asos.com
ASOS.com is an online retail platform that offers a wide range of clothing, footwear, accessories, and beauty products for men and women. Popular items sold include dresses, jeans, t-shirts, shoes, and jewelry, with options from various brands and designers. They also provide a platform for independent sellers to showcase their creations.
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asos.com Annual Revenue and Growth
asos.com's annual sales on its online store amounted to $1.3B in 2025, down 5-10% from the previous year. For 2026, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.
asos.com's monthly revenueOVER TIME
Over the past three months, asos.com revenue has experienced growth of 23%, compared to the preceding three months.
asos.com competitors
In January 2026, asos.com generated $121,373,839 in revenue from 836,627 transactions and 58,321,788 sessions, with an average order value (AOV) ranging from $125 to $150 and a conversion rate of 1.00-1.50%. In comparison, next.co.uk outperformed asos.com with revenue of $167,698,824, 905,510 transactions, and 35,054,797 sessions, boasting a higher AOV of $175-$200 and a conversion rate of 2.50-3.00%. On the other hand, boohoo.com, newlook.com, houseoffraser.co.uk, and prettylittlething.com all fell behind asos.com in revenue, transactions, and sessions, with varying AOVs and conversion rates. Notably, newlook.com stood out with the highest conversion rate of 4.50-5.00%, while prettylittlething.com had the lowest revenue and AOV, indicating a different target market compared to asos.com and its other competitors.
Revenue share by device at asos.com
In January large majority of sales on asos.com, 57% was finalized on desktop devices, with 43% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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asos.com channels
Identify top traffic channels that drive growth for asos.comand discover how performance of traffic channels has changed over time.
asos.com Google Ads spend
Evaluate asos.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
asos.com devices
Review asos.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
