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Mar 2026
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TRANSACTION INTELLIGENCE - MAR 2026 GLOBALLY

Favicon for wohnen.dewohnen.de

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607.1K
Revenue
Mar 26
238.9K
Sessions
Mar 26
0.0-0.5%
Conv. rate
Mar 26
$600-700
AOV
Mar 26
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Willkommen im Online Möbel Shop Wohnen.de ✓ Wir bieten Ihnen ein riesiges Sortiment an hochwertigen Möbeln an ✓ Versandkostenfrei

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wohnen.de Annual Revenue and Growth

wohnen.de's annual sales on its online store amounted to $8.2M in 2025, down 5-10% from the previous year. For 2026, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$8.2M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
wohnen.de revenue by year

wohnen.de's monthly revenueOVER TIME
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Over the past three months, wohnen.de revenue has experienced growth of 1.6%, compared to the preceding three months.

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wohnen.de revenue growth for last six months
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OVERVIEW
In March 2026, wohnen.de generated $607,094 in online sales, significantly exceeding the FURNITURE median of $151,087, but falling short compared to industry leader ikea.com, which earned $558,148,551. The site's conversion rate ranged from 0.00-0.50%, lower than the high of 2.03% and above the low of 0.29% in the sector. With an average order value (AOV) between $600-625, wohnen.de remains below the sector's high of $1,199 and above the low of $284. Additionally, it recorded 238,930 sessions, a remarkable figure compared to the median of 37,088.
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wohnen.de competitors

In March 2026, wohnen.de reported a revenue of $607,094 with 1,002 transactions and 238,930 sessions, boasting an average order value (AOV) ranging from $600-625 and a conversion rate between 0.00-0.50%. In comparison, its competitors showcase a variety of performances. pharao24.de generated $1,163,564 in revenue from 1,397 transactions and 266,820 sessions, with an AOV of $825-850 and a conversion rate of 0.50-1.00%. wayfair.de, on the other hand, earned $177,274 from 651 transactions and 68,277 sessions, with an AOV of $250-275 and a conversion rate of 0.50-1.00%. home24.de surpassed all with a revenue of $25,889,238 from 88,408 transactions and 6,657,024 sessions, featuring an AOV of $275-300 and a conversion rate of 1.00-1.50%. betten.de and lomado.de fell in between, showcasing solid performances in revenue, transactions, sessions, AOV, and conversion rates.

pharao24.de screenshot
#1 pharao24.de
1.2M
Revenue
266.8K
Sessions
0.5-1.0%
Conv. rate
$800-900
AOV
wayfair.de screenshot
#2 wayfair.de
177.3K
Revenue
68.3K
Sessions
0.5-1.0%
Conv. rate
$250-275
AOV
home24.de screenshot
#3 home24.de
25.9M
Revenue
6.7M
Sessions
1.0-1.5%
Conv. rate
$275-300
AOV
betten.de screenshot
#4 betten.de
1.4M
Revenue
177.8K
Sessions
0.5-1.0%
Conv. rate
$1100-1200
AOV
lomado.de screenshot
#5 lomado.de
478.3K
Revenue
94.3K
Sessions
0.5-1.0%
Conv. rate
$700-800
AOV
wohnen.de vs top market performers
wohnen.de
top retailers
conversion rate vs average order value for wohnen.de and its competitors
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Revenue share by device at wohnen.de

In March large majority of sales on wohnen.de, 63% was finalized on desktop devices, with 37% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In March large majority of sales on wohnen.de, 63% was finalized on desktop devices, with 37% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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wohnen.de channels

Identify top traffic channels that drive growth for wohnen.deand discover how performance of traffic channels has changed over time.

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wohnen.de Google Ads spend

Evaluate wohnen.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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wohnen.de devices

Review wohnen.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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wohnen.de top markets

Explore wohnen.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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wohnen.de country & global rank

Assess the ranking of wohnen.de among other retailers within its primary country and worldwide.

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