perfumania.com
Perfumania.com is an online retailer offering a wide range of fragrance products. Known for their diverse selection, it provides an extensive collection of perfumes, colognes, and beauty products for both men and women. Their inventory includes various high-end and popular brands, catering to different preferences and tastes.
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perfumania.com Annual Revenue and Growth
perfumania.com's annual sales on its online store amounted to $5.7M in 2024, up 0-5% from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.
perfumania.com's monthly revenueOVER TIME
Over the past three months, perfumania.com revenue has experienced growth of 130%, compared to the preceding three months.
perfumania.com competitors
In December 2025, perfumania.com had a revenue of $820,392 with 10,867 transactions and 609,503 sessions, boasting an average order value (AOV) of $75-$100 and a conversion rate of 1.50-2.00%. Compared to its competitors, fragranceoutlet.com had lower revenue of $416,822 with 5,090 transactions and 393,770 sessions, with a similar AOV and slightly lower conversion rate. fragrancex.com dominated with a massive revenue of $23,086,474, 55,816 transactions, and 3,553,857 sessions, with a higher AOV of $400-$425 and a similar conversion rate. fragrancenet.com followed with a revenue of $59,755,603, 579,177 transactions, and 26,710,088 sessions, showcasing a higher AOV and conversion rate. perfume-empire.com had lower revenue, transactions, and sessions compared to perfumania.com, while foreverlux.com had higher revenue but a significantly higher conversion rate.
Revenue share by device at perfumania.com
In December large majority of sales on perfumania.com, 76% was finalized on desktop devices, with 24% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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perfumania.com channels
Identify top traffic channels that drive growth for perfumania.comand discover how performance of traffic channels has changed over time.
perfumania.com Google Ads spend
Evaluate perfumania.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
perfumania.com devices
Review perfumania.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
