perfumania.com
Perfumania.com is an online retailer offering a wide range of fragrance products. Known for their diverse selection, it provides an extensive collection of perfumes, colognes, and beauty products for both men and women. Their inventory includes various high-end and popular brands, catering to different preferences and tastes.
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perfumania.com Annual Revenue and Growth
perfumania.com's annual sales on its online store amounted to $4.1M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.
perfumania.com's monthly revenueOVER TIME
Over the past three months, perfumania.com revenue has experienced growth of 101%, compared to the preceding three months.
perfumania.com competitors
In January 2026, perfumania.com generated a revenue of $377,098 with 4,953 transactions and 445,031 sessions, boasting an average order value (AOV) of $75-100 and a conversion rate of 1.00-1.50%. Compared to its competitors, fragrancex.com leads the pack with a staggering revenue of $17,264,194 from 41,178 transactions and 3,011,113 sessions, featuring a higher AOV of $400-425 but a similar conversion rate of 1.00-1.50%. fragrancenet.com follows closely behind with a revenue of $33,721,383, 317,064 transactions, and 17,008,069 sessions, showcasing a higher AOV of $100-125 and a conversion rate of 1.50-2.00%. While perfumania.com competes well in terms of revenue and transactions, it may benefit from increasing its conversion rate to match the top performers in the industry like fragrancenet.com and fragrancex.com.
Revenue share by device at perfumania.com
In January large majority of sales on perfumania.com, 76% was finalized on desktop devices, with 24% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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perfumania.com channels
Identify top traffic channels that drive growth for perfumania.comand discover how performance of traffic channels has changed over time.
perfumania.com Google Ads spend
Evaluate perfumania.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
perfumania.com devices
Review perfumania.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
