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May 2024
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Home/Insights/Retailers/easycosmetic.de
TRANSACTION INTELLIGENCE - MAY 2024 GLOBALLY

Favicon for easycosmetic.deeasycosmetic.de

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3.9M
Revenue
1.1M
Sessions
2.0-2.5%
Conversion rate
$125-150
Average order value
Online only revenue for easycosmetic.de, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Easycosmetic.de is an online store that offers a wide range of cosmetic products. They sell fragrances, makeup, skincare items, and hair care products from various well-known brands. The website provides a convenient platform for users to purchase beauty products online, without any promotional language used in the description.

easycosmetic.de’s revenueOVER TIME
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Over the past three months, easycosmetic.de revenue has experienced decline of 29%, compared to the preceding three months.

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easycosmetic.de revenue decline for last six months
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OVERVIEW
easycosmetic.de's performance metrics for May 2024: online sales revenue $3,945,176, industry median $80,017, top store ulta.com $91,595,110. Conversion rate 2.00-2.50%, high 4.25%, low 1.44%. Average order value $125-150, high $179, low $44. Sessions 1,102,428, highest sephora.com 48,729,894, industry median 34,605.
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easycosmetic.de competitors

In comparing easycosmetic.de to its competitors in the online beauty and fragrance market, it is evident that easycosmetic.de falls within the mid-range in terms of revenue. While easycosmetic.de generated €3,945,176 with 27,026 transactions and 1,102,428 sessions, its average order value (AOV) falls between €125-150 with a conversion rate of 2.00-2.50%. In contrast, some competitors outperform easycosmetic.de in certain metrics. For example, flaconi.de boasts the highest revenue at €14,538,060 with 171,110 transactions and 4,302,330 sessions, while maintaining an AOV of €75-100 and a conversion rate of 3.50-4.00%. On the other hand, pieper.de may have lower revenue compared to easycosmetic.de at €2,157,067, but it achieves a higher conversion rate of 4.00-4.50% with 21,845 transactions and 534,842 sessions. Overall, easycosmetic.de faces strong competition from various players in the market with each excelling in different areas of performance.

#1 parfumdreams.de
6.5M
Revenue
2.1M
Sessions
3.5-4.0%
Conv. rate
$75-100
AOV
#2 pieper.de
2.2M
Revenue
534.8K
Sessions
4.0-4.5%
Conv. rate
$75-100
AOV
#3 parfumgroup.de
976.6K
Revenue
381.8K
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
#4 flaconi.de
14.5M
Revenue
4.3M
Sessions
3.5-4.0%
Conv. rate
$75-100
AOV
#5 notino.de
8.3M
Revenue
2.5M
Sessions
3.5-4.0%
Conv. rate
$75-100
AOV
CLOSEST COMPETITORSby revenue
Favicon for chanel.comchanel.com
Favicon for galeria.degaleria.de
Favicon for notino.denotino.de
Favicon for mueller.demueller.de
Favicon for parfumdreams.deparfumdreams.de
Favicon for easycosmetic.deeasycosmetic.de
$3.9M
Favicon for pieper.depieper.de
Favicon for sephora.desephora.de
Favicon for lookfantastic.delookfantastic.de
Favicon for kastner-oehler.dekastner-oehler.de
Favicon for parfumgroup.deparfumgroup.de
TOP MARKET PERFORMERSby revenue
1
Favicon for douglas.dedouglas.de
$18.8M
2
Favicon for flaconi.deflaconi.de
3
Favicon for chanel.comchanel.com
4
Favicon for galeria.degaleria.de
5
Favicon for notino.denotino.de
6
Favicon for mueller.demueller.de
7
Favicon for parfumdreams.deparfumdreams.de
8
Favicon for easycosmetic.deeasycosmetic.de
9
Favicon for pieper.depieper.de
10
Favicon for sephora.desephora.de
easycosmetic.de vs top market performers
easycosmetic.de
top retailers
conversion rate vs average order value for easycosmetic.de and its competitors
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easycosmetic.de brandsby revenue

1
Logo for sukinSukin
Top retailers:planetorganic.combiggreensmile.comsukinnaturals.com
2
Logo for sonnebornSonneborn
3
Logo for scottish fine soapsScottish Fine Soaps
Top retailers:amazon.desmallflower.comamazon.com
4
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Top retailers:ulta.comamazon.comamazon.co.uk
5
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Top retailers:amazon.delovelyskin.comecco-verde.co.uk

easycosmetic.de categoriesby revenue

1
Health & Beauty
Top retailers:ebay.comsafeway.commacys.com
2
Deodorant & Anti-Perspirant
Top retailers:lumedeodorant.comamazon.comscentbird.com
3
Bar Soap
Top retailers:drsquatch.comamazon.combathandbodyworks.com
4
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Top retailers:amazon.comebay.combathandbodyworks.com
5
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Top retailers:macys.comfragrancex.comamazon.com
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brands overtime comparison

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easycosmetic.de channels

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easycosmetic.de Google Ads spend

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easycosmetic.de devices

Review easycosmetic.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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easycosmetic.de top markets

Explore easycosmetic.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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easycosmetic.de country & global rank

Assess the ranking of easycosmetic.de among other retailers within its primary country and worldwide.

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