douglas.de
Douglas.de is an online platform that offers a wide range of beauty and hygiene products, catering to different gender preferences. The website retails items such as skincare, cosmetics, fragrances, and haircare products. It also provides advice on individual beauty routines, featuring products from various well-known brands.
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douglas.de Annual Revenue and Growth
douglas.de's annual sales on its online store amounted to $247.9M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 0-5%. The trend is expected to moderate.
douglas.de's monthly revenueOVER TIME
Over the past three months, douglas.de revenue has experienced decline of 37%, compared to the preceding three months.
douglas.de competitors
As of April 2026, douglas.de significantly outperforms its competitors in both revenue and transaction volume. With a revenue of $16,575,189 and 111,463 transactions from 6,207,306 sessions, douglas.de maintains an Average Order Value (AOV) of $125-150 and a conversion rate of 1.50-2.00%. In contrast, flaconi.de generates $8,493,124 with a higher conversion rate of 3.00-3.50%, but has lower revenue and fewer transactions (101,156). parfumdreams.de lags further behind with only $4,299,326 in revenue and a conversion rate of 4.00-4.50%. notino.de and easycosmetic.de also fall short in terms of revenue and transaction counts, earning $5,681,731 and $3,480,230, respectively. While easycosmetic.de shares a similar AOV with douglas.de, its significantly lower revenue highlights the dominance of douglas.de in the beauty and fragrance e-commerce space.
Revenue share by device at douglas.de
In April large majority of sales on douglas.de, 55% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 45% of sales coming from desktop devices.
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douglas.de channels
Identify top traffic channels that drive growth for douglas.deand discover how performance of traffic channels has changed over time.
douglas.de Google Ads spend
Evaluate douglas.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
douglas.de devices
Review douglas.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
