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Mar 2024
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TRANSACTION INTELLIGENCE - MAR 2024 GLOBALLY

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3.4M
Revenue
2.9M
Sessions
2.5-3.0%
Conversion rate
$25-50
Average order value
Online only revenue for funko.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.
  • Main country of store: UNITED STATES
  • Website category: E COMMERCE AND SHOPPING
  • D2C

Funko.com is an e-commerce platform that specializes in selling a wide range of collectible pop culture merchandise. The website offers a diverse selection of vinyl figures, plush toys, apparel, and accessories related to various franchises such as movies, TV shows, video games, and music.

funko.com’s revenueOVER TIME
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Over the past three months, funko.com revenue has experienced decline of 26%, compared to the preceding three months.

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funko.com revenue decline for last six months
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OVERVIEW
funko.com in the e-commerce_and_shopping industry had a revenue of $3,367,257 with a median of $136,892, a conversion rate of 2.50-3.00% compared to a very high of 3.39% and a low of 0.88%, an AOV of $25-50 against a high of $352 and a low of $59, and 2,945,989 sessions while the highest was 27,729,043 from michaels.com, with a median of 58,563 sessions.
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funko.com competitors

When comparing funko.com to its competitors in the collectibles industry, we see that funko.com outperforms most in terms of revenue, transactions, sessions, and conversion rate. With a revenue of $3,367,257 from 80,826 transactions and 2,945,989 sessions, funko.com's average order value (AOV) falls between $25-50, with a conversion rate of 2.50-3.00%. In contrast, competitors like popinabox.us, toytokyo.com, and clarktoys.com have lower revenues ranging from $52,802 to $78,214, with fewer transactions and sessions. These competitors also have higher AOVs ranging from $75-150 but lower conversion rates of 1.00-2.00%. bigapplecollectibles.com stands out with a significantly lower revenue of $587, fewer transactions and sessions, but a higher AOV of $100-125 and a conversion rate of 1.50-2.00%. Overall, funko.com excels in both revenue generation and customer conversion compared to its competitors.

#1 bigapplecollectibles.com
587.4
Revenue
327
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
#2 clarktoys.com
63.1K
Revenue
57K
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
#3 popinabox.us
78.2K
Revenue
37.6K
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
#4 toytokyo.com
67.7K
Revenue
39.7K
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
#5 shopatshowcaseusa.com
52.8K
Revenue
76.7K
Sessions
1.0-1.5%
Conv. rate
$25-50
AOV
funko.com vs top market performers
funko.com
top retailers
conversion rate vs average order value for funko.com and its competitors
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funko.com brandsby revenue

1
Logo for funko logoFunko Logo
2
Logo for board gameBoard Game
3
Logo for vinyl sodaVinyl Soda
Top retailers:popinabox.uszavvi.com

funko.com categoriesby revenue

1
Action & Toy Figures
2
Stuffed Animals
3
Office Supplies
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brands overtime comparison

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funko.com channels

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funko.com Google Ads spend

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funko.com devices

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funko.com top markets

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funko.com country & global rank

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