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TRANSACTION INTELLIGENCE - AUG 2026 GLOBALLY

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29.2M
Revenue
Aug 26
5.6M
Sessions
Aug 26
2.5-3.0%
Conv. rate
Aug 26
$200-225
AOV
Aug 26
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Netto-online.de is an e-commerce platform that offers a wide range of consumer goods, groceries, and household necessities. Customers can browse and purchase products from various categories such as food, beverages, personal care items, electronics, home essentials, and more. The website provides a convenient online shopping experience.

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netto-online.de Annual Revenue and Growth

netto-online.de's annual sales on its online store amounted to $346.2M in 2025, up 0-5% from the previous year. For 2026, revenue is expected to grow by 5-10%. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$346.2M
Annual growth forecast2025/2026
5-10%
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eCommerce Revenue
netto-online.de revenue by year

netto-online.de's monthly revenueOVER TIME
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Over the past three months, netto-online.de revenue has experienced growth of 1.4%, compared to the preceding three months.

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netto-online.de revenue growth for last six months
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OVERVIEW
Compared to a typical store in the groceries category, netto-online.de demonstrates notable performance metrics for August 2026. The site achieved $29.2 million in online sales revenue, significantly higher than the approximately $38,600 generated by a typical store in the groceries category. Its conversion rate, ranging from 2.50-3.00%, is comfortably within the typical range of 1.2% to 5.04%. The average order value (AOV) of $200-225 also exceeds the typical range of $50 to $186. However, with 5.6 million sessions, it falls short of the typical store in the groceries category, which sees around 15,400 sessions monthly.
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netto-online.de competitors

In stark contrast, kaufland.de leads with a remarkable revenue of 100.7 million, significantly surpassing netto-online.de's 29.2 million. As of August 2026, netto-online.de achieved 143,000 transactions, while kaufland.de registered 982,000, showcasing a considerable gap in transaction volume. In terms of sessions, netto-online.de recorded 5.6 million, lagging behind kaufland.de's impressive 29.5 million. However, when looking at average order values, netto-online.de’s AOV of 200-225 is competitive compared to marktkauf.de's 250-275, which recorded a revenue of 1.6 million from 6,281 transactions. While netto-online.de’s conversion rate of 2.50-3.00 trails kaufland.de's 3.00-3.50, it outperforms norma24.de's 1.00-1.50 and edeka24.de's 1.50-2.00, indicating a strong position in the market. Overall, netto-online.de holds a solid second position among its competitors.

marktkauf.de screenshot
#1 marktkauf.de
1.6M
Revenue
268.2K
Sessions
2.0-2.5%
Conv. rate
$250-275
AOV
norma24.de screenshot
#2 norma24.de
2.9M
Revenue
1.3M
Sessions
1.0-1.5%
Conv. rate
$175-200
AOV
kaufland.de screenshot
#3 kaufland.de
100.7M
Revenue
29.5M
Sessions
3.0-3.5%
Conv. rate
$100-125
AOV
edeka24.de screenshot
#4 edeka24.de
449.2K
Revenue
681.5K
Sessions
1.5-2.0%
Conv. rate
$25-50
AOV
manomano.de screenshot
#5 manomano.de
11.6M
Revenue
2.2M
Sessions
3.5-4.0%
Conv. rate
$125-150
AOV
netto-online.de vs top market performers
netto-online.de
top retailers
conversion rate vs average order value for netto-online.de and its competitors
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Revenue share by device at netto-online.de

In August large majority of sales on netto-online.de, 54% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 46% of sales coming from desktop devices.

In August large majority of sales on netto-online.de, 54% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 46% of sales coming from desktop devices.
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netto-online.de channels

Identify top traffic channels that drive growth for netto-online.deand discover how performance of traffic channels has changed over time.

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netto-online.de Google Ads spend

Evaluate netto-online.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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netto-online.de devices

Review netto-online.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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netto-online.de top markets

Explore netto-online.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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netto-online.de country & global rank

Assess the ranking of netto-online.de among other retailers within its primary country and worldwide.

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