asos.com
ASOS.com is an online retail platform that offers a wide range of clothing, footwear, accessories, and beauty products for men and women. Popular items sold include dresses, jeans, t-shirts, shoes, and jewelry, with options from various brands and designers. They also provide a platform for independent sellers to showcase their creations.
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asos.com Annual Revenue and Growth
asos.com's annual sales on its online store amounted to $1.3B in 2025, down 5-10% from the previous year. For 2026, revenue is expected to grow by 5-10%. This suggests a turnaround from last year's decline.
asos.com's monthly revenueOVER TIME
Over the past three months, asos.com revenue has experienced growth of 24%, compared to the preceding three months.
asos.com competitors
The competitive set includes asos.com, next.co.uk, boohoo.com, newlook.com, houseoffraser.co.uk, and prettylittlething.com. In September 2026, asos.com achieved a revenue of 153.9 million, ranking second among competitors. It led in transactions with 1.1 million and sessions, attracting 72.8 million visitors. Meanwhile, next.co.uk outperformed asos.com in revenue at 195.1 million, while maintaining the same transaction count. However, next.co.uk had significantly fewer sessions, at 36.6 million. boohoo.com reported a revenue of 14.4 million from 196,000 transactions over 6.8 million sessions. newlook.com and houseoffraser.co.uk also trailed with revenues of 17.8 million and 11.8 million, respectively, while both had fewer transactions and sessions. Notably, newlook.com and houseoffraser.co.uk reported conversion rates between 4.00-4.50%, surpassing asos.com’s 1.50-2.00% range. Overall, asos.com remains a strong contender with its high transaction volume and session count, even as next.co.uk leads in revenue.
Revenue share by device at asos.com
In September large majority of sales on asos.com, 57% was finalized on desktop devices, with 43% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Industries asos.com operates in
asos.com is tracked across 2 e-commerce industries. Explore market size, leading retailers and benchmarks for each.
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asos.com channels
Identify top traffic channels that drive growth for asos.comand discover how performance of traffic channels has changed over time.
asos.com Google Ads spend
Evaluate asos.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
asos.com devices
Review asos.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
