kay.com
Kay.com is an online platform that offers various products for sale. The website features a wide array of items, including jewelry, watches, engagement rings, bracelets, earrings, and necklaces. Additionally, they provide customers with information about product details, pricing, and purchase options within a convenient online shopping setting.
GRIPS CUSTOMERS & RESEARCH PARTNERS
kay.com Annual Revenue and Growth
kay.com's annual sales on its online store amounted to $557.1M in 2025, down 0-5% from the previous year. For 2026, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.
kay.com's monthly revenueOVER TIME
Over the past three months, kay.com revenue has experienced decline of 33%, compared to the preceding three months.
kay.com competitors
In May 2026, kay.com generated $44,551,766 in revenue with 73,855 transactions from 8,983,629 sessions, yielding an average order value (AOV) of $600-625 and a conversion rate of 0.50-1.00%. Its competitor, jared.com, reported $37,913,793 in revenue with a higher AOV of $800-825, but significantly fewer transactions at 47,365 across 5,084,236 sessions, matching kay.com's conversion rate. helzberg.com lagged considerably with just $7,650,783 in revenue and 6,832 transactions from 992,872 sessions, despite a high AOV of $1100-1125. Conversely, brilliantearth.com outperformed kay.com in revenue with $51,664,473, having 70,738 transactions from 5,592,117 sessions and an AOV of $725-750, coupled with a stronger conversion rate of 1.00-1.50%. Overall, kay.com maintains a competitive edge in traffic, though brilliantearth.com leads in revenue generation.
Revenue share by device at kay.com
In May large majority of sales on kay.com, 70% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 30% of sales coming from desktop devices.
Industries kay.com operates in
kay.com is tracked across 10 e-commerce industries. Explore market size, leading retailers and benchmarks for each.
Gain even more insights with the Grips app
kay.com channels
Identify top traffic channels that drive growth for kay.comand discover how performance of traffic channels has changed over time.
kay.com Google Ads spend
Evaluate kay.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
kay.com devices
Review kay.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
