Grips
Mar 2024
All countries
Home/Insights/Retailers/jcpenney.com
TRANSACTION INTELLIGENCE - MAR 2024 GLOBALLY

Favicon for jcpenney.comjcpenney.com

Get jcpenney.com updates
Book a demo
102.8M
Revenue
35.5M
Sessions
2.0-2.5%
Conversion rate
$125-150
Average order value
Online only revenue for jcpenney.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

jcpenney.com’s revenueOVER TIME
View real-time data

Over the past three months, jcpenney.com revenue has experienced decline of 55%, compared to the preceding three months.

View real-time data
jcpenney.com revenue decline for last six months
Talk to a product specialist to get monthly figures and review YoY comparison
Book a demo
OVERVIEW
In March 2024, jcpenney.com, in the FASHION AND APPAREL industry, generated online sales revenue of $102,777,547, with a conversion rate of 2.00-2.50% and an average order value (AOV) of $125-150. With 35,509,932 sessions, the website performed below the industry median of 46,271 sessions. The highest AOV in the industry was $391, while the lowest was $75. Despite strong revenue, jcpenney.com's conversion rate fell below the top performer at 2.99%, and its AOV was lower than the industry's highest. Session numbers also trailed behind the leading website at 198,149,103 sessions.
Read more

jcpenney.com competitors

In March 2024, jcpenney.com had a revenue of $102,777,547 with 814,949 transactions and 35,509,932 sessions, resulting in an average order value (AOV) of $125-150 and a conversion rate of 2.00-2.50%. Compared to its competitors, macys.com leads in revenue with $635,693,858, 2,844,430 transactions, and 84,416,501 sessions, with an AOV of $200-225 and a conversion rate of 3.00-3.50%. kohls.com follows with $204,568,823 revenue, 1,356,103 transactions, and 51,701,876 sessions, AOV of $150-175, and a conversion rate of 2.50-3.00%. nordstromrack.com, dillards.com, and nordstrom.com had lower revenue and transaction numbers compared to jcpenney.com, each with varying AOV and conversion rates. Overall, jcpenney.com falls behind in revenue and transaction volume compared to its competitors like Macy's and Kohl's, but remains competitive in terms of AOV and conversion rate.

#1 kohls.com
204.6M
Revenue
51.7M
Sessions
2.5-3.0%
Conv. rate
$150-175
AOV
#2 macys.com
635.7M
Revenue
84.4M
Sessions
3.0-3.5%
Conv. rate
$200-225
AOV
#3 dillards.com
43.2M
Revenue
17.2M
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
#4 nordstromrack.com
54.2M
Revenue
27.9M
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
#5 nordstrom.com
229.2M
Revenue
52.4M
Sessions
1.5-2.0%
Conv. rate
$250-275
AOV
jcpenney.com vs top market performers
jcpenney.com
top retailers
conversion rate vs average order value for jcpenney.com and its competitors
Talk to a product specialist to see all the competitors
Book a demo

jcpenney.com brandsby revenue

1
Logo for home storeHome Store
2
Logo for jewelry & watchesJewelry & Watches
3
Logo for bed & bathBed & Bath
Top retailers:kirklands.com
5
Top retailers:walmart.com

jcpenney.com categoriesby revenue

Review the entire assortment of this retailer and thousands of others in the Grips app
Book a demo
brands overtime comparison

Gain even more insights with the Grips app

jcpenney.com channels

Identify top traffic channels that drive growth for jcpenney.comand discover how performance of traffic channels has changed over time.

Book a demo

jcpenney.com Google Ads spend

Evaluate jcpenney.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

Book a demo

jcpenney.com devices

Review jcpenney.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

Book a demo

jcpenney.com top markets

Explore jcpenney.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

Book a demo

jcpenney.com country & global rank

Assess the ranking of jcpenney.com among other retailers within its primary country and worldwide.

Book a demo
Understand how your competitors drive sales.
Drive growth and optimize key metrics with our e-commerce intelligence platform
Grips Platform Dashboard