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Sep 2024
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Home/Insights/Retailers/smallflower.com
TRANSACTION INTELLIGENCE - SEP 2024 GLOBALLY

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188.3K
Revenue
128.5K
Sessions
1.5-2.0%
Conversion rate
$50-75
Average order value
Online only revenue for smallflower.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Smallflower.com is a website that offers a wide range of products, including skincare, beauty, personal care, and wellness items. Their inventory consists of various branded products such as beauty supplies, natural remedies, personal hygiene products, and other items related to self-care, catering to diverse customer needs.

smallflower.com’s revenueOVER TIME
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Over the past three months, smallflower.com revenue has experienced decline of 18%, compared to the preceding three months.

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smallflower.com revenue decline for last six months
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OVERVIEW
In September 2024, smallflower.com in the BEAUTY AND COSMETICS industry had online sales revenue of $188,273 (median: $53,315), a conversion rate of 1.50-2.00% (high: 4.62%, low: 1.45%), an AOV of $50-75 (high: $191, low: $49), and 128,534 sessions (median: 22,216). The largest online store in the category was ulta.com with $114,902,798 in revenue, while sephora.com had the highest number of sessions at 41,256,765.
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smallflower.com competitors

When comparing smallflower.com to its competitors in the online beauty and wellness industry, smallflower.com falls towards the lower end of the spectrum in terms of revenue, transactions, sessions, average order value (AOV), and conversion rate. Competitors like pureformulas.com, luckyscent.com, and bigelowchemists.com outperform smallflower.com in most metrics, with significantly higher revenue, transactions, and sessions. Additionally, these competitors boast higher AOV and conversion rates, indicating a stronger performance in converting website visits into sales. However, smallflower.com maintains a competitive AOV and conversion rate compared to zgoperfumery.com and beautyhabit.com, showcasing its ability to attract customers willing to spend within a certain range. To improve its position in the market, smallflower.com may need to focus on increasing its revenue and sessions to compete more effectively with its top-performing competitors.

#1 beautyhabit.com
34K
Revenue
36.6K
Sessions
0.5-1.0%
Conv. rate
$125-150
AOV
#2 luckyscent.com
2.7M
Revenue
719.1K
Sessions
1.0-1.5%
Conv. rate
$250-275
AOV
#3 zgoperfumery.com
142K
Revenue
50.3K
Sessions
1.0-1.5%
Conv. rate
$175-200
AOV
#4 pureformulas.com
2.3M
Revenue
584.3K
Sessions
2.5-3.0%
Conv. rate
$125-150
AOV
#5 bigelowchemists.com
668.4K
Revenue
60.4K
Sessions
7.0-7.5%
Conv. rate
$150-175
AOV
smallflower.com vs top market performers
smallflower.com
top retailers
conversion rate vs average order value for smallflower.com and its competitors
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smallflower.com brandsby revenue

smallflower.com categoriesby revenue

1
Health & Beauty
2
Perfume & Cologne
3
Food, Beverages & Tobacco
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brands overtime comparison

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smallflower.com channels

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smallflower.com Google Ads spend

Evaluate smallflower.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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smallflower.com devices

Review smallflower.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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smallflower.com top markets

Explore smallflower.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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smallflower.com country & global rank

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