wohnen.de
Willkommen im Online Möbel Shop Wohnen.de ✓ Wir bieten Ihnen ein riesiges Sortiment an hochwertigen Möbeln an ✓ Versandkostenfrei
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wohnen.de Annual Revenue and Growth
wohnen.de's annual sales on its online store amounted to $8.2M in 2025, down 5-10% from the previous year. For 2026, revenue is expected to decline by 20-50%. The trend is expected to accelerate.
wohnen.de's monthly revenueOVER TIME
Over the past three months, wohnen.de revenue has experienced decline of 10%, compared to the preceding three months.
wohnen.de competitors
The most striking gap is in revenue, where wohnen.de trails home24.de by a staggering $23.6 million. As of July 2026, wohnen.de generated $572,000 with 962 transactions from 175,000 sessions, resulting in an average order value (AOV) of $575-600 and a conversion rate of 0.50-1.00%. In contrast, home24.de leads significantly, achieving $24.2 million with 93,300 transactions from 6.7 million sessions, while boasting an AOV of $250-275 and a conversion rate of 1.00-1.50%. Competitor pharao24.de also outperforms wohnen.de in revenue, reporting $708,000, despite having fewer transactions at 875 and a higher AOV of $800-825. Meanwhile, both wayfair.de and betten.de show lower performance metrics in revenue and transactions compared to wohnen.de. Overall, wohnen.de ranks third among its competitors but faces considerable challenges in catching up to home24.de and pharao24.de.
Revenue share by device at wohnen.de
In July large majority of sales on wohnen.de, 63% was finalized on desktop devices, with 37% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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wohnen.de channels
Identify top traffic channels that drive growth for wohnen.deand discover how performance of traffic channels has changed over time.
wohnen.de Google Ads spend
Evaluate wohnen.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
wohnen.de devices
Review wohnen.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
