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Jul 2026
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Home/Insights/Retailers/pharao24.de
TRANSACTION INTELLIGENCE - JUL 2026 GLOBALLY

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707.7K
Revenue
Jul 26
246.7K
Sessions
Jul 26
0.0-0.5%
Conv. rate
Jul 26
$800-900
AOV
Jul 26
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  • Main country of store: GERMANY
  • Website category: HOME AND GARDEN

Pharao24.de is an online platform offering a wide range of furniture and home decor products. The website provides customers with access to various categories such as beds, sofas, tables, cabinets, and more. Pharao24.de aims to bring convenience and an extensive selection to individuals seeking to furnish or decorate their living spaces.

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pharao24.de Annual Revenue and Growth

pharao24.de's annual sales on its online store amounted to $11.4M in 2025, down 50%+ from the previous year. For 2026, revenue is expected to decline by 20-50%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$11.4M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
pharao24.de revenue by year

pharao24.de's monthly revenueOVER TIME
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Over the past three months, pharao24.de revenue has experienced decline of 33%, compared to the preceding three months.

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pharao24.de revenue decline for last six months
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OVERVIEW
In July 2026, pharao24.de, a home and garden category store, generated $708,000 in revenue, significantly higher than an average home and garden store's $118,000. With a conversion rate of 0.00-0.50%, pharao24.de falls below the typical range of 0.64% to 3.35%. The average order value (AOV) of $800-825 is also above the typical range of $99 to $687. Additionally, pharao24.de recorded 247,000 sessions, well above an average home and garden store's 33,500 sessions.
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pharao24.de competitors

The starkest difference between pharao24.de and home24.de is in revenue, where pharao24.de trails by a staggering $23.5 million. In July 2026, pharao24.de generated $708,000 from 875 transactions across 247,000 sessions, achieving an average order value (AOV) between $800-825 and a conversion rate of 0.00-0.50%. In comparison, home24.de dominated with $24.2 million in revenue and 93,300 transactions, despite a lower AOV of $250-275. pharao24.de also ranks second in sessions but lags significantly behind home24.de, which has 6.7 million sessions. Competitors like wohnen.de and easymoebel-shop.de show solid performance with revenues of $572,000 and $600,000, respectively, but still fall short of pharao24.de's revenue and AOV.

wohnen.de screenshot
#1 wohnen.de
572K
Revenue
175.2K
Sessions
0.5-1.0%
Conv. rate
$500-600
AOV
easymoebel-shop.de screenshot
#2 easymoebel-shop.de
600.3K
Revenue
196.6K
Sessions
0.5-1.0%
Conv. rate
$400-500
AOV
steinershopping.de screenshot
#3 steinershopping.de
554K
Revenue
97.4K
Sessions
1.5-2.0%
Conv. rate
$350-375
AOV
home24.de screenshot
#4 home24.de
24.2M
Revenue
6.7M
Sessions
1.0-1.5%
Conv. rate
$250-275
AOV
allnatura.de screenshot
#5 allnatura.de
312.3K
Revenue
197.5K
Sessions
0.0-0.5%
Conv. rate
$500-600
AOV
pharao24.de vs top market performers
pharao24.de
top retailers
conversion rate vs average order value for pharao24.de and its competitors
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Revenue share by device at pharao24.de

In July large majority of sales on pharao24.de, 51% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 49% of sales coming from desktop devices.

In July large majority of sales on pharao24.de, 51% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 49% of sales coming from desktop devices.
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pharao24.de channels

Identify top traffic channels that drive growth for pharao24.deand discover how performance of traffic channels has changed over time.

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pharao24.de Google Ads spend

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pharao24.de devices

Review pharao24.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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pharao24.de top markets

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pharao24.de country & global rank

Assess the ranking of pharao24.de among other retailers within its primary country and worldwide.

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