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Apr 2024
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TRANSACTION INTELLIGENCE - APR 2024 GLOBALLY

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39.7M
Revenue
19.5M
Sessions
2.0-2.5%
Conversion rate
$75-100
Average order value
Online only revenue for zalando.pl, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Zalando.pl is an e-commerce platform based in Poland. It offers a wide range of products including clothing, footwear, accessories, and beauty products for men, women, and children. The website aims to provide an extensive selection of fashion items and trendy styles to its customers, creating an enjoyable online shopping experience.

zalando.pl’s revenueOVER TIME
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Over the past three months, zalando.pl revenue has experienced growth of 8.3%, compared to the preceding three months.

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zalando.pl revenue growth for last six months
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OVERVIEW
In April 2024, zalando.pl in the FASHION AND APPAREL industry had a revenue of $39,719,760, with a conversion rate of 2.00-2.50% and an AOV of $75-100. The highest online store revenue in the category was $704,963,763 for macys.com, while the highest conversion rate was 3.07% and the highest AOV was $389. zalando.pl had 19,468,709 sessions, with the highest sessions at 197,564,111 for shein.com, and a median of 44,576 sessions in the industry.
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zalando.pl competitors

When comparing zalando.pl to its competitors in April 2024, we see that asos.com leads in revenue with $120,745,124, followed by nike.com with $395,557,492. In terms of transactions, nike.com takes the lead with 3,085,841 transactions, while asos.com follows closely behind with 908,688. As for sessions, nike.com has the highest with 131,409,877, with asos.com trailing at 58,364,640. In terms of Average Order Value (AOV), asos.com and zara.com match zalando.pl with a range of $75-100, while nike.com has a higher range of $125-150. Conversion rate is similar among zalando.pl, nike.com, and zara.com at 2.00-2.50%, with H&M leading at 2.50-3.00% and asos.com falling slightly behind at 1.50-2.00%. renee.pl lags behind in revenue, transactions, and conversion rate, with a lower AOV range of $50-75.

#1 asos.com
120.7M
Revenue
58.4M
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
#2 hm.com
206.3M
Revenue
94.5M
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
#3 nike.com
395.6M
Revenue
131.4M
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
#4 zara.com
198.8M
Revenue
90.7M
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
#5 renee.pl
4.6M
Revenue
4.6M
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
zalando.pl vs top market performers
zalando.pl
top retailers
conversion rate vs average order value for zalando.pl and its competitors
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zalando.pl brandsby revenue

zalando.pl categoriesby revenue

1
Apparel & Accessories
2
Coats & Jackets
3
Shoes
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brands overtime comparison

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zalando.pl channels

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zalando.pl Google Ads spend

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zalando.pl devices

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zalando.pl top markets

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zalando.pl country & global rank

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