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May 2025

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Home/Insights/Retailers/baur.de

TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

baur.de

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27.9M

Revenue

5.1M

Sessions

2.5-3.0%

Conv. rate

$200-225

AOV

Main country of store: GERMANY
Website category: MARKETPLACE

Baur.de is a website that offers an extensive range of diverse products for online shoppers. Their selection includes clothing, footwear, accessories, furniture, home decor, electronic appliances, and much more. They provide customers with an opportunity to browse a wide variety of products conveniently from their online platform.

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baur.de's revenueOVER TIME
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Over the past three months, baur.de revenue has experienced growth of 1.4%, compared to the preceding three months.

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baur.de revenue growth for last six months

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OVERVIEW

In May 2025, baur.de in the MARKETPLACE industry had a revenue of $27,895,892 with a conversion rate of 2.50-3.00% and an AOV of $200-225. It recorded 5,083,536 sessions, significantly lower than the industry's highest of 2,589,786,292 by amazon.com, while the median sessions stood at 140,161. The industry's median revenue is $326,539, while amazon.com leads with $12,259,837,505. A very high conversion rate in the industry is 4.13%, while a low is 0.88%, with AOVs ranging from $52 to $299.

baur.de competitors

In May 2025, baur.de, with a revenue of 27,895,892 and 134,582 transactions, falls behind some of its competitors in terms of revenue and transaction volume. zalando.de leads the pack with a revenue of 119,203,530 and 1,118,804 transactions, followed closely by bonprix.de with 57,249,666 in revenue and 462,724 transactions. In terms of sessions, baur.de with 5,083,536 sessions is outranked by zalando.de with 29,425,786 sessions. However, baur.de does have a higher average order value (AOV) range of 200-225 compared to zalando.de's 100-125 AOV. Conversion rates also vary, with bonprix.de and baur.de tied at 2.50-3.00, while zalando.de leads with a conversion rate of 3.50-4.00. Despite being behind in revenue and session numbers, baur.de maintains a competitive AOV and conversion rate in the market.

#1 aboutyou.de

45.7M

Revenue

10.7M

Sessions

2.0-2.5%

Conv. rate

$175-200

AOV

#2 peek-cloppenburg.de

9.8M

Revenue

4.6M

Sessions

1.5-2.0%

Conv. rate

$125-150

AOV

#3 bonprix.de

57.2M

Revenue

17.8M

Sessions

2.5-3.0%

Conv. rate

$100-125

AOV

#4 zalando.de

119.2M

Revenue

29.4M

Sessions

3.5-4.0%

Conv. rate

$100-125

AOV

#5 breuninger.com

26.2M

Revenue

8.2M

Sessions

1.5-2.0%

Conv. rate

$175-200

AOV

CLOSEST COMPETITORSby revenue

TOP MARKET PERFORMERSby revenue

baur.de vs top market performers

baur.de

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Revenue share by device at baur.de

In May large majority of sales on baur.de, 51% was finalized on mobile devices, with 49% of sales coming from desktop devices.

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baur.de channels

Identify top traffic channels that drive growth for baur.deand discover how performance of traffic channels has changed over time.

baur.de Google Ads spend

Evaluate baur.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

baur.de devices

Review baur.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

baur.de top markets

Explore baur.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.