kay.com
Kay.com is an online platform that offers various products for sale. The website features a wide array of items, including jewelry, watches, engagement rings, bracelets, earrings, and necklaces. Additionally, they provide customers with information about product details, pricing, and purchase options within a convenient online shopping setting.
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kay.com Annual Revenue and Growth
kay.com's annual sales on its online store amounted to $557.1M in 2025, down 0-5% from the previous year. For 2026, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.
kay.com's monthly revenueOVER TIME
Over the past three months, kay.com revenue has experienced decline of 35%, compared to the preceding three months.
kay.com competitors
In April 2026, kay.com generated a revenue of $50,346,692 from 74,261 transactions across 7,654,877 sessions, resulting in an average order value (AOV) of $675-700 and a conversion rate between 0.50-1.00%. In comparison, jared.com reported a lower revenue of $25,023,089 from 30,030 transactions with an AOV of $825-850, but it achieved a higher conversion rate of 1.00-1.50%. Meanwhile, helzberg.com struggled with only $3,691,744 in revenue and 5,424 transactions, matching kay.com’s AOV but reflecting a similar conversion rate. Contrastingly, brilliantearth.com led the field with a substantial revenue of $95,851,115, generating 109,781 transactions from 4,793,898 sessions, boasting the highest AOV at $850-875 and an impressive conversion rate of 2.00-2.50%. Overall, kay.com performs solidly among its competitors but faces strong competition from brilliantearth.com in revenue and conversion efficiency.
Revenue share by device at kay.com
In April large majority of sales on kay.com, 70% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 30% of sales coming from desktop devices.
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kay.com channels
Identify top traffic channels that drive growth for kay.comand discover how performance of traffic channels has changed over time.
kay.com Google Ads spend
Evaluate kay.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
kay.com devices
Review kay.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
