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Dec 2025
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Home/Insights/Retailers/wigtypes.com
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

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158.1K
Revenue
Dec 25
64.3K
Sessions
Dec 25
2.5-3.0%
Conv. rate
Dec 25
$75-100
AOV
Dec 25
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Wigtypes.com is an online platform that sells a wide range of wigs and hair products. Their inventory includes human hair wigs, synthetic wigs, lace front wigs, weaves, braids, extensions, and various hair care accessories. The website caters to customers seeking diverse hairstyle options and hair care solutions.

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wigtypes.com Annual Revenue and Growth

wigtypes.com's annual sales on its online store amounted to $3.1M in 2024, down 50%+ from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$3.1M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
wigtypes.com revenue by year

wigtypes.com's monthly revenueOVER TIME
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Over the past three months, wigtypes.com revenue has experienced decline of 40%, compared to the preceding three months.

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wigtypes.com revenue decline for last six months
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OVERVIEW
In December 2025, wigtypes.com achieved online sales revenue of $158,087, significantly surpassing the median of $53,444 in the BEAUTY AND COSMETICS sector, with a conversion rate of 2.50-3.00%, below the industry high of 4.87%. The average order value (AOV) ranged from $75 to $100, which is below the sector's high of $191. With 64,291 sessions, wigtypes.com outperformed the median of 23,270, but remains far behind sephora.com, the leader with 76,213,109 sessions. Despite strong revenue and session figures, wigtypes.com has room for improvement in conversion rate and AOV to compete with top industry players.
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wigtypes.com competitors

When comparing wigtypes.com to its competitors in December 2025, it is evident that wigtypes.com falls behind in terms of revenue. With a revenue of $158,087 and 1,885 transactions from 64,291 sessions, wigtypes.com has a conversion rate of 2.50-3.00%. In contrast, ebonyline.com leads the pack with a revenue of $3,904,596, 36,057 transactions from 721,875 sessions, and a conversion rate of 4.50-5.00%. glamourtress.com follows closely behind with a revenue of $166,131, 1,865 transactions from 50,192 sessions, and a conversion rate of 3.50-4.00%. While wigtypes.com has a similar average order value (AOV) to some of its competitors, such as glamourtress.com, it lags behind in terms of revenue and total transactions. It could benefit from strategies to increase its conversion rate and overall revenue to compete more effectively in the market.

ebonyline.com screenshot
#1 ebonyline.com
3.9M
Revenue
721.9K
Sessions
4.5-5.0%
Conv. rate
$100-125
AOV
glamourtress.com screenshot
#2 glamourtress.com
166.1K
Revenue
50.2K
Sessions
3.5-4.0%
Conv. rate
$75-100
AOV
hairsoflyshop.com screenshot
#3 hairsoflyshop.com
111.4K
Revenue
93.7K
Sessions
2.5-3.0%
Conv. rate
$25-50
AOV
hairstopandshop.com screenshot
#4 hairstopandshop.com
81.3K
Revenue
26.6K
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
elevatestyles.com screenshot
#5 elevatestyles.com
485.7K
Revenue
95.5K
Sessions
3.5-4.0%
Conv. rate
$125-150
AOV
wigtypes.com vs top market performers
wigtypes.com
top retailers
conversion rate vs average order value for wigtypes.com and its competitors
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Revenue share by device at wigtypes.com

In December large majority of sales on wigtypes.com, 72% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 28% of sales coming from desktop devices.

In December large majority of sales on wigtypes.com, 72% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 28% of sales coming from desktop devices.
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wigtypes.com channels

Identify top traffic channels that drive growth for wigtypes.comand discover how performance of traffic channels has changed over time.

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wigtypes.com Google Ads spend

Evaluate wigtypes.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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wigtypes.com devices

Review wigtypes.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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wigtypes.com top markets

Explore wigtypes.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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wigtypes.com country & global rank

Assess the ranking of wigtypes.com among other retailers within its primary country and worldwide.

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