shein.com
Shein.com is an online retailer that offers a wide range of clothing and accessories for women, men, and children. The website features a vast collection of trendy fashion items, including dresses, tops, bottoms, outerwear, shoes, and accessories. It provides customers worldwide with affordable options and regularly updates its inventory with new styles.
GRIPS CUSTOMERS & RESEARCH PARTNERS
shein.com Annual Revenue and Growth
shein.com's annual sales on its online store amounted to $8.9B in 2025, up 20-50% from the previous year. For 2026, revenue is expected to grow by 20-50%. The trend is expected to accelerate.
shein.com's monthly revenueOVER TIME
Over the past three months, shein.com revenue has experienced decline of 1.5%, compared to the preceding three months.
shein.com competitors
In July 2026, shein.com trails its competitors in conversion rate, sitting at 2.00-2.50%, while shein.co.uk leads at 3.00-3.50%. Despite this, shein.com boasts the highest revenue at $881.5 million, surpassing shein.co.uk by $757.2 million. shein.com also leads in transactions with 7.4 million, significantly ahead of fashionnova.com by 6.3 million. In terms of sessions, shein.com outperforms all competitors with 301.1 million sessions, leading fashionnova.com by a remarkable 260.3 million. While the average order values are similar across the board, with shein.com and shein.co.uk ranging from $100-125, shein.com’s overall performance in revenue, transactions, and sessions establishes it as the dominant player in the market.
Revenue share by device at shein.com
In July large majority of sales on shein.com, 57% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 43% of sales coming from desktop devices.
Industries shein.com operates in
shein.com is tracked across 3 e-commerce industries. Explore market size, leading retailers and benchmarks for each.
Gain even more insights with the Grips app
shein.com channels
Identify top traffic channels that drive growth for shein.comand discover how performance of traffic channels has changed over time.
shein.com Google Ads spend
Evaluate shein.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
shein.com devices
Review shein.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
