perfumania.com
Perfumania.com is an online retailer offering a wide range of fragrance products. Known for their diverse selection, it provides an extensive collection of perfumes, colognes, and beauty products for both men and women. Their inventory includes various high-end and popular brands, catering to different preferences and tastes.
GRIPS CUSTOMERS & RESEARCH PARTNERS
perfumania.com Annual Revenue and Growth
perfumania.com's annual sales on its online store amounted to $4.1M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.
perfumania.com's monthly revenueOVER TIME
Over the past three months, perfumania.com revenue has experienced growth of 12%, compared to the preceding three months.
perfumania.com competitors
In July 2026, perfumania.com outperforms its competitors with a solid conversion rate ranging between 1.00-1.50%. However, it ranks third overall in revenue with $379,000, significantly trailing fragrancenet.com by $56.5 million. In terms of transactions, perfumania.com recorded 4,277, again falling short of fragrancenet.com, which leads by 460,000 transactions at 464,000. Although perfumania.com benefits from a moderate average order value (AOV) of $75-100, it still faces competition from stores like foreverlux.com, which has a higher AOV of $100-125 and a conversion rate of 3.50-4.00%. When looking at sessions, perfumania.com attracted 349,000 visitors, compared to the staggering 18.1 million sessions seen by fragrancenet.com, marking a deficit of 17.8 million. Overall, while perfumania.com shows potential, it clearly trails behind competitors like fragrancenet.com and fragrancex.com in multiple key performance metrics.
Industries perfumania.com operates in
perfumania.com is tracked across 5 e-commerce industries. Explore market size, leading retailers and benchmarks for each.
Gain even more insights with the Grips app
perfumania.com channels
Identify top traffic channels that drive growth for perfumania.comand discover how performance of traffic channels has changed over time.
perfumania.com Google Ads spend
Evaluate perfumania.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
perfumania.com devices
Review perfumania.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
