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TRANSACTION INTELLIGENCE - MAR 2024 GLOBALLY

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56.2M
Revenue
27.9M
Sessions
2.5-3.0%
Conversion rate
$75-100
Average order value
Online only revenue for bathandbodyworks.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Bathandbodyworks.com is an online retail platform offering a wide range of bath, body, and fragrance products. Their inventory includes body care items such as lotions, shower gels, and soaps, alongside scented candles, home fragrance products, and skincare essentials. They cater to a diverse target audience, providing various personal care options.

bathandbodyworks.com’s revenueOVER TIME
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Over the past three months, bathandbodyworks.com revenue has experienced decline of 34%, compared to the preceding three months.

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bathandbodyworks.com revenue decline for last six months
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OVERVIEW
In March 2024, bathandbodyworks.com in the BEAUTY AND COSMETICS industry had a revenue of $56,228,439, with a conversion rate of 2.50-3.00% and an AOV of $75-100. The website had 27,850,639 sessions, ranking below sephora.com with 49,703,421 sessions. The highest revenue in the category was from ulta.com at $120,940,083, while the highest conversion rate was 4.22% and the highest AOV was $179. The median revenue for the industry was $94,372 and the median sessions were 41,489, with a very low conversion rate of 1.54% and a very low AOV of $45.
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bathandbodyworks.com competitors

When comparing bathandbodyworks.com to its competitors, it is evident that bathandbodyworks.com outperforms in terms of revenue, transactions, sessions, and conversion rate. bathandbodyworks.com generates a significantly higher revenue of $56,228,439 with 709,303 transactions and 27,850,639 sessions. The average order value (AOV) falls between $75-100, with a conversion rate of 2.50-3.00%. In contrast, its competitors such as thebodyshop.com, notino.co.uk, rafaelos.com, mynavyexchange.com, and hip2save.com, have lower revenue, transactions, and sessions. The AOV and conversion rates also vary among competitors, with bathandbodyworks.com maintaining a strong position in these metrics. Overall, bathandbodyworks.com demonstrates a strong online presence and customer engagement compared to its competitors in the beauty and personal care industry.

#1 thebodyshop.com
11.7M
Revenue
4.3M
Sessions
6.0-6.5%
Conv. rate
$25-50
AOV
#2 rafaelos.com
125K
Revenue
70.7K
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
#3 mynavyexchange.com
2.8M
Revenue
916.9K
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
#4 notino.co.uk
6.2M
Revenue
2.1M
Sessions
4.0-4.5%
Conv. rate
$50-75
AOV
#5 hip2save.com
8.7M
Revenue
3.3M
Sessions
3.5-4.0%
Conv. rate
$50-75
AOV
bathandbodyworks.com vs top market performers
bathandbodyworks.com
top retailers
conversion rate vs average order value for bathandbodyworks.com and its competitors
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bathandbodyworks.com brandsby revenue

bathandbodyworks.com categoriesby revenue

2
Perfume & Cologne
3
Food, Beverages & Tobacco
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brands overtime comparison

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bathandbodyworks.com channels

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bathandbodyworks.com Google Ads spend

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bathandbodyworks.com devices

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bathandbodyworks.com top markets

Explore bathandbodyworks.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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bathandbodyworks.com country & global rank

Assess the ranking of bathandbodyworks.com among other retailers within its primary country and worldwide.

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