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Mar 2025

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TRANSACTION INTELLIGENCE - MAR 2025 GLOBALLY

thalia.de

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22.9M

Revenue

13.3M

Sessions

3.5-4.0%

Conv. rate

$25-50

AOV

Main country of store: GERMANY
Website category: E COMMERCE AND SHOPPING

Thalia.de is an online platform that offers a range of products, including books, e-books, DVDs, music, and toys. Users can browse and purchase items in various categories such as literature, fiction, non-fiction, movies, music albums, and games. The website provides convenient and comprehensive access to entertainment products for different interests and ages.

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thalia.de's revenueOVER TIME
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Over the past three months, thalia.de revenue has experienced decline of 13%, compared to the preceding three months.

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thalia.de revenue decline for last six months

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OVERVIEW

thalia.de's performance metrics for March 2025: revenue $22,909,758, conversion rate 3.50-4.00%, AOV $25-50, sessions 13,329,441. In the e-commerce_and_shopping industry, median revenue is $97,588, largest revenue is $102,856,502 by qvc.com, highest conversion rate is 3.7%, lowest conversion rate is 0.81%, highest AOV is $353, lowest AOV is $57, highest sessions at 31,572,172 by boots.com, and median sessions are 42,004.

thalia.de competitors

In March 2025, thalia.de outperformed its competitors in terms of revenue, transactions, sessions, average order value (AOV), and conversion rate. thalia.de generated a revenue of 22,909,758 with 484,430 transactions and 13,329,441 sessions. Its AOV ranged between 25-50, and the conversion rate was between 3.50-4.00. In comparison, booklooker.de had a revenue of 1,952,941 with 48,448 transactions and 2,934,544 sessions, while medimops.de recorded a revenue of 10,735,278 with 298,132 transactions and 6,782,994 sessions. thalia.de's competitors like lehmanns.de, buecher.de, and weltbild.de lagged behind in various metrics such as revenue, transactions, and conversion rates, showcasing thalia.de's dominance in the online book market.

#1 buecher.de

1.5M

Revenue

1.1M

Sessions

2.5-3.0%

Conv. rate

$25-50

AOV

#2 weltbild.de

116.6K

Revenue

10.7K

Sessions

4.5-5.0%

Conv. rate

$200-225

AOV

#3 medimops.de

10.7M

Revenue

6.8M

Sessions

4.0-4.5%

Conv. rate

$25-50

AOV

#4 booklooker.de

Revenue

2.9M

Sessions

1.5-2.0%

Conv. rate

$25-50

AOV

#5 lehmanns.de

280.8K

Revenue

424.4K

Sessions

0.5-1.0%

Conv. rate

$75-100

AOV

CLOSEST COMPETITORSby revenue

TOP MARKET PERFORMERSby revenue

thalia.de vs top market performers

thalia.de

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Revenue share by device at thalia.de

In March large majority of sales on thalia.de, 52% was finalized on mobile devices, with 48% of sales coming from desktop devices.

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thalia.de channels

Identify top traffic channels that drive growth for thalia.deand discover how performance of traffic channels has changed over time.

thalia.de Google Ads spend

Evaluate thalia.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

thalia.de devices

Review thalia.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

thalia.de top markets

Explore thalia.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.