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Mar 2024
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TRANSACTION INTELLIGENCE - MAR 2024 GLOBALLY

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542.1M
Revenue
198.1M
Sessions
2.5-3.0%
Conversion rate
$100-125
Average order value
Online only revenue for shein.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Shein.com is an online retailer that offers a wide range of clothing and accessories for women, men, and children. The website features a vast collection of trendy fashion items, including dresses, tops, bottoms, outerwear, shoes, and accessories. It provides customers worldwide with affordable options and regularly updates its inventory with new styles.

shein.com’s revenueOVER TIME
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Over the past three months, shein.com revenue has experienced growth of 9.5%, compared to the preceding three months.

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shein.com revenue growth for last six months
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OVERVIEW
shein.com in the FASHION AND APPAREL industry had a revenue of $542,104,921 in March 2024, with a conversion rate of 2.50-3.00% and an AOV of $100-125. It had the highest number of sessions at 198,149,103 compared to a median of 46,271 in the industry. The highest revenue was from macys.com at $635,693,858, while the highest conversion rate was 2.99% and the highest AOV was $391. The lowest conversion rate was 0.8% and the lowest AOV was $75.
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shein.com competitors

When comparing shein.com to its competitors in the online fashion retail space, it is evident that shein.com outperforms most of them in terms of revenue and transactions. While shein.com boasts a revenue of $542,104,921 and 5,044,602 transactions with 198,149,103 sessions, its closest competitor in terms of revenue is fashionnova.com with $38,970,467 in revenue and 447,283 transactions. Additionally, shein.com has a higher average order value (AOV) in the range of $100-125, similar to prettylittlething.us and shein.co.uk, but significantly higher than forever21.com and boohoo.com, which have AOVs ranging from $50-75. In terms of conversion rate, shein.com falls within the average range of 2.50-3.00%, along with most of its competitors, except for boohoo.com, which boasts a higher conversion rate of 3.00-3.50%. Overall, shein.com stands out for its impressive revenue and transaction numbers, solidifying its position as a key player in the online fashion retail industry.

#1 shein.co.uk
64M
Revenue
19.6M
Sessions
3.0-3.5%
Conv. rate
$100-125
AOV
#2 boohoo.com
23.3M
Revenue
11.9M
Sessions
3.0-3.5%
Conv. rate
$50-75
AOV
#3 fashionnova.com
39M
Revenue
23.9M
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
#4 prettylittlething.us
12.2M
Revenue
4M
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
#5 forever21.com
7.8M
Revenue
8.3M
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
shein.com vs top market performers
shein.com
top retailers
conversion rate vs average order value for shein.com and its competitors
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shein.com brandsby revenue

1
Logo for 1pc minimalist ring1pc Minimalist Ring
Top retailers:shein.co.uk
2
Logo for satin hair bonnetSatin Hair Bonnet
Top retailers:shein.co.uk

shein.com categoriesby revenue

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brands overtime comparison

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shein.com channels

Identify top traffic channels that drive growth for shein.comand discover how performance of traffic channels has changed over time.

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shein.com Google Ads spend

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shein.com devices

Review shein.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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shein.com top markets

Explore shein.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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shein.com country & global rank

Assess the ranking of shein.com among other retailers within its primary country and worldwide.

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