ebay.co.uk
Ebay.co.uk is an online marketplace that offers a wide range of products across various categories, including electronics, fashion, home and garden, collectibles, and motors. It provides a platform for individuals and businesses to buy and sell both new and used items through auctions or fixed-price listings.
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ebay.co.uk's revenueOVER TIME
Over the past three months, ebay.co.uk revenue has experienced growth of 1.6%, compared to the preceding three months.
ebay.co.uk competitors
In July 2025, ebay.co.uk reported a revenue of £738,328,447 from 9,959,584 transactions and 202,035,971 sessions, with an average order value (AOV) of £50-75 and a conversion rate of 4.50-5.00%. Comparing this data to its competitors, amazon.co.uk outperformed ebay.co.uk with a revenue of £1,886,993,556, 19,477,730 transactions, and 383,558,137 sessions. etsy.com, while having a lower revenue than ebay.co.uk at £568,137,078, had a higher number of transactions and sessions. argos.co.uk and next.co.uk both had lower revenues than ebay.co.uk but higher AOVs and lower conversion rates. johnlewis.com, on the other hand, had a revenue similar to ebay.co.uk but with a higher AOV and conversion rate. Overall, ebay.co.uk faced tough competition in terms of revenue and number of transactions from amazon.co.uk and etsy.com, while its AOV and conversion rate were in line with or higher than its competitors.
Revenue share by device at ebay.co.uk
In July large majority of sales on ebay.co.uk, 87% was finalized on desktop devices, with 13% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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ebay.co.uk channels
Identify top traffic channels that drive growth for ebay.co.ukand discover how performance of traffic channels has changed over time.
ebay.co.uk Google Ads spend
Evaluate ebay.co.uk's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
ebay.co.uk devices
Review ebay.co.uk's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
