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Aug 2024
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TRANSACTION INTELLIGENCE - AUG 2024 GLOBALLY

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386.5K
Revenue
201.7K
Sessions
1.5-2.0%
Conversion rate
$100-125
Average order value
Online only revenue for lancome.de, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Lancome.de is a website offering cosmetic products and beauty services. The site provides a wide selection of skincare, makeup, fragrance, and haircare items. It caters to individuals seeking premium beauty products and showcases various collections and expert advice to assist in enhancing personal beauty routines.

lancome.de’s revenueOVER TIME
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Over the past three months, lancome.de revenue has experienced decline of 0.47%, compared to the preceding three months.

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lancome.de revenue decline for last six months
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OVERVIEW
In August 2024, lancome.de in the BEAUTY AND COSMETICS industry had a revenue of $386,456, conversion rate of 1.50-2.00%, AOV of $100-125, and 201,687 sessions. The highest online store revenue in the category was ulta.com with $83,234,865, highest conversion rate was 4.4%, highest AOV was $186, and highest number of sessions was 40,912,844 from sephora.com. The median revenue in the industry was $55,432, median sessions were 24,118, median AOV was $48, and lowest conversion rate was 1.36%.
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lancome.de competitors

Compare lancome.de's performance against the competition worldwide. lancome.de has
conversion rate of 1.5-2.0% and average order value of $100-125.

#1 kiehls.de
274K
Revenue
103.7K
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
#2 biotherm.de
68.9K
Revenue
26K
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
#3 pieper.de
1.4M
Revenue
558K
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
#4 lancome-usa.com
6.2M
Revenue
1.3M
Sessions
4.0-4.5%
Conv. rate
$100-125
AOV
#5 kosmetikfuchs.de
171.8K
Revenue
53.7K
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
CLOSEST COMPETITORSby revenue
Favicon for kosmetikfuchs.dekosmetikfuchs.de
Favicon for clinique.declinique.de
Favicon for samparfums.essamparfums.es
Favicon for biotherm.debiotherm.de
TOP MARKET PERFORMERSby revenue
1
Favicon for flaconi.deflaconi.de
$12.2M
2
Favicon for parfumdreams.deparfumdreams.de
3
Favicon for lancome-usa.comlancome-usa.com
4
Favicon for lookfantastic.delookfantastic.de
5
Favicon for pieper.depieper.de
6
Favicon for paulaschoice.depaulaschoice.de
7
Favicon for lancome.delancome.de
8
Favicon for parfimo.deparfimo.de
9
Favicon for kiehls.dekiehls.de
10
Favicon for schuback-parfuemerien.deschuback-parfuemerien.de
lancome.de vs top market performers
lancome.de
top retailers
conversion rate vs average order value for lancome.de and its competitors
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lancome.de brandsby revenue

1
Logo for lancômeLancôme
Top retailers:macys.comflaconi.deulta.com
2
Logo for lancome parisLancome Paris
Top retailers:lancome.co.ukamazon.comebay.com
3
Logo for hautpflegeHautpflege
Top retailers:bringmeister.de
4
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Top retailers:fragrancex.comdillards.comfragrancenet.com
5
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Top retailers:douglas.delabiosthetique.dethalia.de

lancome.de categoriesby revenue

1
Perfume & Cologne
Top retailers:macys.comamazon.comnordstrom.com
2
Lotion & Moisturizer
Top retailers:amazon.comulta.comamazon.de
3
Face Makeup
Top retailers:next.co.ukmaccosmetics.comulta.com
4
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Top retailers:temu.comnext.co.uksainsburys.co.uk
5
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Top retailers:thrivecausemetics.comamazon.comulta.com
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brands overtime comparison

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lancome.de channels

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lancome.de Google Ads spend

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lancome.de devices

Review lancome.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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lancome.de top markets

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lancome.de country & global rank

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