nike.com
Nike.com is an e-commerce platform that offers a wide range of athletic products. They specialize in selling apparel, footwear, and accessories for various sports and activities. The website provides a convenient shopping experience, showcasing Nikes diverse product lineup while catering to athletes of all levels and ages.
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nike.com Annual Revenue and Growth
nike.com's annual sales on its online store amounted to $3.8B in 2025, down 10-20% from the previous year. For 2026, revenue is expected to decline by 0-5%. The trend is expected to moderate.
nike.com's monthly revenueOVER TIME
Over the past three months, nike.com revenue has experienced growth of 31%, compared to the preceding three months.
nike.com competitors
In June 2026, nike.com significantly outperformed its competitors in the online retail space. Nike generated $336,816,251 in revenue with 2,689,378 transactions across 113,269,473 sessions, achieving a conversion rate of 2.00-2.50%. In contrast, footlocker.com reported a revenue of $53,857,341 with 382,650 transactions and 19,160,202 sessions, translating to a conversion rate of 1.50-2.00%. hibbett.com and finishline.com lagged further behind, with revenues of $11,180,453 and $18,984,576 respectively. stockx.com, with a higher average order value of $350-375, reached $143,725,427 in revenue, but still fell short in transaction volume. Overall, while competitors like stockx.com had higher AOVs, nike.com dominated in total revenue, transaction count, and sessions, indicating a strong market presence and consumer loyalty.
Revenue share by device at nike.com
In June large majority of sales on nike.com, 57% was finalized on desktop devices, with 43% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Industries nike.com operates in
nike.com is tracked across 1 e-commerce industry. Explore market size, leading retailers and benchmarks for each.
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nike.com channels
Identify top traffic channels that drive growth for nike.comand discover how performance of traffic channels has changed over time.
nike.com Google Ads spend
Evaluate nike.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
nike.com devices
Review nike.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
