wayfair.de
Wayfair.de is a website that sells a wide range of products for homes and offices. Their inventory consists of furniture, decor, lighting, kitchen appliances, bedding, and bathroom accessories. They offer an extensive selection of styles, sizes, and designs, aiming to meet various preferences and needs.
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wayfair.de's revenueOVER TIME
Over the past three months, wayfair.de revenue has experienced decline of 96%, compared to the preceding three months.
wayfair.de competitors
When comparing wayfair.de to its competitors in April 2025, we can see that ikea.com leads in revenue with €602,734,098, followed by xxxlutz.de with €49,763,157. wayfair.de falls in the middle with €495,670 in revenue. In terms of transactions, ikea.com also leads with 1,680,833 transactions, while home24.de follows with 79,967. wayfair.de has 1,940 transactions. However, in terms of sessions, ikea.com dominates with 214,256,915 sessions, while wayfair.de has 178,161. In terms of Average Order Value (AOV), xxxlutz.de leads with €375-€400, followed by ikea.com with €350-€375, while wayfair.de falls in the range of €250-€275. When looking at conversion rates, manomano.de leads with 2.50-3.00%, followed by xxxlutz.de with 1.50-2.00%. wayfair.de, home24.de, and manomano.de fall in the range of 1.00-1.50%.
Revenue share by device at wayfair.de
In April large majority of sales on wayfair.de, 61% was finalized on mobile devices, with 39% of sales coming from desktop devices.
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wayfair.de channels
Identify top traffic channels that drive growth for wayfair.deand discover how performance of traffic channels has changed over time.
wayfair.de Google Ads spend
Evaluate wayfair.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
wayfair.de devices
Review wayfair.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
