perfumania.com
Perfumania.com is an online retailer offering a wide range of fragrance products. Known for their diverse selection, it provides an extensive collection of perfumes, colognes, and beauty products for both men and women. Their inventory includes various high-end and popular brands, catering to different preferences and tastes.
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perfumania.com Annual Revenue and Growth
perfumania.com's annual sales on its online store amounted to $5.7M in 2024, up 0-5% from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.
perfumania.com's monthly revenueOVER TIME
Over the past three months, perfumania.com revenue has experienced growth of 20%, compared to the preceding three months.
perfumania.com competitors
In October 2025, perfumania.com generated $370,741 in revenue from 4,579 transactions with 305,125 sessions, boasting an average order value (AOV) of $75-100 and a conversion rate of 1.00-1.50%. Compared to its competitors, fragranceoutlet.com had revenue of $236,014 from 2,740 transactions and 266,470 sessions, with similar AOV and conversion rates. On the other hand, fragrancex.com outperformed with a significant revenue of $17,265,480 from 39,162 transactions and 2,559,492 sessions, along with a higher AOV range of $425-450 and a conversion rate of 1.50-2.00%. fragrancenet.com also excelled with revenue reaching $33,747,492, supported by 293,583 transactions and 13,379,508 sessions, boasting an AOV of $100-125 and a conversion rate of 2.00-2.50%. Meanwhile, perfume-empire.com and foreverlux.com fell behind in revenue, transactions, sessions, AOV, and conversion rates compared to perfumania.com and its other competitors.
Revenue share by device at perfumania.com
In October large majority of sales on perfumania.com, 76% was finalized on desktop devices, with 24% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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perfumania.com channels
Identify top traffic channels that drive growth for perfumania.comand discover how performance of traffic channels has changed over time.
perfumania.com Google Ads spend
Evaluate perfumania.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
perfumania.com devices
Review perfumania.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
