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Sep 2024
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Home/Insights/Retailers/divatress.com
TRANSACTION INTELLIGENCE - SEP 2024 GLOBALLY

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257.8K
Revenue
144.5K
Sessions
2.0-2.5%
Conversion rate
$75-100
Average order value
Online only revenue for divatress.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Divatress.com is an online store offering a wide range of hair-related products for women. Their inventory includes wigs, weaves, braids, and hair care accessories. The website aims to provide customers with an extensive selection of styling options to enhance their look and cater to diverse hair needs.

divatress.com’s revenueOVER TIME
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Over the past three months, divatress.com revenue has experienced growth of 16%, compared to the preceding three months.

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divatress.com revenue growth for last six months
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OVERVIEW
In September 2024, divatress.com in the BEAUTY AND COSMETICS industry had a revenue of $257,834 with a conversion rate of 2.00-2.50% and an average order value (AOV) of $75-100. The store recorded 144,535 sessions, compared to the highest of 41,256,765 from sephora.com and a median of 22,216 in the industry. The largest revenue in the industry was from ulta.com at $114,902,798, with a very high conversion rate of 4.62% and AOV of $191, while the lowest conversion rate was 1.45% and AOV was $49.
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divatress.com competitors

When comparing divatress.com to its competitors in the wigs and haircare industry, several key metrics stand out. In terms of revenue, ebonyline.com leads the pack with $2,655,510, followed by wigs.com at $1,883,033. divatress.com falls in the middle with $257,834 in revenue. In the number of transactions, ebonyline.com again takes the lead with 25,249, while divatress.com has 3,349 transactions. Conversion rates vary among the competitors, with ebonyline.com boasting the highest at 5.00-5.50%, followed by wigtypes.com at 3.50-4.00%. divatress.com and glamourtress.com both have a conversion rate of 2.00-2.50%. Overall, divatress.com holds its own among its competitors, offering a competitive average order value (AOV) of $75-100 and a solid conversion rate, making it a strong contender in the industry.

#1 hairsoflyshop.com
221.4K
Revenue
149.1K
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
#2 ebonyline.com
2.7M
Revenue
461.2K
Sessions
5.0-5.5%
Conv. rate
$100-125
AOV
#3 wigtypes.com
286.3K
Revenue
103.2K
Sessions
3.5-4.0%
Conv. rate
$75-100
AOV
#4 glamourtress.com
151.8K
Revenue
53.1K
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
#5 wigs.com
1.9M
Revenue
331.5K
Sessions
2.0-2.5%
Conv. rate
$250-275
AOV
divatress.com vs top market performers
divatress.com
top retailers
conversion rate vs average order value for divatress.com and its competitors
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divatress.com brandsby revenue

divatress.com categoriesby revenue

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brands overtime comparison

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divatress.com channels

Identify top traffic channels that drive growth for divatress.comand discover how performance of traffic channels has changed over time.

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divatress.com Google Ads spend

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divatress.com devices

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divatress.com top markets

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divatress.com country & global rank

Assess the ranking of divatress.com among other retailers within its primary country and worldwide.

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