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Sep 2024
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Home/Insights/Retailers/funko.com
TRANSACTION INTELLIGENCE - SEP 2024 GLOBALLY

Favicon for funko.comfunko.com

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4.9M
Revenue
4.2M
Sessions
2.0-2.5%
Conversion rate
$25-50
Average order value
Online only revenue for funko.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.
  • Main country of store: UNITED STATES
  • Website category: E COMMERCE AND SHOPPING
  • D2C

Funko.com is an e-commerce platform that specializes in selling a wide range of collectible pop culture merchandise. The website offers a diverse selection of vinyl figures, plush toys, apparel, and accessories related to various franchises such as movies, TV shows, video games, and music.

funko.com’s revenueOVER TIME
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Over the past three months, funko.com revenue has experienced decline of 2.8%, compared to the preceding three months.

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funko.com revenue decline for last six months
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OVERVIEW
In September 2024, funko.com, an e-commerce site in the e-commerce_and_shopping industry, generated $4,876,101 in revenue with a conversion rate of 2.00-2.50% and an AOV of $25-50. It had 4,247,977 sessions. The highest revenue in the category was $119,268,006 from qvc.com, with a conversion rate of 3.88% and an AOV of $349. The highest sessions were 28,619,768 from michaels.com, with a median of 44,965 sessions. The lowest conversion rate in the category was 0.9% and the lowest AOV was $58.
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funko.com competitors

When comparing funko.com to its competitors in the collectibles market, it is evident that funko.com stands out in terms of revenue and sessions. With a revenue of $4,876,101 and 4,247,977 sessions in September 2024, funko.com surpasses its competitors such as popinabox.us, toytokyo.com, clarktoys.com, shopatshowcaseusa.com, and bigapplecollectibles.com in these metrics. However, in terms of average order value (AOV) and conversion rate, funko.com falls within the range of its competitors, with an AOV of $25-50 and a conversion rate of 2.00-2.50%. Notably, toytokyo.com has the highest AOV of $175-200, while shopatshowcaseusa.com shares the same conversion rate range with funko.com. Overall, funko.com demonstrates a strong performance in revenue and sessions, positioning itself as a leading player in the collectibles industry.

#1 bigapplecollectibles.com
2.1K
Revenue
986.2
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
#2 clarktoys.com
59K
Revenue
56.6K
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
#3 popinabox.us
29.4K
Revenue
14K
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
#4 toytokyo.com
74.2K
Revenue
43.3K
Sessions
0.5-1.0%
Conv. rate
$175-200
AOV
#5 shopatshowcaseusa.com
49.3K
Revenue
57.8K
Sessions
2.0-2.5%
Conv. rate
$25-50
AOV
CLOSEST COMPETITORSby revenue
Favicon for hottopic.comhottopic.com
Favicon for bigbadtoystore.combigbadtoystore.com
Favicon for boxlunch.comboxlunch.com
Favicon for funko.comfunko.com
$4.9M
Favicon for toywiz.comtoywiz.com
Favicon for chalicecollectibles.comchalicecollectibles.com
Favicon for fye.comfye.com
Favicon for galactictoys.comgalactictoys.com
Favicon for mobileadvance.commobileadvance.com
Favicon for 7bucksapop.com7bucksapop.com
TOP MARKET PERFORMERSby revenue
1
Favicon for hottopic.comhottopic.com
$16.5M
2
Favicon for bigbadtoystore.combigbadtoystore.com
3
Favicon for boxlunch.comboxlunch.com
4
Favicon for funko.comfunko.com
5
Favicon for toywiz.comtoywiz.com
6
Favicon for chalicecollectibles.comchalicecollectibles.com
7
Favicon for fye.comfye.com
8
Favicon for galactictoys.comgalactictoys.com
9
Favicon for mobileadvance.commobileadvance.com
10
Favicon for 7bucksapop.com7bucksapop.com
funko.com vs top market performers
funko.com
top retailers
conversion rate vs average order value for funko.com and its competitors
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funko.com brandsby revenue

1
Logo for funko logoFunko Logo
2
Logo for board gameBoard Game
Top retailers:whsmith.co.ukebay.deamazon.co.uk
3
Logo for vinyl sodaVinyl Soda
Top retailers:amazon.compopinabox.uszavvi.com
4
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Top retailers:hottopic.comdfs.co.ukboxlunch.com
5
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Top retailers:popinabox.uszavvi.com

funko.com categoriesby revenue

1
Action & Toy Figures
Top retailers:amazon.comamazon.debigbadtoystore.com
2
Stuffed Animals
Top retailers:amazon.comebay.comwalmart.com
3
Apparel & Accessories
Top retailers:asos.comeurocarparts.comtemu.com
4
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Top retailers:etsy.commarksandspencer.comebay.com
5
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Top retailers:amazon.comamazon.de4imprint.com
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brands overtime comparison

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funko.com channels

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funko.com Google Ads spend

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funko.com devices

Review funko.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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funko.com top markets

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funko.com country & global rank

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