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Apr 2026
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Home/Insights/Retailers/def-shop.com
TRANSACTION INTELLIGENCE - APR 2026 GLOBALLY

Favicon for def-shop.comdef-shop.com

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1M
Revenue
Apr 26
409K
Sessions
Apr 26
1.5-2.0%
Conv. rate
Apr 26
$150-175
AOV
Apr 26
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Der größte Streetwear und Hip Hop Shop | 22.500 Produkte auf Lager ✓ 270 Top Marken ✓ Gratis Rückversand ✓ Blitzversand ✓ Jetzt online kaufen!

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def-shop.com Annual Revenue and Growth

def-shop.com's annual sales on its online store amounted to $26.2M in 2025, down 50%+ from the previous year. For 2026, revenue is expected to decline by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$26.2M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
def-shop.com revenue by year

def-shop.com's monthly revenueOVER TIME
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Over the past three months, def-shop.com revenue has experienced decline of 18%, compared to the preceding three months.

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def-shop.com revenue decline for last six months
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OVERVIEW
In April 2026, def-shop.com achieved impressive online sales revenue of $1,049,083, significantly exceeding the FASHION AND APPAREL median of $78,791, while maintaining a conversion rate between 1.50-2.00%, below the industry high of 3.05%. With an average order value (AOV) of $150-175, def-shop.com is positioned well above the low AOV of $76, yet still under the high of $389. The site attracted 408,956 sessions, far surpassing the industry median of 35,276, though still dwarfed by shein.com’s remarkable 281,585,790 sessions and $860,961,522 revenue, establishing a competitive landscape in the market.
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def-shop.com competitors

As of April 2026, def-shop.com generated a revenue of $1,049,083 with a conversion rate of 1.50-2.00% from 408,956 sessions. In comparison, snipes.com outperformed with $2,903,077 in revenue and a lower conversion rate of 0.50-1.00%. jackjones.com led significantly with $6,707,087 in revenue, yet maintained a similar conversion rate of 2.00-2.50%. titus.de, despite lower revenue at $939,767, had a higher conversion rate of 2.00-2.50%, similar to bolf.de, which earned $39,244. jdsports.de showed a substantial revenue of $6,103,723 and the highest conversion rate of 3.00-3.50%. Overall, while def-shop.com holds a respectable position, it trails behind major competitors in revenue and sessions, indicating room for growth in its market strategy.

snipes.com screenshot
#1 snipes.com
2.9M
Revenue
3.6M
Sessions
0.5-1.0%
Conv. rate
$100-125
AOV
jackjones.com screenshot
#2 jackjones.com
6.7M
Revenue
2.9M
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
titus.de screenshot
#3 titus.de
939.8K
Revenue
365.9K
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
bolf.de screenshot
#4 bolf.de
39.2K
Revenue
19.9K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
jdsports.de screenshot
#5 jdsports.de
6.1M
Revenue
1.5M
Sessions
3.0-3.5%
Conv. rate
$125-150
AOV
def-shop.com vs top market performers
def-shop.com
top retailers
conversion rate vs average order value for def-shop.com and its competitors
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Revenue share by device at def-shop.com

In April large majority of sales on def-shop.com, 65% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 35% of sales coming from desktop devices.

In April large majority of sales on def-shop.com, 65% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 35% of sales coming from desktop devices.
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def-shop.com channels

Identify top traffic channels that drive growth for def-shop.comand discover how performance of traffic channels has changed over time.

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def-shop.com Google Ads spend

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def-shop.com devices

Review def-shop.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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def-shop.com top markets

Explore def-shop.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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def-shop.com country & global rank

Assess the ranking of def-shop.com among other retailers within its primary country and worldwide.

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