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Jun 2024
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Home/Insights/Retailers/bonprix.de
TRANSACTION INTELLIGENCE - JUN 2024 GLOBALLY

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46.9M
Revenue
10.5M
Sessions
3.5-4.0%
Conversion rate
$100-125
Average order value
Online only revenue for bonprix.de, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Bonprix.de is an e-commerce platform that offers a wide range of products for men, women, and children. It provides an assortment of clothing, including dresses, shirts, and pants, as well as footwear and accessories. The website enables customers to shop for fashionable and affordable items from various brands conveniently online.

bonprix.de’s revenueOVER TIME
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Over the past three months, bonprix.de revenue has experienced growth of 3.7%, compared to the preceding three months.

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bonprix.de revenue growth for last six months
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OVERVIEW
In June 2024, bonprix.de in the FASHION AND APPAREL industry generated $46,934,314 in online sales with a conversion rate of 3.50-4.00% and an average order value (AOV) of $100-125. The store had 10,489,538 sessions, significantly lower than the highest session count of 197,565,334 from shein.com. Despite the lower revenue and sessions compared to the top performers in the category, bonprix.de maintains a competitive position with solid conversion rates and AOV within the industry standards.
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bonprix.de competitors

When comparing bonprix.de to its competitors in the online retail clothing market, bonprix.de stands out as a leader in terms of revenue, transactions, and sessions. With a revenue of 46,934,314 euros from 396,761 transactions and 10,489,538 sessions, bonprix.de showcases a strong performance. In contrast, competitors such as witt-weiden.de, peek-cloppenburg.de, baur.de, heine.de, and aboutyou.de show varying levels of performance. For instance, peek-cloppenburg.de generates a revenue of 19,084,249 euros from 152,047 transactions and 6,314,700 sessions, while baur.de has a revenue of 25,349,843 euros from 142,501 transactions and 6,691,879 sessions. heine.de boasts a higher conversion rate of 4.50-5.00% but falls behind in revenue compared to bonprix.de. Overall, bonprix.de maintains a competitive edge in the market with its impressive revenue, transaction volume, and number of sessions.

#1 peek-cloppenburg.de
19.1M
Revenue
6.3M
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
#2 baur.de
25.3M
Revenue
6.7M
Sessions
2.0-2.5%
Conv. rate
$175-200
AOV
#3 aboutyou.de
39.1M
Revenue
9.7M
Sessions
2.5-3.0%
Conv. rate
$150-175
AOV
#4 heine.de
15.5M
Revenue
2.5M
Sessions
4.5-5.0%
Conv. rate
$125-150
AOV
#5 witt-weiden.de
9.5M
Revenue
2.6M
Sessions
3.5-4.0%
Conv. rate
$100-125
AOV
CLOSEST COMPETITORSby revenue
Favicon for hm.comhm.com
Favicon for asos.comasos.com
Favicon for zalando.dezalando.de
Favicon for tchibo.detchibo.de
Favicon for zalando.chzalando.ch
Favicon for bonprix.debonprix.de
$46.9M
Favicon for aboutyou.deaboutyou.de
Favicon for breuninger.combreuninger.com
Favicon for baur.debaur.de
Favicon for boohoo.comboohoo.com
Favicon for c-and-a.comc-and-a.com
TOP MARKET PERFORMERSby revenue
1
Favicon for shein.comshein.com
$535.2M
2
Favicon for otto.deotto.de
3
Favicon for zara.comzara.com
4
Favicon for hm.comhm.com
5
Favicon for asos.comasos.com
6
Favicon for zalando.dezalando.de
7
Favicon for tchibo.detchibo.de
8
Favicon for zalando.chzalando.ch
9
Favicon for bonprix.debonprix.de
10
Favicon for aboutyou.deaboutyou.de
bonprix.de vs top market performers
bonprix.de
top retailers
conversion rate vs average order value for bonprix.de and its competitors
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bonprix.de brandsby revenue

1
Logo for sesselSessel
Top retailers:hoeffner.dedouglas.dexxxlutz.de
2
Logo for baggy jeansBaggy Jeans
Top retailers:hm.com
3
Logo for trenchcoatTrenchcoat
Top retailers:hm.competerhahn.debreuninger.com
4
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Top retailers:moemax.dedouglas.dexxxlutz.de
5
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Top retailers:moemax.dexxxlutz.dekik.de

bonprix.de categoriesby revenue

1
Furniture
Top retailers:macys.comzara.comralphlauren.com
2
Pants
Top retailers:levi.comgap.comlululemon.com
3
Coats & Jackets
Top retailers:zara.comgap.comjcrew.com
4
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Top retailers:revolve.comlulus.comfashionnova.com
5
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Top retailers:sleepnumber.comwayfair.comamazon.com
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brands overtime comparison

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bonprix.de channels

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bonprix.de Google Ads spend

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bonprix.de devices

Review bonprix.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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bonprix.de top markets

Explore bonprix.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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bonprix.de country & global rank

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