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Sep 2024
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Home/Insights/Retailers/safeway.com
TRANSACTION INTELLIGENCE - SEP 2024 GLOBALLY

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215.8M
Revenue
13.6M
Sessions
13.0-13.5%
Conversion rate
$100-125
Average order value
Online only revenue for safeway.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Safeway.com is an online platform that offers a wide range of groceries and household items for purchase. Users can explore an extensive selection of food products, beverages, cleaning supplies, personal care items, and more. The website provides a convenient way to shop for everyday essentials and have them delivered to your doorstep.

safeway.com’s revenueOVER TIME
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Over the past three months, safeway.com revenue has experienced decline of 20%, compared to the preceding three months.

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safeway.com revenue decline for last six months
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OVERVIEW
In September 2024, safeway.com in the FOOD AND DRINK industry generated $215,789,311 in online sales revenue, with a conversion rate of 13.00-13.50% and an AOV of $100-125. The website had 13,572,754 sessions, falling below the highest performer kroger.com with 42,085,541 sessions. Despite not being the largest online store in the category, safeway.com's revenue surpassed the median of $51,064, showcasing its strong performance in key metrics such as conversion rate and AOV compared to the industry averages.
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safeway.com competitors

When comparing safeway.com to its competitors in the grocery retail industry, safeway.com stands out in terms of revenue, transactions, sessions, average order value (AOV), and conversion rate. safeway.com generates a revenue of $215,789,311 from 1,821,008 transactions and 13,572,754 sessions, with an AOV ranging from $100 to $125 and a conversion rate between 13.00% to 13.50%. In contrast, jewelosco.com generates $23,353,801 in revenue from 240,137 transactions and 3,055,557 sessions, with a lower AOV of $75 to $100 and a conversion rate between 7.50% to 8.00%. kroger.com, with the highest revenue of $340,850,342, sees 3,383,809 transactions and 42,085,541 sessions, similar AOV as safeway.com, and a conversion rate of 8.00% to 8.50%. safeway.com outperforms its competitors in terms of revenue, transactions, and conversion rate, showcasing its strong position in the market.

#1 albertsons.com
30M
Revenue
5.3M
Sessions
7.0-7.5%
Conv. rate
$75-100
AOV
#2 vons.com
24.3M
Revenue
2M
Sessions
9.0-9.5%
Conv. rate
$125-150
AOV
#3 heb.com
63M
Revenue
11.4M
Sessions
6.5-7.0%
Conv. rate
$75-100
AOV
#4 kroger.com
340.9M
Revenue
42.1M
Sessions
8.0-8.5%
Conv. rate
$100-125
AOV
#5 jewelosco.com
23.4M
Revenue
3.1M
Sessions
7.5-8.0%
Conv. rate
$75-100
AOV
safeway.com vs top market performers
safeway.com
top retailers
conversion rate vs average order value for safeway.com and its competitors
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safeway.com brandsby revenue

safeway.com categoriesby revenue

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brands overtime comparison

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safeway.com channels

Identify top traffic channels that drive growth for safeway.comand discover how performance of traffic channels has changed over time.

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safeway.com Google Ads spend

Evaluate safeway.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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safeway.com devices

Review safeway.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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safeway.com top markets

Explore safeway.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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safeway.com country & global rank

Assess the ranking of safeway.com among other retailers within its primary country and worldwide.

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