ebay.co.uk
Ebay.co.uk is an online marketplace that offers a wide range of products across various categories, including electronics, fashion, home and garden, collectibles, and motors. It provides a platform for individuals and businesses to buy and sell both new and used items through auctions or fixed-price listings.
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ebay.co.uk Annual Revenue and Growth
ebay.co.uk's annual sales on its online store amounted to $8.6B in 2025, down 5-10% from the previous year. For 2026, revenue is expected to grow by 10-20%. This suggests a turnaround from last year's decline.
ebay.co.uk's monthly revenueOVER TIME
Over the past three months, ebay.co.uk revenue has experienced decline of 9.3%, compared to the preceding three months.
ebay.co.uk competitors
In May 2026, ebay.co.uk generated $743,156,574 in revenue from 9,141,888 transactions, with a session count of 176,970,293, and a conversion rate of 5.00-5.50%. In comparison, amazon.co.uk led the market with $1,482,615,533 in revenue, driven by 14,986,854 transactions from 363,081,769 sessions, though its conversion rate was slightly lower at 4.00-4.50%. etsy.com, while smaller, reported $576,047,220 in revenue with a higher session count of 436,906,187 but a much lower conversion rate of 1.50-2.00%. argos.co.uk and next.co.uk had lower revenues at $91,811,675 and $156,216,227, respectively, with conversion rates of 2.00-2.50% and 2.50-3.00%. johnlewis.com generated $212,696,230 with a conversion rate matching amazon.co.uk at 4.00-4.50%. Overall, ebay.co.uk performs competitively, particularly in conversion metrics, against its larger rivals.
Revenue share by device at ebay.co.uk
In May large majority of sales on ebay.co.uk, 88% was finalized on desktop devices, with 12% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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ebay.co.uk channels
Identify top traffic channels that drive growth for ebay.co.ukand discover how performance of traffic channels has changed over time.
ebay.co.uk Google Ads spend
Evaluate ebay.co.uk's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
ebay.co.uk devices
Review ebay.co.uk's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
