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Jun 2026
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Home/Insights/Retailers/paulaschoice.de
TRANSACTION INTELLIGENCE - JUN 2026 GLOBALLY

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188.7K
Revenue
Jun 26
140.8K
Sessions
Jun 26
2.0-2.5%
Conv. rate
Jun 26
$50-75
AOV
Jun 26
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Paulaschoice.de is a website that offers a wide range of skincare products, primarily focusing on effective, research-backed formulations. They sell items such as cleansers, moisturizers, exfoliants, and serums. The brand aims to provide customers with highly regarded products that address various skin concerns efficiently and without unnecessary additives.

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paulaschoice.de Annual Revenue and Growth

paulaschoice.de's annual sales on its online store amounted to $3.3M in 2025, down 50%+ from the previous year. For 2026, revenue is expected to decline by 10-20%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$3.3M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
paulaschoice.de revenue by year

paulaschoice.de's monthly revenueOVER TIME
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Over the past three months, paulaschoice.de revenue has experienced decline of 24%, compared to the preceding three months.

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paulaschoice.de revenue decline for last six months
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OVERVIEW
In June 2026, paulaschoice.de generated $188,724 in online sales, significantly surpassing the BEAUTY AND COSMETICS median of $40,079, with a conversion rate of 2.00-2.50%, just below the high benchmark of 4.53%. The average order value (AOV) ranged from $50 to $75, while the lifestyle category's high AOV stands at $208. The site attracted 140,764 sessions, exceeding the median of 16,700, yet trailing behind sephora.com, which led with 57,073,774 sessions. Overall, paulaschoice.de demonstrates strong performance in revenue and sessions within its competitive industry.
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paulaschoice.de competitors

In June 2026, paulaschoice.de generated $188,724 in revenue with 3,420 transactions from 140,764 sessions, yielding a conversion rate of 2.00-2.50%. In comparison, purish.com significantly outperformed with $429,458 in revenue and a conversion rate of 3.50-4.00%, despite having slightly more sessions at 147,167. kiehls.de reported a higher revenue of $250,782 and a conversion rate of 3.00-3.50%, with a notably high Average Order Value (AOV) of $75-100. cosphera.net lagged behind with $65,045 in revenue and a conversion rate of 4.50-5.00%, benefiting from the highest conversion rate but much lower overall sales. junglueck.de closely matched paulaschoice.de with $164,558 in revenue and the same conversion rate, while faces-of-fey.de had the highest AOV of $100-125 but the lowest revenue at $42,209. Overall, paulaschoice.de performs competitively within its niche, particularly against its closest rivals.

cosphera.net screenshot
#1 cosphera.net
65K
Revenue
29.1K
Sessions
4.5-5.0%
Conv. rate
$25-50
AOV
kiehls.de screenshot
#2 kiehls.de
250.8K
Revenue
76.3K
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
purish.com screenshot
#3 purish.com
429.5K
Revenue
147.2K
Sessions
3.5-4.0%
Conv. rate
$75-100
AOV
junglueck.de screenshot
#4 junglueck.de
164.6K
Revenue
111.4K
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
faces-of-fey.de screenshot
#5 faces-of-fey.de
42.2K
Revenue
9.9K
Sessions
3.5-4.0%
Conv. rate
$100-125
AOV
paulaschoice.de vs top market performers
paulaschoice.de
top retailers
conversion rate vs average order value for paulaschoice.de and its competitors
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Revenue share by device at paulaschoice.de

In June large majority of sales on paulaschoice.de, 70% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 30% of sales coming from desktop devices.

In June large majority of sales on paulaschoice.de, 70% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 30% of sales coming from desktop devices.
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paulaschoice.de channels

Identify top traffic channels that drive growth for paulaschoice.deand discover how performance of traffic channels has changed over time.

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paulaschoice.de Google Ads spend

Evaluate paulaschoice.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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paulaschoice.de devices

Review paulaschoice.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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paulaschoice.de top markets

Explore paulaschoice.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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paulaschoice.de country & global rank

Assess the ranking of paulaschoice.de among other retailers within its primary country and worldwide.

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