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Jan 2026
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Home/Insights/Retailers/pharao24.de
TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

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776.4K
Revenue
Jan 26
343.5K
Sessions
Jan 26
0.0-0.5%
Conv. rate
Jan 26
$800-900
AOV
Jan 26
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  • Main country of store: GERMANY
  • Website category: HOME AND GARDEN

Pharao24.de is an online platform offering a wide range of furniture and home decor products. The website provides customers with access to various categories such as beds, sofas, tables, cabinets, and more. Pharao24.de aims to bring convenience and an extensive selection to individuals seeking to furnish or decorate their living spaces.

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pharao24.de Annual Revenue and Growth

pharao24.de's annual sales on its online store amounted to $11.4M in 2025, down 50%+ from the previous year. For 2026, revenue is expected to decline by 50%+. The trend is expected to continue at a similar pace.

Annual Revenue (GMV)2025
$11.4M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
pharao24.de revenue by year

pharao24.de's monthly revenueOVER TIME
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Over the past three months, pharao24.de revenue has experienced growth of 17%, compared to the preceding three months.

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pharao24.de revenue growth for last six months
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OVERVIEW
In January 2026, pharao24.de generated $776,379 in online sales, significantly surpassing the home_and_garden median of $122,772, though far behind the leading homedepot.com’s $1.46 billion. The site's conversion rate ranged from 0.00-0.50%, notably lower than the category high of 3.41% and above the low of 0.72%. With an Average Order Value (AOV) between $800-825, it outperformed the home_and_garden average high of $677 but is above the low of $90. The site recorded 343,515 sessions, well above the median of 34,453 but dwarfed by homedepot.com's 138,848,672 sessions.
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pharao24.de competitors

When comparing pharao24.de to its competitors in January 2026, we can see that pharao24.de generated $776,379 in revenue from 968 transactions and 343,515 sessions. With an AOV of $800-$825 and a conversion rate of 0.00-0.50%, pharao24.de is holding its own. However, when looking at similar domains like wohnen.de with $581,570 in revenue, easymoebel-shop.de with $693,392, steinershopping.de with $389,629, home24.de with a staggering $29,046,002, and allnatura.de with $575,697, pharao24.de falls behind in revenue. home24.de has the highest revenue, transactions, and sessions, while pharao24.de falls somewhere in the middle in terms of AOV and conversion rate. It seems that pharao24.de has room for growth and improvement in order to compete more effectively in the online furniture market.

wohnen.de screenshot
#1 wohnen.de
581.6K
Revenue
221.1K
Sessions
0.0-0.5%
Conv. rate
$600-700
AOV
easymoebel-shop.de screenshot
#2 easymoebel-shop.de
693.4K
Revenue
242.3K
Sessions
0.5-1.0%
Conv. rate
$400-500
AOV
steinershopping.de screenshot
#3 steinershopping.de
389.6K
Revenue
61.5K
Sessions
1.5-2.0%
Conv. rate
$350-375
AOV
home24.de screenshot
#4 home24.de
29M
Revenue
6.3M
Sessions
1.0-1.5%
Conv. rate
$325-350
AOV
allnatura.de screenshot
#5 allnatura.de
575.7K
Revenue
237.2K
Sessions
0.0-0.5%
Conv. rate
$400-500
AOV
pharao24.de vs top market performers
pharao24.de
top retailers
conversion rate vs average order value for pharao24.de and its competitors
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Revenue share by device at pharao24.de

In January large majority of sales on pharao24.de, 51% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 49% of sales coming from desktop devices.

In January large majority of sales on pharao24.de, 51% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 49% of sales coming from desktop devices.
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pharao24.de channels

Identify top traffic channels that drive growth for pharao24.deand discover how performance of traffic channels has changed over time.

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pharao24.de Google Ads spend

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pharao24.de devices

Review pharao24.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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pharao24.de top markets

Explore pharao24.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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pharao24.de country & global rank

Assess the ranking of pharao24.de among other retailers within its primary country and worldwide.

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