdef-shop.com

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1.2M
Revenue
Sep 25
465.3K
Sessions
Sep 25
1.5-2.0%
Conv. rate
Sep 25
$125-150
AOV
Sep 25
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Der größte Streetwear und Hip Hop Shop | 22.500 Produkte auf Lager ✓ 270 Top Marken ✓ Gratis Rückversand ✓ Blitzversand ✓ Jetzt online kaufen!

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def-shop.com Annual Revenue and Growth

def-shop.com's annual sales on its online store amounted to $57.9M in 2024, down 10-20% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$57.9M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
def-shop.com revenue by year

def-shop.com's monthly revenueOVER TIME
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Over the past three months, def-shop.com revenue has experienced decline of 58%, compared to the preceding three months.

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def-shop.com revenue decline for last six months
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OVERVIEW
In September 2025, def-shop.com generated online sales revenue of $1,203,445, significantly surpassing the FASHION AND APPAREL median of $74,931, though far behind market leader shein.com at $819,580,923; the site's conversion rate ranged from 1.50-2.00%, lower than the sector's high of 3.2% and above the low of 0.68%, with an average order value (AOV) of $125-150, compared to the high of $382 and low of $73, while attracting 465,336 sessions, a stark contrast to shein.com’s 297,137,690 sessions and well above the median of 34,221 in the industry.
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def-shop.com competitors

In September 2025, def-shop.com reported a revenue of 1,203,445 with 9,072 transactions and 465,336 sessions, boasting an AOV of 125-150 and a conversion rate of 1.50-2.00. Compared to its competitors, snipes.com leads the pack with a revenue of 9,505,883, 72,088 transactions, and 3,707,221 sessions, while maintaining similar AOV and conversion rate metrics to def-shop.com. jackjones.com also performs well with 9,321,694 revenue, 101,857 transactions, and 2,721,993 sessions, but with a lower AOV and higher conversion rate. titus.de, bolf.de, and jdsports.de have varying revenue, transactions, sessions, AOV, and conversion rate metrics, with jdsports.de standing out for its high revenue, transactions, sessions, AOV, and conversion rate. Overall, def-shop.com falls within the mid-range of its competitors in terms of revenue and performance metrics.

snipes.com screenshot
#1 snipes.com
9.5M
Revenue
3.7M
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
jackjones.com screenshot
#2 jackjones.com
9.3M
Revenue
2.7M
Sessions
3.5-4.0%
Conv. rate
$75-100
AOV
titus.de screenshot
#3 titus.de
707.1K
Revenue
274K
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
bolf.de screenshot
#4 bolf.de
31.3K
Revenue
15.3K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
jdsports.de screenshot
#5 jdsports.de
6.9M
Revenue
1.2M
Sessions
4.0-4.5%
Conv. rate
$125-150
AOV
def-shop.com vs top market performers
def-shop.com
top retailers
conversion rate vs average order value for def-shop.com and its competitors
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Revenue share by device at def-shop.com

In September large majority of sales on def-shop.com, 62% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 38% of sales coming from desktop devices.

In September large majority of sales on def-shop.com, 62% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 38% of sales coming from desktop devices.
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def-shop.com channels

Identify top traffic channels that drive growth for def-shop.comand discover how performance of traffic channels has changed over time.

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def-shop.com Google Ads spend

Evaluate def-shop.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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def-shop.com devices

Review def-shop.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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def-shop.com top markets

Explore def-shop.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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def-shop.com country & global rank

Assess the ranking of def-shop.com among other retailers within its primary country and worldwide.

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