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Apr 2026
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Home/Insights/Retailers/smallflower.com
TRANSACTION INTELLIGENCE - APR 2026 GLOBALLY

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177.3K
Revenue
Apr 26
160K
Sessions
Apr 26
1.5-2.0%
Conv. rate
Apr 26
$50-75
AOV
Apr 26
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Smallflower.com is a website that offers a wide range of products, including skincare, beauty, personal care, and wellness items. Their inventory consists of various branded products such as beauty supplies, natural remedies, personal hygiene products, and other items related to self-care, catering to diverse customer needs.

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smallflower.com Annual Revenue and Growth

smallflower.com's annual sales on its online store amounted to $1.7M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$1.7M
Annual growth forecast2025/2026
20-50%
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eCommerce Revenue
smallflower.com revenue by year

smallflower.com's monthly revenueOVER TIME
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Over the past three months, smallflower.com revenue has experienced decline of 4.6%, compared to the preceding three months.

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smallflower.com revenue decline for last six months
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OVERVIEW
In April 2026, smallflower.com, operating in the BEAUTY AND COSMETICS sector, achieved online sales revenue of $177,290, significantly surpassing the median of $40,161; its conversion rate ranged from 1.50% to 2.00%, below the industry's high of 4.38% and above the low of 1.08%; the average order value (AOV) stood between $50-$75, well below the high of $195, while sessions totaled 159,962, far exceeding the median of 20,819 but dwarfed by sephora.com's impressive 84,653,344 sessions, illustrating a competitive yet challenging market landscape.
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smallflower.com competitors

In April 2026, smallflower.com reported a revenue of $177,290 from 2,611 transactions and 159,962 sessions, yielding an average order value (AOV) of $50-75 and a conversion rate of 1.50-2.00%. Comparatively, beautyhabit.com generated $35,828 from 262 transactions with an AOV of $125-150 and a conversion rate of 0.50-1.00%. Meanwhile, luckyscent.com led significantly with a revenue of $1,774,661, driven by a high AOV of $225-250, but its conversion rate matched beautyhabit’s at 0.50-1.00%. pureformulas.com outperformed with revenue at $1,961,301 and a conversion rate of 2.50-3.00%, though with a lower AOV of $100-125. bigelowchemists.com achieved a revenue of $875,088 with a strong conversion rate of 4.00-4.50% and an AOV of $150-175, highlighting a diverse competitive landscape.

beautyhabit.com screenshot
#1 beautyhabit.com
35.8K
Revenue
31.4K
Sessions
0.5-1.0%
Conv. rate
$125-150
AOV
luckyscent.com screenshot
#2 luckyscent.com
1.8M
Revenue
756.6K
Sessions
0.5-1.0%
Conv. rate
$225-250
AOV
pureformulas.com screenshot
#3 pureformulas.com
2M
Revenue
624.8K
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
bigelowchemists.com screenshot
#4 bigelowchemists.com
875.1K
Revenue
121.1K
Sessions
4.0-4.5%
Conv. rate
$150-175
AOV
nhc.com screenshot
#5 nhc.com
1.1M
Revenue
209.6K
Sessions
5.0-5.5%
Conv. rate
$100-125
AOV
smallflower.com vs top market performers
smallflower.com
top retailers
conversion rate vs average order value for smallflower.com and its competitors
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Revenue share by device at smallflower.com

In April large majority of sales on smallflower.com, 52% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 48% of sales coming from desktop devices.

In April large majority of sales on smallflower.com, 52% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 48% of sales coming from desktop devices.
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smallflower.com channels

Identify top traffic channels that drive growth for smallflower.comand discover how performance of traffic channels has changed over time.

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smallflower.com Google Ads spend

Evaluate smallflower.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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smallflower.com devices

Review smallflower.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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smallflower.com top markets

Explore smallflower.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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smallflower.com country & global rank

Assess the ranking of smallflower.com among other retailers within its primary country and worldwide.

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