apple.com
Apple.com, a prominent online platform, hosts information about renowned technology company Apple Inc. The website extensively showcases and lists Apples multitude of technologically advanced products, such as iPhones, iPads, Mac computers, Apple Watches, and various accessories, inviting perusal and purchase by interested consumers.
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apple.com Annual Revenue and Growth
apple.com's annual sales on its online store amounted to $41B in 2025, up 0-5% from the previous year. For 2026, revenue is expected to grow by 10-20%. The trend is expected to accelerate.
apple.com's monthly revenueOVER TIME
Over the past three months, apple.com revenue has experienced decline of 7.2%, compared to the preceding three months.
apple.com competitors
In June 2026, apple.com generated $2,833,398,172 in revenue from 7,768,459 transactions across 546,201,266 sessions, with an average order value (AOV) of $350-375 and a conversion rate of 1.00-1.50%. In comparison, amazon.com dominated the e-commerce space with $12,391,654,833 in revenue from 178,338,597 transactions and a conversion rate of 6.50-7.00%, albeit with a lower AOV of $50-75. bestbuy.com reported $710,763,579 in revenue from 1,574,100 transactions, mirroring apple.com's conversion rate at 1.00-1.50% but boasting a higher AOV of $450-475. Meanwhile, ebay.com achieved $2,498,257,923 in revenue with 29,415,799 transactions and a conversion rate of 4.00-4.50% but had a lower AOV of $75-100. Lastly, roku.com struggled significantly with just $5,428,430 in revenue from 110,453 transactions and a conversion rate of 0.00-0.50%.
Revenue share by device at apple.com
In June large majority of sales on apple.com, 69% was finalized on desktop devices, with 31% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Industries apple.com operates in
apple.com is tracked across 1 e-commerce industry. Explore market size, leading retailers and benchmarks for each.
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apple.com channels
Identify top traffic channels that drive growth for apple.comand discover how performance of traffic channels has changed over time.
apple.com Google Ads spend
Evaluate apple.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
apple.com devices
Review apple.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
