obi.de
Obi.de is a retail website that offers a vast range of products for home improvement and gardening. It provides customers with access to various tools, appliances, paints, furniture, lighting fixtures, flooring materials, and garden supplies. The site also offers online tutorials and advice to assist users with their projects.
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obi.de Annual Revenue and Growth
obi.de's annual sales on its online store amounted to $335.7M in 2025, down 5-10% from the previous year. For 2026, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.
obi.de's monthly revenueOVER TIME
Over the past three months, obi.de revenue has experienced growth of 12%, compared to the preceding three months.
obi.de competitors
The most notable gap is in revenue, where obi.de outperforms bauhaus.info by $1.5 million. In July 2026, obi.de generated $38.7 million from 240,000 transactions, far surpassing bauhaus.info's $37.2 million and 229,000 transactions. Additionally, obi.de attracted 15.8 million sessions, which is 4 million more than bauhaus.info's 11.8 million sessions. Both sites share a similar average order value (AOV) range of $150-175, but obi.de's conversion rate of 1.50-2.00% is competitive, especially compared to hornbach.de's 1.00-1.50% and toom.de's 1.00-1.50%. Notably, manomano.de has the highest conversion rate at 3.50-4.00%, yet its revenue of $13.3 million lags significantly behind obi.de, illustrating the latter's strong market position. Overall, obi.de stands as a leader among its competitors in multiple key performance metrics.
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obi.de channels
Identify top traffic channels that drive growth for obi.deand discover how performance of traffic channels has changed over time.
obi.de Google Ads spend
Evaluate obi.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
obi.de devices
Review obi.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
