shein.com
Shein.com is an online retailer that offers a wide range of clothing and accessories for women, men, and children. The website features a vast collection of trendy fashion items, including dresses, tops, bottoms, outerwear, shoes, and accessories. It provides customers worldwide with affordable options and regularly updates its inventory with new styles.
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shein.com Annual Revenue and Growth
shein.com's annual sales on its online store amounted to $6.9B in 2024, up 10-20% from the previous year. For 2025, revenue is expected to grow by 20-50%. The trend is expected to accelerate.
shein.com's monthly revenueOVER TIME
Over the past three months, shein.com revenue has experienced growth of 13%, compared to the preceding three months.
shein.com competitors
In October 2025, shein.com stood out among its competitors in terms of revenue, transactions, sessions, average order value (AOV), and conversion rate. shein.com generated a revenue of $977,396,912 from 8,982,682 transactions and 321,650,758 sessions, with an AOV of $100-125 and a conversion rate of 2.50-3.00%. In comparison, shein.co.uk had revenue of $122,938,625 from 1,137,526 transactions and 30,634,919 sessions, with a higher conversion rate of 3.50-4.00%. boohoo.com had lower revenue at $15,047,373, but a similar conversion rate of 3.50-4.00%. fashionnova.com and prettylittlething.us also had lower revenue and sessions compared to shein.com, with varying AOV and conversion rates. forever21.com lagged behind with the lowest revenue, transactions, sessions, AOV, and conversion rate among the competitors.
Revenue share by device at shein.com
In October large majority of sales on shein.com, 54% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 46% of sales coming from desktop devices.
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shein.com channels
Identify top traffic channels that drive growth for shein.comand discover how performance of traffic channels has changed over time.
shein.com Google Ads spend
Evaluate shein.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
shein.com devices
Review shein.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
