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Jun 2024
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TRANSACTION INTELLIGENCE - JUN 2024 GLOBALLY

Favicon for zalando.dezalando.de

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107.5M
Revenue
31.5M
Sessions
3.0-3.5%
Conversion rate
$100-125
Average order value
Online only revenue for zalando.de, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Zalando.de is an online retail platform based in Germany, offering a wide variety of products including clothing, shoes, accessories, and housewares. The website aims to provide customers with an extensive selection of fashionable and trendy items, making it convenient for users to shop for their desired goods from the comfort of their homes.

zalando.de’s revenueOVER TIME
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Over the past three months, zalando.de revenue has experienced growth of 1.6%, compared to the preceding three months.

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zalando.de revenue growth for last six months
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OVERVIEW
In June 2024, zalando.de in the FASHION AND APPAREL industry had a revenue of $107,483,224 with a conversion rate of 3.00-3.50% and an AOV of $100-125. The store had 31,462,989 sessions, below the median of 44,273. The largest revenue in the industry was $569,334,314 from macys.com, with the highest sessions of 197,565,334 coming from shein.com. The high conversion rate was 2.85%, while a low conversion rate was 0.72%. A very high AOV was $386, and a very low AOV was $74.
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zalando.de competitors

In June 2024, zalando.de generated a revenue of 107,483,224 with 1,011,009 transactions and 31,462,989 sessions, boasting an average order value (AOV) of 100-125 and a conversion rate of 3.00-3.50. When compared to its competitors, peek-cloppenburg.de had a revenue of 19,084,249 with 152,047 transactions and 6,314,700 sessions, featuring a higher AOV of 125-150 but a lower conversion rate of 2.00-2.50. breuninger.com achieved a revenue of 30,702,199 with 159,826 transactions and 8,283,790 sessions, showcasing a higher AOV of 175-200 but a conversion rate of 1.50-2.00. otto.de stood out with a revenue of 217,710,864, 1,426,958 transactions, and 47,108,622 sessions, maintaining a competitive AOV of 150-175 and a similar conversion rate of 3.00-3.50 as zalando.de. aboutyou.de fell in between, with a revenue of 39,129,089, 249,383 transactions, and 9,733,240 sessions, and an AOV of 150-175 with a conversion rate of 2.50-3.00.

#1 aboutyou.de
39.1M
Revenue
9.7M
Sessions
2.5-3.0%
Conv. rate
$150-175
AOV
#2 otto.de
217.7M
Revenue
47.1M
Sessions
3.0-3.5%
Conv. rate
$150-175
AOV
#3 breuninger.com
30.7M
Revenue
8.3M
Sessions
1.5-2.0%
Conv. rate
$175-200
AOV
#4 peek-cloppenburg.de
19.1M
Revenue
6.3M
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
#5 baur.de
25.3M
Revenue
6.7M
Sessions
2.0-2.5%
Conv. rate
$175-200
AOV
CLOSEST COMPETITORSby revenue
Favicon for nike.comnike.com
Favicon for otto.deotto.de
Favicon for zara.comzara.com
Favicon for hm.comhm.com
Favicon for asos.comasos.com
Favicon for zalando.dezalando.de
$107.5M
Favicon for kaufland.dekaufland.de
Favicon for farfetch.comfarfetch.com
Favicon for stockx.comstockx.com
Favicon for bonprix.debonprix.de
Favicon for vestiairecollective.comvestiairecollective.com
TOP MARKET PERFORMERSby revenue
1
Favicon for amazon.deamazon.de
$2B
2
Favicon for etsy.cometsy.com
3
Favicon for ebay.deebay.de
4
Favicon for nike.comnike.com
5
Favicon for otto.deotto.de
6
Favicon for zara.comzara.com
7
Favicon for hm.comhm.com
8
Favicon for asos.comasos.com
9
Favicon for zalando.dezalando.de
10
Favicon for kaufland.dekaufland.de
zalando.de vs top market performers
zalando.de
top retailers
conversion rate vs average order value for zalando.de and its competitors
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zalando.de brandsby revenue

1
Logo for nike sportswearNike Sportswear
Top retailers:aboutyou.dezalando.pl
2
Logo for zalandoZalando
Top retailers:zalando.chzalando.sezalando.pl
3
Logo for new balanceNew Balance
Top retailers:joesnewbalanceoutlet.comtillys.comebay.com
4
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Top retailers:otto.depeek-cloppenburg.debelk.com
5
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Top retailers:zalando.co.ukzalando.it

zalando.de categoriesby revenue

1
Shoes
Top retailers:nike.comdsw.comzappos.com
2
Pants
Top retailers:levi.comgap.comlululemon.com
3
Coats & Jackets
Top retailers:zara.comgap.comjcrew.com
4
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Top retailers:hm.comuniqlo.comamazon.com
5
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Top retailers:next.co.ukmaccosmetics.comulta.com
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brands overtime comparison

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zalando.de channels

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zalando.de Google Ads spend

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zalando.de devices

Review zalando.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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zalando.de top markets

Explore zalando.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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zalando.de country & global rank

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