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Jun 2026
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Home/Insights/Retailers/manomano.de
TRANSACTION INTELLIGENCE - JUN 2026 GLOBALLY

Favicon for manomano.demanomano.de

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11.6M
Revenue
Jun 26
3M
Sessions
Jun 26
2.5-3.0%
Conv. rate
Jun 26
$125-150
AOV
Jun 26
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  • Main country of store: GERMANY
  • Website category: HOME AND GARDEN

Manomano.de is a website offering various products related to home improvement and do-it-yourself projects. Their catalogue includes items such as tools, gardening equipment, home furniture, lighting, and appliances. The website also features customer reviews, affordable prices, and offers a convenient online shopping experience for its users.

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manomano.de Annual Revenue and Growth

manomano.de's annual sales on its online store amounted to $137.1M in 2025, down 10-20% from the previous year. For 2026, revenue is expected to grow by 0-5%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$137.1M
Annual growth forecast2025/2026
0-5%
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eCommerce Revenue
manomano.de revenue by year

manomano.de's monthly revenueOVER TIME
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Over the past three months, manomano.de revenue has experienced growth of 1.3%, compared to the preceding three months.

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manomano.de revenue growth for last six months
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OVERVIEW
In June 2026, manomano.de generated $11,622,635 in online sales, significantly exceeding the median of $117,357 in the home_and_garden category. With a conversion rate between 2.50% and 3.00%, it approaches the high of 3.4%, while its average order value (AOV) ranges from $125 to $150, lower than the high of $686. The site recorded 2,973,634 sessions, far surpassing the median of 32,262 but trailing the leading competitor, homedepot.com, which had an impressive 184,835,422 sessions, illustrating the competitive landscape in the home_and_garden sector.
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manomano.de competitors

In June 2026, manomano.de generated $11,622,635 in revenue from 84,089 transactions, achieving a conversion rate of 2.50-3.00% over 2,973,634 sessions, with an Average Order Value (AOV) between $125-150. In contrast, kaufland.de outperformed with $103,167,959 in revenue, but had a lower conversion rate of 3.00-3.50% from 971,699 transactions over 31,819,482 sessions, with an AOV of $100-125. hornbach.de, with $29,736,400 in revenue, led in transactions at 154,337 but maintained a conversion rate of 1.00-1.50%. obi.de also saw substantial revenue at $38,467,119, with a lower conversion rate of 1.50-2.00%. wayfair.de struggled with only $232,270 in revenue, showing a notably low transaction count of 849. Overall, while manomano.de's metrics show competitive performance, particularly in AOV and conversion rates, competitors like kaufland.de dominate in overall revenue and transaction volume.

wayfair.de screenshot
#1 wayfair.de
232.3K
Revenue
71.7K
Sessions
1.0-1.5%
Conv. rate
$250-275
AOV
hornbach.de screenshot
#2 hornbach.de
29.7M
Revenue
10.5M
Sessions
1.0-1.5%
Conv. rate
$175-200
AOV
obi.de screenshot
#3 obi.de
38.5M
Revenue
15.7M
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
kaufland.de screenshot
#4 kaufland.de
103.2M
Revenue
31.8M
Sessions
3.0-3.5%
Conv. rate
$100-125
AOV
bauhaus.info screenshot
#5 bauhaus.info
32M
Revenue
11.8M
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
manomano.de vs top market performers
manomano.de
top retailers
conversion rate vs average order value for manomano.de and its competitors
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Revenue share by device at manomano.de

In June large majority of sales on manomano.de, 62% was finalized on desktop devices, with 38% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In June large majority of sales on manomano.de, 62% was finalized on desktop devices, with 38% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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manomano.de channels

Identify top traffic channels that drive growth for manomano.deand discover how performance of traffic channels has changed over time.

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manomano.de Google Ads spend

Evaluate manomano.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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manomano.de devices

Review manomano.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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manomano.de top markets

Explore manomano.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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manomano.de country & global rank

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