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TRANSACTION INTELLIGENCE - MAR 2024 GLOBALLY

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14.1M
Revenue
1.3M
Sessions
2.0-2.5%
Conversion rate
$500-600
Average order value
Online only revenue for microperfumes.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Shop 100% authentic brand name fragrances - Microperfumes decants as low as $0.99 with FREE shipping*. We offer the fastest delivery with the best customer support!

microperfumes.com’s revenueOVER TIME
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Over the past three months, microperfumes.com revenue has experienced growth of 57%, compared to the preceding three months.

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microperfumes.com revenue growth for last six months
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OVERVIEW
In March 2024, microperfumes.com, a BEAUTY AND COSMETICS website, generated a revenue of $14,089,357 with a conversion rate of 2.00-2.50% and an AOV of $500-525. The site had 1,342,899 sessions, falling below the median of 41,489 in the industry. Despite its performance, microperfumes.com trails behind ulta.com, which generated $120,940,083 in revenue, and sephora.com, with 49,703,421 sessions. The high AOV in the industry is $179, while the low is $45, showcasing potential areas for improvement in microperfumes.com's performance metrics.
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microperfumes.com competitors

microperfumes.com stands out among its competitors with a revenue of $14,089,357, generated from 27,109 transactions and 1,342,899 sessions. Its average order value (AOV) falls between $500-$525, with a conversion rate of 2.00-2.50%. In comparison, fragrancenet.com leads in revenue with $42,406,673, 425,642 transactions, and 17,080,259 sessions, boasting an AOV of $75-$100 and a similar conversion rate. scentsplit.com follows with $2,957,592 in revenue, 13,569 transactions, and 1,071,473 sessions, featuring a higher AOV of $200-$225 but a lower conversion rate. fragrancesline.com showcases an impressive conversion rate of 3.00-3.50% with a revenue of $265,877, while perfumania.com and perfumesamplesanddecants.com have lower revenues and sessions, highlighting the competitive landscape in the microperfume industry.

#1 fragrancesline.com
265.9K
Revenue
159.5K
Sessions
3.0-3.5%
Conv. rate
$50-75
AOV
#2 scentsplit.com
3M
Revenue
1.1M
Sessions
1.0-1.5%
Conv. rate
$200-225
AOV
#3 fragrancenet.com
42.4M
Revenue
17.1M
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
#4 perfumesamplesanddecants.com
39.8K
Revenue
44.6K
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
#5 perfumania.com
742.5K
Revenue
510.1K
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
microperfumes.com vs top market performers
microperfumes.com
top retailers
conversion rate vs average order value for microperfumes.com and its competitors
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microperfumes.com brandsby revenue

microperfumes.com categoriesby revenue

1
Apparel & Accessories
2
Electronics
3
Sporting Goods
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brands overtime comparison

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microperfumes.com channels

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microperfumes.com Google Ads spend

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microperfumes.com devices

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microperfumes.com top markets

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microperfumes.com country & global rank

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