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Mar 2024
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TRANSACTION INTELLIGENCE - MAR 2024 GLOBALLY

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651.4M
Revenue
129.5M
Sessions
3.0-3.5%
Conversion rate
$125-150
Average order value
Online only revenue for target.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.
  • Main country of store: UNITED STATES
  • Website category: MARKETPLACE

Target.com is an e-commerce platform that offers a wide range of consumer goods. They provide clothing, electronics, furniture, household essentials, groceries, and more. With a diverse selection of products, Target.com strives to meet the needs of their online shoppers and facilitates a convenient and inclusive shopping experience.

target.com’s revenueOVER TIME
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Over the past three months, target.com revenue has experienced decline of 39%, compared to the preceding three months.

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target.com revenue decline for last six months
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OVERVIEW
In March 2024, target.com in the MARKETPLACE industry generated $651,427,335 in online sales revenue with a conversion rate of 3.00-3.50% and an AOV of $125-150. The highest conversion rate observed in the industry was 4.38%, while the lowest was 1.08%. The highest AOV recorded was $285, while the lowest was $52. target.com had 129,465,565 sessions, while the store with the highest sessions was amazon.com with 2,226,063,824, and the median sessions in the industry were 180,160.
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target.com competitors

When comparing target.com to its competitors in March 2024, it is clear that walmart.com is leading in terms of revenue with $2,435,221,817, followed by target.com with $651,427,335. However, target.com has a higher average order value (AOV) ranging from $125-150 compared to walmart.com's $100-125. Macy's falls closely behind target.com in revenue at $635,693,858, but boasts a higher AOV of $200-225. Kohl's and Bed Bath & Beyond both have lower revenue than target.com, with $204,568,823 and $115,270,324 respectively. Wayfair stands out with a significantly higher AOV of $375-400 but lags behind in revenue compared to target.com. In terms of conversion rates, target.com, Macy's, and Bed Bath & Beyond all have a similar range of 3.00-3.50%, while walmart.com leads with 5.00-5.50% and Wayfair has the lowest at 2.00-2.50%.

#1 walmart.com
2.4B
Revenue
368.7M
Sessions
5.0-5.5%
Conv. rate
$100-125
AOV
#2 wayfair.com
874.2M
Revenue
96.5M
Sessions
2.0-2.5%
Conv. rate
$375-400
AOV
#3 bedbathandbeyond.com
115.3M
Revenue
29.9M
Sessions
3.0-3.5%
Conv. rate
$100-125
AOV
#4 macys.com
635.7M
Revenue
84.4M
Sessions
3.0-3.5%
Conv. rate
$200-225
AOV
#5 kohls.com
204.6M
Revenue
51.7M
Sessions
2.5-3.0%
Conv. rate
$150-175
AOV
target.com vs top market performers
target.com
top retailers
conversion rate vs average order value for target.com and its competitors
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target.com brandsby revenue

1
Logo for shop all halo innovationsShop All Halo Innovations
2
Logo for shop all bowflexShop All Bowflex
3
Logo for shop all jeepShop All Jeep

target.com categoriesby revenue

1
Home & Garden
2
Sporting Goods
3
Bassinets & Cradles
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brands overtime comparison

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target.com channels

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target.com Google Ads spend

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target.com devices

Review target.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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target.com top markets

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target.com country & global rank

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