Get Your Free 2025 Daily Holiday Revenue Report

2025 Holiday Report

Grips
Nov 2025
All countries
Home/Insights/Retailers/paulayoung.com
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

Favicon for paulayoung.compaulayoung.com

Start benchmarking for free
Sign in with GoogleSign up with Google
341K
Revenue
Nov 25
223.3K
Sessions
Nov 25
1.0-1.5%
Conv. rate
Nov 25
$125-150
AOV
Nov 25
Loading...

Buy full-cap & lace front wigs for women in many styles & colors. Paula Young® offers high-quality synthetic & human hair wigs & wig care products.

Loading...

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

paulayoung.com's monthly revenueOVER TIME
View real-time data

Over the past three months, paulayoung.com revenue has experienced decline of 35%, compared to the preceding three months.

View real-time data
paulayoung.com revenue decline for last six months
Benchmark against your competitors for free
Continue with GoogleSign up with Google
OVERVIEW
In November 2025, paulayoung.com, operating in the BEAUTY AND COSMETICS sector, achieved impressive online sales of $340,975, significantly outperforming the median of $52,547. With a conversion rate ranging between 1.00-1.50%, it remains slightly below the high benchmark of 5.32%, while its average order value (AOV) stands at $125-150, below the industry high of $204. The site garnered 223,300 sessions, far exceeding the median of 19,748, although it falls short of sephora.com's leading 76,114,809 sessions, indicating strong engagement but potential for improved conversion efficiency.
Read more

paulayoung.com competitors

In November 2025, paulayoung.com reported a revenue of $340,975 with 2,411 transactions and 223,300 sessions, boasting an average order value (AOV) of $125-150 and a conversion rate of 1.00-1.50%. Comparing these metrics to its competitors, wigoutlet.com falls behind with $142,669 in revenue, 1,033 transactions, and 87,567 sessions, while wigs.com leads the pack with a revenue of $1,151,314, 4,157 transactions, and 325,934 sessions, showcasing a higher AOV of $275-300. The competitors thewigcompany.com and wilshirewigs.com also lag in terms of revenue and transactions compared to paulayoung.com. However, uniwigs.com stands out with a revenue of $924,540, 1,921 transactions, and 187,349 sessions, and a significantly higher AOV of $475-500. Overall, paulayoung.com holds its ground in the competitive market, showcasing strong performance in revenue, transactions, and sessions.

wigoutlet.com screenshot
#1 wigoutlet.com
142.7K
Revenue
87.6K
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
wigs.com screenshot
#2 wigs.com
1.2M
Revenue
325.9K
Sessions
1.0-1.5%
Conv. rate
$275-300
AOV
thewigcompany.com screenshot
#3 thewigcompany.com
35.6K
Revenue
23.5K
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
uniwigs.com screenshot
#4 uniwigs.com
924.5K
Revenue
187.3K
Sessions
1.0-1.5%
Conv. rate
$400-500
AOV
wilshirewigs.com screenshot
#5 wilshirewigs.com
15.3K
Revenue
1.7K
Sessions
2.5-3.0%
Conv. rate
$275-300
AOV
paulayoung.com vs top market performers
paulayoung.com
top retailers
conversion rate vs average order value for paulayoung.com and its competitors
Benchmark against your competitors for free
Continue with GoogleSign up with Google

Revenue share by device at paulayoung.com

In November large majority of sales on paulayoung.com, 64% was finalized on desktop devices, with 36% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In November large majority of sales on paulayoung.com, 64% was finalized on desktop devices, with 36% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Review the entire assortment of this retailer and thousands of others in the Grips app
Sign in with GoogleSign up with Google
brands overtime comparison

Gain even more insights with the Grips app

paulayoung.com channels

Identify top traffic channels that drive growth for paulayoung.comand discover how performance of traffic channels has changed over time.

Sign in with GoogleSign up with Google

paulayoung.com Google Ads spend

Evaluate paulayoung.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

Sign in with GoogleSign up with Google

paulayoung.com devices

Review paulayoung.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

Sign in with GoogleSign up with Google

paulayoung.com top markets

Explore paulayoung.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

Sign in with GoogleSign up with Google

paulayoung.com country & global rank

Assess the ranking of paulayoung.com among other retailers within its primary country and worldwide.

Sign in with GoogleSign up with Google
Understand how your competitors drive sales.
Drive growth and optimize key metrics with our e-commerce intelligence platform
Grips Platform Dashboard