kay.com
Kay.com is an online platform that offers various products for sale. The website features a wide array of items, including jewelry, watches, engagement rings, bracelets, earrings, and necklaces. Additionally, they provide customers with information about product details, pricing, and purchase options within a convenient online shopping setting.
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kay.com Annual Revenue and Growth
kay.com's annual sales on its online store amounted to $585.7M in 2024, up 10-20% from the previous year. For 2025, revenue is expected to decline by 10-20%. This would mark a reversal from last year's growth.
kay.com's monthly revenueOVER TIME
Over the past three months, kay.com revenue has experienced growth of 11%, compared to the preceding three months.
kay.com competitors
In October 2025, kay.com outperformed its competitors in terms of revenue, with a total of $45,754,974. This significantly surpassed zales.com and jared.com, which reported revenues of $25,883,309 and $24,253,282, respectively. However, kay.com had a higher number of transactions and sessions compared to brilliantearth.com, which reported the highest revenue at $77,587,430. kay.com had a lower average order value (AOV) range of $575-600 compared to some competitors like helzberg.com and brilliantearth.com with AOV ranges of $975-1000 and $750-775, respectively. Conversion rates for kay.com fell within the middle range of its competitors, with a rate of 1.00-1.50%, while brilliantearth.com reported the highest conversion rate of 2.00-2.50%. Overall, kay.com demonstrated strong performance in revenue but fell slightly behind in AOV and conversion rate metrics compared to its competitors.
Revenue share by device at kay.com
In October large majority of sales on kay.com, 70% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 30% of sales coming from desktop devices.
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kay.com channels
Identify top traffic channels that drive growth for kay.comand discover how performance of traffic channels has changed over time.
kay.com Google Ads spend
Evaluate kay.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
kay.com devices
Review kay.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
