nike.com
Nike.com is an e-commerce platform that offers a wide range of athletic products. They specialize in selling apparel, footwear, and accessories for various sports and activities. The website provides a convenient shopping experience, showcasing Nikes diverse product lineup while catering to athletes of all levels and ages.
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nike.com's revenueOVER TIME
Over the past three months, nike.com revenue has experienced decline of 6.1%, compared to the preceding three months.
nike.com competitors
In July 2025, nike.com outperformed its competitors in terms of revenue, transactions, sessions, average order value (AOV), and conversion rate. nike.com reported a revenue of $306,602,199 with 2,376,679 transactions and 114,458,176 sessions. The AOV ranged from $125-$150, and the conversion rate was between 2.00-2.50%. In comparison, footlocker.com had a revenue of $40,019,659, hibbett.com reported $11,646,630, stockx.com had $100,263,792, finishline.com reported $16,518,437, and flightclub.com had $12,235,252. Each competitor had lower revenue, transactions, and sessions compared to nike.com. AOV and conversion rates also varied, with stockx.com having the highest AOV of $300-$325 and footlocker.com having the highest conversion rate of 1.50-2.00%. Overall, nike.com demonstrated strong performance across all domains in July 2025 when compared to its competitors.
Revenue share by device at nike.com
In July large majority of sales on nike.com, 54% was finalized on desktop devices, with 46% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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nike.com channels
Identify top traffic channels that drive growth for nike.comand discover how performance of traffic channels has changed over time.
nike.com Google Ads spend
Evaluate nike.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
nike.com devices
Review nike.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
