paulayoung.com
Buy full-cap & lace front wigs for women in many styles & colors. Paula Young® offers high-quality synthetic & human hair wigs & wig care products.
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paulayoung.com's monthly revenueOVER TIME
Over the past three months, paulayoung.com revenue has experienced decline of 78%, compared to the preceding three months.
paulayoung.com competitors
In September 2025, paulayoung.com generated $328,262 in revenue from 2,350 transactions and 237,557 sessions with an average order value (AOV) of $125-150 and a conversion rate of 0.50-1.00%. In comparison, wigoutlet.com had revenue of $117,847 from 892 transactions and 111,445 sessions, similar AOV and conversion rate metrics to Paula Young. However, wigs.com outperformed with revenue of $974,341 from 3,504 transactions and 304,061 sessions, with a higher AOV of $275-300 and conversion rate of 1.00-1.50%. The wigcompany.com had lower revenue at $38,840 from 393 transactions and 30,204 sessions, with a lower AOV and similar conversion rate. uniwigs.com performed well with revenue of $680,672 from 1,317 transactions and 165,256 sessions, showcasing a higher AOV of $500-525. wilshirewigs.com had revenue of $40,055 from 139 transactions and 5,394 sessions, with a high AOV of $275-300 but a significantly higher conversion rate of 2.50-3.00%.
Revenue share by device at paulayoung.com
In September large majority of sales on paulayoung.com, 64% was finalized on desktop devices, with 36% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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paulayoung.com channels
Identify top traffic channels that drive growth for paulayoung.comand discover how performance of traffic channels has changed over time.
paulayoung.com Google Ads spend
Evaluate paulayoung.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
paulayoung.com devices
Review paulayoung.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
