asos.com
ASOS.com is an online retail platform that offers a wide range of clothing, footwear, accessories, and beauty products for men and women. Popular items sold include dresses, jeans, t-shirts, shoes, and jewelry, with options from various brands and designers. They also provide a platform for independent sellers to showcase their creations.
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asos.com Annual Revenue and Growth
asos.com's annual sales on its online store amounted to $1.4B in 2024, down 10-20% from the previous year. For 2025, revenue is expected to decline by 10-20%. The trend is expected to accelerate.
asos.com's monthly revenueOVER TIME
Over the past three months, asos.com revenue has experienced growth of 4.4%, compared to the preceding three months.
asos.com competitors
In September 2025, asos.com reported a revenue of $106,131,166 with 757,633 transactions and 49,719,352 sessions. The average order value (AOV) was between $125-150, and the conversion rate ranged from 1.50-2.00%. Comparing these metrics to its competitors, next.co.uk stood out with a revenue of $181,919,048, 904,771 transactions, and 31,956,970 sessions. The AOV was higher at $200-225, and the conversion rate ranged from 2.50-3.00%. On the lower end of the spectrum, boohoo.com had a revenue of $10,027,347 with 172,452 transactions and 6,430,250 sessions, while newlook.com reported $23,684,482 in revenue, 353,366 transactions, and 8,077,330 sessions. The average order value and conversion rates varied among the competitors, showcasing the diverse landscape of online fashion retailers in September 2025.
Revenue share by device at asos.com
In September large majority of sales on asos.com, 57% was finalized on desktop devices, with 43% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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asos.com channels
Identify top traffic channels that drive growth for asos.comand discover how performance of traffic channels has changed over time.
asos.com Google Ads spend
Evaluate asos.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
asos.com devices
Review asos.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
