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Sep 2024

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TRANSACTION INTELLIGENCE - SEP 2024 GLOBALLY

luckyscent.com

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2.7M

Revenue

719.1K

Sessions

1.0-1.5%

Conversion rate

$250-275

Average order value

Online only revenue for luckyscent.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Main country of store: UNITED STATES
Website category: BEAUTY AND COSMETICS

Luckyscent: the best selection of niche perfumes, fragrances and candles anywhere.

luckyscent.com’s revenueOVER TIME
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Over the past three months, luckyscent.com revenue has experienced growth of 1.8%, compared to the preceding three months.

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luckyscent.com revenue growth for last six months

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OVERVIEW

In September 2024, luckyscent.com in the BEAUTY AND COSMETICS industry had a revenue of $2,669,754, a conversion rate of 1.00-1.50%, an AOV of $250-275, and 719,081 sessions. The median revenue for the industry was $53,315, the highest revenue was $114,902,798 from ulta.com, the highest conversion rate was 4.62%, the lowest conversion rate was 1.45%, the highest AOV was $191, the lowest AOV was $49, and the highest sessions were 41,256,765 from sephora.com with a median of 22,216 sessions.

luckyscent.com competitors

luckyscent.com stands out among its competitors in the online perfume market based on the metrics provided. With a revenue of $2,669,754 and 10,672 transactions from 719,081 sessions, luckyscent.com has a high average order value (AOV) ranging from $250-$275 and a conversion rate of 1.00-1.50. In comparison, zgoperfumery.com has a revenue of $142,010 with 736 transactions from 50,310 sessions, offering an AOV of $175-$200 and a similar conversion rate. twistedlily.com, another competitor, generated $433,123 in revenue from 3,230 transactions and 203,230 sessions, with a lower AOV of $125-$150 but a higher conversion rate of 1.50-2.00. beautyhabit.com and fragrancesline.com have significantly lower revenue and conversion rates compared to luckyscent.com, while scentsplit.com closely matches in revenue and AOV but with slightly more transactions and sessions.

#1 scentsplit.com

2.9M

Revenue

874.9K

Sessions

1.0-1.5%

Conv. rate

$250-275

AOV

#2 zgoperfumery.com

142K

Revenue

50.3K

Sessions

1.0-1.5%

Conv. rate

$175-200

AOV

#3 fragrancesline.com

142.1K

Revenue

74.7K

Sessions

2.5-3.0%

Conv. rate

$50-75

AOV

#4 twistedlily.com

433.1K

Revenue

203.2K

Sessions

1.5-2.0%

Conv. rate

$125-150

AOV

#5 beautyhabit.com

34K

Revenue

36.6K

Sessions

0.5-1.0%

Conv. rate

$125-150

AOV

luckyscent.com vs top market performers

luckyscent.com

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luckyscent.com channels

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luckyscent.com Google Ads spend

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luckyscent.com devices

Review luckyscent.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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luckyscent.com top markets

Explore luckyscent.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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