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Dec 2025
All countries
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

Favicon for lyst.co.uklyst.co.uk

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8.3M
Revenue
Dec 25
5.3M
Sessions
Dec 25
0.5-1.0%
Conv. rate
Dec 25
$200-225
AOV
Dec 25
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Shop and discover the world’s most stylish brands, curated for you. With more than 17,000 brands and stores in one place, Lyst is the definitive fashion destination.

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lyst.co.uk Annual Revenue and Growth

lyst.co.uk's annual sales on its online store amounted to $93.3M in 2024, down 5-10% from the previous year. For 2025, revenue is expected to decline by 10-20%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$93.3M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
lyst.co.uk revenue by year

lyst.co.uk's monthly revenueOVER TIME
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Over the past three months, lyst.co.uk revenue has experienced growth of 23%, compared to the preceding three months.

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lyst.co.uk revenue growth for last six months
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OVERVIEW
In December 2025, lyst.co.uk, a player in the lifestyle/fashion and apparel sector, achieved online sales revenue of $8,285,692, significantly surpassing the median of $92,600; however, this is dwarfed by macys.com’s $926,839,757. The site's conversion rate fluctuated between 0.50-1.00%, below the high benchmark of 3.17% and slightly above the low of 0.72%. With an average order value (AOV) of $200-225, it remains under the high AOV of $389, while sessions totaled 5,334,926, a stark contrast to shein.com’s leading 304,519,814 sessions, yet far exceeding the sector median of 39,789.
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lyst.co.uk competitors

In December 2025, lyst.co.uk generated $8,285,692 in revenue from 37,533 transactions with a conversion rate of 0.50-1.00% out of 5,334,926 sessions. Compared to its competitors, lyst.co.uk falls behind farfetch.com, which brought in $107,065,192 in revenue from 348,519 transactions with a conversion rate of 1.00-1.50% out of 28,509,269 sessions. However, lyst.co.uk outperformed zalando.co.uk, which earned $6,786,166 in revenue from 58,851 transactions with a conversion rate of 1.50-2.00% out of 3,825,447 sessions. Additionally, lyst.co.uk surpassed houseoffraser.co.uk in revenue and conversion rate, but lagged behind in transactions and sessions. When compared to asos.com and selfridges.com, lyst.co.uk falls in between the two in terms of revenue, transactions, sessions, AOV, and conversion rate.

farfetch.com screenshot
#1 farfetch.com
107.1M
Revenue
28.5M
Sessions
1.0-1.5%
Conv. rate
$300-325
AOV
zalando.co.uk screenshot
#2 zalando.co.uk
6.8M
Revenue
3.8M
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
houseoffraser.co.uk screenshot
#3 houseoffraser.co.uk
25.3M
Revenue
8.4M
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
asos.com screenshot
#4 asos.com
142.3M
Revenue
60.3M
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
selfridges.com screenshot
#5 selfridges.com
31.3M
Revenue
8.4M
Sessions
1.5-2.0%
Conv. rate
$225-250
AOV
lyst.co.uk vs top market performers
lyst.co.uk
top retailers
conversion rate vs average order value for lyst.co.uk and its competitors
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Revenue share by device at lyst.co.uk

In December large majority of sales on lyst.co.uk, 53% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 47% of sales coming from desktop devices.

In December large majority of sales on lyst.co.uk, 53% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 47% of sales coming from desktop devices.
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lyst.co.uk channels

Identify top traffic channels that drive growth for lyst.co.ukand discover how performance of traffic channels has changed over time.

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lyst.co.uk Google Ads spend

Evaluate lyst.co.uk's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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lyst.co.uk devices

Review lyst.co.uk's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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lyst.co.uk top markets

Explore lyst.co.uk's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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lyst.co.uk country & global rank

Assess the ranking of lyst.co.uk among other retailers within its primary country and worldwide.

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