paulaschoice.de
Paulaschoice.de is a website that offers a wide range of skincare products, primarily focusing on effective, research-backed formulations. They sell items such as cleansers, moisturizers, exfoliants, and serums. The brand aims to provide customers with highly regarded products that address various skin concerns efficiently and without unnecessary additives.
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paulaschoice.de's revenueOVER TIME
Over the past three months, paulaschoice.de revenue has experienced decline of 12%, compared to the preceding three months.
paulaschoice.de competitors
In July 2025, Paula's Choice Germany (paulaschoice.de) performed moderately well compared to its competitors in terms of revenue, with €245,889. However, it lagged behind purish.com, which generated €422,360 in revenue. Paula's Choice had the second highest number of transactions at 4,464, following purish.com with 4,675 transactions. In sessions, Paula's Choice ranked third with 228,787 sessions, while purish.com led with 120,121 sessions. The average order value (AOV) for Paula's Choice ranged from €50-75, placing it in the mid-range compared to competitors like Kiehl's Germany with an AOV of €100-125. Paula's Choice had a conversion rate between 1.50-2.00%, which was lower than most competitors, with purish.com and Faces of Fey leading with a 3.50-4.00% conversion rate.
Revenue share by device at paulaschoice.de
In July large majority of sales on paulaschoice.de, 72% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 28% of sales coming from desktop devices.
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paulaschoice.de channels
Identify top traffic channels that drive growth for paulaschoice.deand discover how performance of traffic channels has changed over time.
paulaschoice.de Google Ads spend
Evaluate paulaschoice.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
paulaschoice.de devices
Review paulaschoice.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
