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Sep 2025
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TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

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13.9M
Revenue
Sep 25
2.9M
Sessions
Sep 25
5.0-5.5%
Conv. rate
Sep 25
$75-100
AOV
Sep 25
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Flaconi.de is an online platform that offers a wide range of cosmetics and fragrances. The website provides a convenient shopping experience where customers can find various beauty products such as skincare, makeup, haircare, and perfumes from renowned brands. Users can also benefit from helpful beauty tips and recommendations on the site.

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flaconi.de Annual Revenue and Growth

flaconi.de's annual sales on its online store amounted to $175.3M in 2024, down 5-10% from the previous year. For 2025, revenue is expected to decline by 10-20%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$175.3M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
flaconi.de revenue by year

flaconi.de's monthly revenueOVER TIME
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Over the past three months, flaconi.de revenue has experienced growth of 1.4%, compared to the preceding three months.

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flaconi.de revenue growth for last six months
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OVERVIEW
In September 2025, flaconi.de generated $13,869,557 in online sales, significantly below the BEAUTY AND COSMETICS median of $40,540, and far from ulta.com’s leading $93,223,020. With a conversion rate of 5.00-5.50%, flaconi exceeds the industry average of 4.54%, while its average order value (AOV) ranges between $75-100, lower than the sector’s high of $203. Flaconi’s sessions reached 2,944,106, notably surpassing the median of 18,928 but trailing behind sephora.com’s impressive 45,764,193 sessions, indicating a solid but competitive standing in the online beauty retail landscape.
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flaconi.de competitors

In September 2025, flaconi.de generated a revenue of 13,869,557 with 153,706 transactions and 2,944,106 sessions, boasting an average order value (AOV) of 75-100 and a conversion rate of 5.00-5.50. When compared to its competitors, flaconi.de outperformed parfumdreams.de in revenue, transactions, and sessions, while maintaining a similar AOV and a higher conversion rate. douglas.de surpassed flaconi.de in revenue and sessions, but flaconi.de had a higher conversion rate. notino.de had lower revenue and sessions than flaconi.de, with a similar AOV and conversion rate. pieper.de and easycosmetic.de lagged behind flaconi.de in all metrics, with significantly lower revenue, transactions, sessions, AOV, and conversion rates. Overall, flaconi.de stood out among its competitors in terms of revenue, transactions, and conversion rate.

parfumdreams.de screenshot
#1 parfumdreams.de
3.9M
Revenue
1.4M
Sessions
3.5-4.0%
Conv. rate
$75-100
AOV
douglas.de screenshot
#2 douglas.de
14.8M
Revenue
5.5M
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
notino.de screenshot
#3 notino.de
6.1M
Revenue
1.5M
Sessions
3.5-4.0%
Conv. rate
$100-125
AOV
pieper.de screenshot
#4 pieper.de
909.2K
Revenue
522.9K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
easycosmetic.de screenshot
#5 easycosmetic.de
3.2M
Revenue
886.2K
Sessions
2.0-2.5%
Conv. rate
$150-175
AOV
flaconi.de vs top market performers
flaconi.de
top retailers
conversion rate vs average order value for flaconi.de and its competitors
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Revenue share by device at flaconi.de

In September large majority of sales on flaconi.de, 50% was finalized on desktop devices, with 50% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on flaconi.de, 50% was finalized on desktop devices, with 50% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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flaconi.de channels

Identify top traffic channels that drive growth for flaconi.deand discover how performance of traffic channels has changed over time.

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flaconi.de Google Ads spend

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flaconi.de devices

Review flaconi.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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flaconi.de top markets

Explore flaconi.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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flaconi.de country & global rank

Assess the ranking of flaconi.de among other retailers within its primary country and worldwide.

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