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Jan 2026
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Home/Insights/Retailers/lookfantastic.de
TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

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1M
Revenue
Jan 26
314.9K
Sessions
Jan 26
3.5-4.0%
Conv. rate
Jan 26
$75-100
AOV
Jan 26
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lookfantastic.de Annual Revenue and Growth

lookfantastic.de's annual sales on its online store amounted to $13.9M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$13.9M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
lookfantastic.de revenue by year

lookfantastic.de's monthly revenueOVER TIME
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Over the past three months, lookfantastic.de revenue has experienced growth of 46%, compared to the preceding three months.

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lookfantastic.de revenue growth for last six months
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OVERVIEW
In January 2026, lookfantastic.de generated $1,009,229 in online sales, significantly surpassing the median revenue of $51,477 in the BEAUTY AND COSMETICS industry. With a conversion rate of 3.50-4.00%, it remains competitive, though below the industry's high of 4.7%. Its average order value (AOV) ranged from $75 to $100, lower than the high of $194, yet above the low of $45. The site attracted 314,887 sessions, markedly higher than the median of 22,631, but far below the industry leader, ulta.com, which recorded 47,691,438 sessions. Overall, lookfantastic.de demonstrates robust performance metrics within its category.
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lookfantastic.de competitors

In January 2026, lookfantastic.de generated a revenue of $1,009,229 from 11,324 transactions and 314,887 sessions, with an Average Order Value (AOV) ranging from $75-100 and a conversion rate of 3.50-4.00%. Compared to its competitors, feelunique.com had a revenue of $78,138 from 1,483 transactions and 31,161 sessions, with an AOV of $50-75 and a conversion rate of 4.50-5.00%. notino.de outperformed lookfantastic.de with a revenue of $6,166,107 from 58,229 transactions and 1,871,818 sessions, boasting an AOV of $100-125 and a conversion rate of 3.00-3.50%. flaconi.de excelled with a revenue of $14,364,113 from 165,992 transactions and 3,364,045 sessions, featuring an AOV of $75-100 and a conversion rate of 4.50-5.00%. In contrast, pieper.de had a revenue of $637,296 from 5,858 transactions and 418,336 sessions, with an AOV of $100-125 and a conversion rate of 1.00-1.50%.

feelunique.com screenshot
#1 feelunique.com
78.1K
Revenue
31.2K
Sessions
4.5-5.0%
Conv. rate
$50-75
AOV
notino.de screenshot
#2 notino.de
6.2M
Revenue
1.9M
Sessions
3.0-3.5%
Conv. rate
$100-125
AOV
flaconi.de screenshot
#3 flaconi.de
14.4M
Revenue
3.4M
Sessions
4.5-5.0%
Conv. rate
$75-100
AOV
pieper.de screenshot
#4 pieper.de
637.3K
Revenue
418.3K
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
parfumdreams.de screenshot
#5 parfumdreams.de
4.7M
Revenue
1.4M
Sessions
4.0-4.5%
Conv. rate
$75-100
AOV
lookfantastic.de vs top market performers
lookfantastic.de
top retailers
conversion rate vs average order value for lookfantastic.de and its competitors
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Revenue share by device at lookfantastic.de

In January large majority of sales on lookfantastic.de, 55% was finalized on desktop devices, with 45% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In January large majority of sales on lookfantastic.de, 55% was finalized on desktop devices, with 45% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brands overtime comparison

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lookfantastic.de channels

Identify top traffic channels that drive growth for lookfantastic.deand discover how performance of traffic channels has changed over time.

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lookfantastic.de Google Ads spend

Evaluate lookfantastic.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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lookfantastic.de devices

Review lookfantastic.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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lookfantastic.de top markets

Explore lookfantastic.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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lookfantastic.de country & global rank

Assess the ranking of lookfantastic.de among other retailers within its primary country and worldwide.

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