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Jun 2025
All countries
TRANSACTION INTELLIGENCE - JUN 2025 GLOBALLY

Favicon for douglas.dedouglas.de

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16.5M
Revenue
6.3M
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
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Douglas.de is an online platform that offers a wide range of beauty and hygiene products, catering to different gender preferences. The website retails items such as skincare, cosmetics, fragrances, and haircare products. It also provides advice on individual beauty routines, featuring products from various well-known brands.

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douglas.de's revenueOVER TIME
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Over the past three months, douglas.de revenue has experienced decline of 4%, compared to the preceding three months.

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douglas.de revenue decline for last six months
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OVERVIEW
douglas.de in the BEAUTY AND COSMETICS industry had online sales revenue of $16,460,578, a conversion rate of 1.50-2.00%, and an average order value (AOV) of $150-175 for the month of June, 2025. With 6,328,282 sessions, douglas.de falls below the median sessions of 19,241 but exceeds the very low AOV of $50. ultac.com leads in revenue with $86,039,297, while sephora.com has the highest number of sessions at 36,910,068. The industry's high conversion rate stands at 4.4% and the high AOV at $209.
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douglas.de competitors

In June 2025, douglas.de outperformed some of its competitors in terms of revenue and sessions, but lagged behind in transactions. douglas.de generated a revenue of €16,460,578 from 102,169 transactions and 6,328,282 sessions, with an average order value (AOV) ranging from €150-175 and a conversion rate of 1.50-2.00%. In comparison, pieper.de had revenue of €903,974 from 7,972 transactions and 439,440 sessions, with an AOV of €100-125 and a similar conversion rate. parfumdreams.de recorded revenue of €5,166,890 from 64,552 transactions and 1,625,695 sessions, boasting a lower AOV of €75-100 but a higher conversion rate of 3.50-4.00%. easycosmetic.de and flaconi.de had revenue figures of €3,360,391 and €12,502,649 respectively, with varying transaction and session numbers, AOVs, and conversion rates. notino.de fell in between with revenue of €6,246,197 and comparable metrics to other competitors.

flaconi.de screenshot
#1 flaconi.de
12.5M
Revenue
3M
Sessions
4.0-4.5%
Conv. rate
$75-100
AOV
parfumdreams.de screenshot
#2 parfumdreams.de
5.2M
Revenue
1.6M
Sessions
3.5-4.0%
Conv. rate
$75-100
AOV
notino.de screenshot
#3 notino.de
6.2M
Revenue
1.8M
Sessions
3.0-3.5%
Conv. rate
$100-125
AOV
easycosmetic.de screenshot
#4 easycosmetic.de
3.4M
Revenue
1M
Sessions
2.0-2.5%
Conv. rate
$150-175
AOV
pieper.de screenshot
#5 pieper.de
904K
Revenue
439.4K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
douglas.de vs top market performers
douglas.de
top retailers
conversion rate vs average order value for douglas.de and its competitors
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Revenue share by device at douglas.de

In June large majority of sales on douglas.de, 54% was finalized on desktop devices, with 46% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In June large majority of sales on douglas.de, 54% was finalized on desktop devices, with 46% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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douglas.de channels

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douglas.de Google Ads spend

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douglas.de devices

Review douglas.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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douglas.de top markets

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douglas.de country & global rank

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