mueller.de
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mueller.de Annual Revenue and Growth
mueller.de's annual sales on its online store amounted to $97M in 2025, down 10-20% from the previous year. For 2026, revenue is expected to grow by 5-10%. This suggests a turnaround from last year's decline.
mueller.de's monthly revenueOVER TIME
Over the past three months, mueller.de revenue has experienced decline of 0.88%, compared to the preceding three months.
mueller.de competitors
In September 2026, mueller.de trails behind dm.de significantly, with mueller.de reporting a revenue of $7.7 million compared to dm.de's $28.1 million. While mueller.de has 105,000 transactions from 4.4 million sessions, dm.de achieves a remarkable 640,000 transactions from 19.3 million sessions, highlighting its dominance in customer engagement. In terms of average order value (AOV), mueller.de's range of $50-75 contrasts with dm.de's lower AOV of $25-50. However, both stores share a conversion rate of 2.00-2.50%, showing similar efficiency in converting visitors to buyers. Other competitors, like flaconi.de, outperform mueller.de with $18.2 million in revenue and a higher conversion rate of 5.00-5.50%. Furthermore, douglas.de, while having a similar conversion rate of 2.00-2.50%, achieves higher revenue at $21.7 million, underscoring the competitive landscape where mueller.de ranks last across all mentioned metrics.
Revenue share by device at mueller.de
In September large majority of sales on mueller.de, 55% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 45% of sales coming from desktop devices.
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mueller.de channels
Identify top traffic channels that drive growth for mueller.deand discover how performance of traffic channels has changed over time.
mueller.de Google Ads spend
Evaluate mueller.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
mueller.de devices
Review mueller.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
