mueller.de
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mueller.de Annual Revenue and Growth
mueller.de's annual sales on its online store amounted to $97M in 2025, down 10-20% from the previous year. For 2026, revenue is expected to decline by 5-10%. The trend is expected to moderate.
mueller.de's monthly revenueOVER TIME
Over the past three months, mueller.de revenue has experienced decline of 31%, compared to the preceding three months.
mueller.de competitors
In April 2026, mueller.de generated $7,195,326 in revenue from 94,745 transactions, with sessions totaling 4,570,563 and an average order value (AOV) between $75-100. Competitors like dm.de outperformed mueller.de significantly, with $19,746,750 in revenue and a higher conversion rate of 3.00-3.50%. rossmann.de also excelled, reporting $7,630,177 in revenue and 118,938 transactions, although its conversion rate (1.00-1.50%) was lower. douglas.de's revenue reached $16,575,189, but it had a comparable AOV of $125-150. Meanwhile, mytoys.de recorded a remarkably high conversion rate of 4.00-4.50% despite minimal revenue ($2,371). flaconi.de closely matched mueller.de's AOV, achieving $8,493,124 in revenue with a better conversion rate of 3.00-3.50%. Overall, mueller.de's metrics indicate a need for improvement in revenue and conversion efficiency relative to its competitors.
Revenue share by device at mueller.de
In April large majority of sales on mueller.de, 55% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 45% of sales coming from desktop devices.
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mueller.de channels
Identify top traffic channels that drive growth for mueller.deand discover how performance of traffic channels has changed over time.
mueller.de Google Ads spend
Evaluate mueller.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
mueller.de devices
Review mueller.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
