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May 2024
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Home/Insights/Retailers/pieper.de
TRANSACTION INTELLIGENCE - MAY 2024 GLOBALLY

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2.2M
Revenue
534.8K
Sessions
4.0-4.5%
Conversion rate
$75-100
Average order value
Online only revenue for pieper.de, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

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pieper.de’s revenueOVER TIME
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Over the past three months, pieper.de revenue has experienced decline of 20%, compared to the preceding three months.

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pieper.de revenue decline for last six months
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OVERVIEW
For the month of May 2024, pieper.de, a BEAUTY AND COSMETICS online store, had a revenue of $2,157,067 with a median revenue in the industry of $80,017. The conversion rate was between 4.00-4.50%, with a high of 4.25% and a low of 1.44%. The Average Order Value (AOV) ranged from $75-100, with a high of $179 and a low of $44. The number of sessions was 534,842, while the store with the highest sessions in the industry was sephora.com with 48,729,894, and the median sessions in BEAUTY AND COSMETICS was 34,605.
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pieper.de competitors

In May 2024, pieper.de faced tough competition from several major players in the online cosmetics industry. Among its competitors, flaconi.de stood out with the highest revenue of 14,538,060 and the largest number of transactions at 171,110, as well as the most sessions with 4,302,330. Despite this, pieper.de held its ground with a respectable revenue of 2,157,067 and 21,845 transactions, maintaining a competitive average order value (AOV) of 75-100. parfumdreams.de also posed a challenge with a revenue of 6,510,927 and a high number of sessions at 2,105,961, showcasing strong performance in these metrics. However, pieper.de demonstrated a higher conversion rate of 4.00-4.50 compared to most of its competitors, indicating a more effective ability to turn sessions into transactions.

#1 flaconi.de
14.5M
Revenue
4.3M
Sessions
3.5-4.0%
Conv. rate
$75-100
AOV
#2 parfumdreams.de
6.5M
Revenue
2.1M
Sessions
3.5-4.0%
Conv. rate
$75-100
AOV
#3 easycosmetic.de
3.9M
Revenue
1.1M
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
#4 sephora.de
2M
Revenue
1.1M
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
#5 parfumgroup.de
976.6K
Revenue
381.8K
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
CLOSEST COMPETITORSby revenue
Favicon for flaconi.deflaconi.de
Favicon for chanel.comchanel.com
Favicon for notino.denotino.de
Favicon for parfumdreams.deparfumdreams.de
Favicon for easycosmetic.deeasycosmetic.de
Favicon for pieper.depieper.de
$2.2M
Favicon for sephora.desephora.de
Favicon for lookfantastic.delookfantastic.de
Favicon for parfumgroup.deparfumgroup.de
Favicon for basler-beauty.debasler-beauty.de
Favicon for heinemann-shop.comheinemann-shop.com
TOP MARKET PERFORMERSby revenue
1
Favicon for dior.comdior.com
$33.7M
2
Favicon for douglas.dedouglas.de
3
Favicon for rituals.comrituals.com
4
Favicon for flaconi.deflaconi.de
5
Favicon for chanel.comchanel.com
6
Favicon for notino.denotino.de
7
Favicon for parfumdreams.deparfumdreams.de
8
Favicon for easycosmetic.deeasycosmetic.de
9
Favicon for pieper.depieper.de
10
Favicon for sephora.desephora.de
pieper.de vs top market performers
pieper.de
top retailers
conversion rate vs average order value for pieper.de and its competitors
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pieper.de brandsby revenue

1
Logo for dysonDyson
Top retailers:currys.co.ukamazon.commediamarkt.de
2
Logo for tom fordTom Ford
Top retailers:sephora.comnordstrom.comfragrancenet.com
3
Logo for diptyqueDiptyque
Top retailers:nordstrom.combloomingdales.comneimanmarcus.com
4
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5
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Top retailers:sephora.comneimanmarcus.comhouseoffraser.co.uk

pieper.de categoriesby revenue

1
Perfume & Cologne
Top retailers:macys.comfragrancex.comamazon.com
2
Home & Garden
Top retailers:ebay.comtemu.cometsy.com
3
Hair Dryers
Top retailers:amazon.comdyson.comsephora.com
4
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Top retailers:amazon.comulta.comsephora.com
5
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Top retailers:amazon.comsephora.comulta.com
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brands overtime comparison

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pieper.de channels

Identify top traffic channels that drive growth for pieper.deand discover how performance of traffic channels has changed over time.

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pieper.de Google Ads spend

Evaluate pieper.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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pieper.de devices

Review pieper.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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pieper.de top markets

Explore pieper.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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pieper.de country & global rank

Assess the ranking of pieper.de among other retailers within its primary country and worldwide.

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