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May 2025
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Home/Insights/Retailers/lancome.co.uk
TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

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195.8K
Revenue
175.3K
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
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Lancome.co.uk is an online platform that offers a range of beauty and skincare products. It provides a diverse selection of cosmetics, fragrances, and skincare items. The website enables customers to explore and purchase Lancomes products conveniently, helping them enhance their beauty routines and indulge in sophisticated personal care.

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lancome.co.uk's revenueOVER TIME
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Over the past three months, lancome.co.uk revenue has experienced decline of 22%, compared to the preceding three months.

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lancome.co.uk revenue decline for last six months
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OVERVIEW
In May 2025, lancome.co.uk in the BEAUTY AND COSMETICS industry had online sales revenue of $195,813, with a conversion rate of 1.00-1.50% and an average order value (AOV) of $100-125. The store had 175,257 sessions, while the highest sessions were 38,510,361 from sephora.com. The median revenue in the industry was $46,882, with the highest revenue at $96,002,620 from ulta.com. The highest conversion rate in the industry was 4.51%, while the highest AOV was $213 and the lowest was $53.
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lancome.co.uk competitors

In May 2025, lancome.co.uk reported a revenue of £195,813 with 1,936 transactions from 175,257 sessions, boasting an average order value (AOV) of £100-125 and a conversion rate of 1.00-1.50%. Compared to its competitors, lancome.co.uk falls behind ulta.com, which generated a staggering revenue of £96,002,620 from 1,174,194 transactions and 34,868,102 sessions, with an AOV of £75-100 and a conversion rate of 3.00-3.50%. fragrancedirect.co.uk, escentual.com, and landyschemist.com also outperform lancome.co.uk in terms of revenue, transactions, and sessions. However, lancome.co.uk remains on par with lancome-usa.com, which reported a revenue of £5,885,041 from 52,130 transactions and 1,437,340 sessions, with a similar AOV and a higher conversion rate of 3.50-4.00%. Despite facing tough competition, lancome.co.uk maintains a solid position in the market.

lancome-usa.com screenshot
#1 lancome-usa.com
5.9M
Revenue
1.4M
Sessions
3.5-4.0%
Conv. rate
$100-125
AOV
landyschemist.com screenshot
#2 landyschemist.com
303.6K
Revenue
99K
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
escentual.com screenshot
#3 escentual.com
643.1K
Revenue
397.5K
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
fragrancedirect.co.uk screenshot
#4 fragrancedirect.co.uk
654.8K
Revenue
208.7K
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
ulta.com screenshot
#5 ulta.com
96M
Revenue
34.9M
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
lancome.co.uk vs top market performers
lancome.co.uk
top retailers
conversion rate vs average order value for lancome.co.uk and its competitors
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Revenue share by device at lancome.co.uk

In May large majority of sales on lancome.co.uk, 60% was finalized on desktop devices, with 40% of sales coming from mobile devices.

In May large majority of sales on lancome.co.uk, 60% was finalized on desktop devices, with 40% of sales coming from mobile devices.
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lancome.co.uk channels

Identify top traffic channels that drive growth for lancome.co.ukand discover how performance of traffic channels has changed over time.

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lancome.co.uk Google Ads spend

Evaluate lancome.co.uk's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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lancome.co.uk devices

Review lancome.co.uk's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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lancome.co.uk top markets

Explore lancome.co.uk's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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lancome.co.uk country & global rank

Assess the ranking of lancome.co.uk among other retailers within its primary country and worldwide.

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