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Jul 2025
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Home/Insights/Retailers/manomano.de
TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

Favicon for manomano.demanomano.de

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14M
Revenue
2.6M
Sessions
3.5-4.0%
Conv. rate
$125-150
AOV
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  • Main country of store: GERMANY
  • Website category: HOME AND GARDEN

Manomano.de is a website offering various products related to home improvement and do-it-yourself projects. Their catalogue includes items such as tools, gardening equipment, home furniture, lighting, and appliances. The website also features customer reviews, affordable prices, and offers a convenient online shopping experience for its users.

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manomano.de's revenueOVER TIME
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Over the past three months, manomano.de revenue has experienced growth of 28%, compared to the preceding three months.

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manomano.de revenue growth for last six months
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OVERVIEW
In July 2025, manomano.de in the HOME AND GARDEN industry had a revenue of $13,988,720, with a conversion rate of 3.50-4.00% and an average order value (AOV) of $125-150. The total number of sessions on the website was 2,647,315. The highest online store revenue in the same category was $1,339,846,577 from homedepot.com, with a conversion rate ranging from 0.62% to 3.28% and AOV from $93 to $673. The median revenue for the HOME AND GARDEN industry was $124,626, and the median number of sessions was 36,567.
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manomano.de competitors

In July 2025, manomano.de stands out with a revenue of 13,988,720 and 99,805 transactions from 2,647,315 sessions, boasting an impressive conversion rate of 3.50-4.00 and an average order value (AOV) of 125-150. In comparison, its competitors wayfair.de, hornbach.de, obi.de, kaufland.de, and bauhaus.info vary in performance metrics. wayfair.de has lower revenue and sessions but a higher AOV and lower conversion rate. hornbach.de and obi.de surpass manomano.de in revenue and transactions, with slightly higher AOV but lower conversion rates. kaufland.de leads in revenue and sessions, with a lower AOV and comparable conversion rate. bauhaus.info is closest to manomano.de in AOV and conversion rate, with lower revenue and sessions. Overall, manomano.de's balance of revenue, transactions, sessions, AOV, and conversion rate positions it competitively within its market.

wayfair.de screenshot
#1 wayfair.de
374.6K
Revenue
118.2K
Sessions
1.0-1.5%
Conv. rate
$250-275
AOV
hornbach.de screenshot
#2 hornbach.de
27.1M
Revenue
8.8M
Sessions
1.5-2.0%
Conv. rate
$200-225
AOV
obi.de screenshot
#3 obi.de
27.3M
Revenue
13.9M
Sessions
1.0-1.5%
Conv. rate
$150-175
AOV
kaufland.de screenshot
#4 kaufland.de
94.6M
Revenue
27.5M
Sessions
3.0-3.5%
Conv. rate
$100-125
AOV
bauhaus.info screenshot
#5 bauhaus.info
24.9M
Revenue
9.5M
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
manomano.de vs top market performers
manomano.de
top retailers
conversion rate vs average order value for manomano.de and its competitors
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Revenue share by device at manomano.de

In July large majority of sales on manomano.de, 65% was finalized on desktop devices, with 35% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on manomano.de, 65% was finalized on desktop devices, with 35% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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manomano.de channels

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manomano.de Google Ads spend

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manomano.de devices

Review manomano.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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manomano.de top markets

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manomano.de country & global rank

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