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Grips
Sep 2024
All countries
TRANSACTION INTELLIGENCE - SEP 2024 GLOBALLY

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33.1M
Revenue
3.3M
Sessions
1.0-1.5%
Conversion rate
$900-1000
Average order value
Online only revenue for zales.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Zales.com is an online retail platform that offers a wide range of jewelry products, including rings, necklaces, bracelets, earrings, and watches for men and women. It also provides customization options, as well as various collections featuring diamonds, gemstones, and precious metals. Zales.com additionally offers expedited shipping and financing alternatives.

zales.com’s revenueOVER TIME
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Over the past three months, zales.com revenue has experienced growth of 12%, compared to the preceding three months.

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zales.com revenue growth for last six months
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OVERVIEW
In September 2024, zales.com, an online LUXURY store, generated $33,108,688 in revenue, with a conversion rate of 1.00-1.50% and an AOV of $900-925. The highest conversion rate in the category is 2.91%, while the lowest is 0.46%. The highest AOV is $1,003, and the lowest is $83. zales.com received 3,310,224 sessions, compared to the highest at 12,914,548 from pandora.net, with a median of 29,214 sessions in the industry. brilliantearth.com leads in revenue with $51,486,553.
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zales.com competitors

When comparing zales.com to its competitors in the online jewelry retail industry, several key metrics stand out. zales.com, with a revenue of $33,108,688 from 36,446 transactions and 3,310,224 sessions, has an average order value (AOV) ranging from $900 to $925 and a conversion rate between 1.00% and 1.50%. In contrast, Brilliant Earth leads the pack with a revenue of $51,486,553 from 72,493 transactions and 4,558,665 sessions, boasting an AOV of $700 to $725 and a higher conversion rate of 1.50% to 2.00%. Kay Jewelers follows closely behind with $43,784,931 in revenue, 64,904 transactions, and 4,759,182 sessions, featuring an AOV of $650 to $675 and a comparable conversion rate to zales.com. Helzberg, Jared, and Zales Outlet also offer varying performance metrics, positioning each competitor uniquely in the market.

#1 zalesoutlet.com
3.5M
Revenue
360.3K
Sessions
0.5-1.0%
Conv. rate
$1000-1100
AOV
#2 kay.com
43.8M
Revenue
4.8M
Sessions
1.0-1.5%
Conv. rate
$600-700
AOV
#3 jared.com
13.3M
Revenue
2M
Sessions
0.5-1.0%
Conv. rate
$900-1000
AOV
#4 bluenile.com
7.6M
Revenue
2.2M
Sessions
0.5-1.0%
Conv. rate
$400-500
AOV
#5 helzberg.com
7.3M
Revenue
793.9K
Sessions
0.5-1.0%
Conv. rate
$1000-1100
AOV
zales.com vs top market performers
zales.com
top retailers
conversion rate vs average order value for zales.com and its competitors
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zales.com brandsby revenue

1
Logo for zal-site-logonew919.pngZal-site-logonew919.png
2
Logo for online exclusiveOnline Exclusive
3
Logo for clearanceClearance

zales.com categoriesby revenue

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brands overtime comparison

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zales.com channels

Identify top traffic channels that drive growth for zales.comand discover how performance of traffic channels has changed over time.

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zales.com Google Ads spend

Evaluate zales.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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zales.com devices

Review zales.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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zales.com top markets

Explore zales.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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zales.com country & global rank

Assess the ranking of zales.com among other retailers within its primary country and worldwide.

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