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Aug 2025
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Home/Insights/Retailers/pharao24.de
TRANSACTION INTELLIGENCE - AUG 2025 GLOBALLY

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690.5K
Revenue
Aug 25
266.4K
Sessions
Aug 25
0.0-0.5%
Conv. rate
Aug 25
$700-800
AOV
Aug 25
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  • Main country of store: GERMANY
  • Website category: HOME AND GARDEN

Pharao24.de is an online platform offering a wide range of furniture and home decor products. The website provides customers with access to various categories such as beds, sofas, tables, cabinets, and more. Pharao24.de aims to bring convenience and an extensive selection to individuals seeking to furnish or decorate their living spaces.

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pharao24.de Annual Revenue and Growth

pharao24.de's annual sales on its online store amounted to $25M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$25M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
pharao24.de revenue by year

pharao24.de's monthly revenueOVER TIME
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Over the past three months, pharao24.de revenue has experienced decline of 28%, compared to the preceding three months.

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pharao24.de revenue decline for last six months
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OVERVIEW
pharao24.de in the home_and_garden industry had a revenue of $690,488, conversion rate of 0.00-0.50%, AOV of $775-800, and 266,411 sessions in August 2025, while homedepot.com leads with $1,348,693,052 in revenue, 3.29% conversion rate, $672 AOV, and 175,975,033 sessions. The median revenue in this category is $117,963, with a very low conversion rate of 0.61% and AOV of $91. The median sessions for HOME AND GARDEN is 36,030.
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pharao24.de competitors

In August 2025, pharao24.de, with a revenue of €690,488 from 879 transactions and 266,411 sessions, has a slightly higher Average Order Value (AOV) range of €775-€800 compared to its competitors. However, its conversion rate falls within the same range of 0.00-0.50. On the other hand, wohnen.de has a revenue of €706,028 from 1,173 transactions and 249,807 sessions, with a lower AOV range of €600-€625 but a similar conversion rate range. easymoebel-shop.de, steinershopping.de, and allnatura.de also fall within the same conversion rate range as pharao24.de, but with varying revenue, transactions, sessions, and AOV. Meanwhile, home24.de stands out with a significantly higher revenue of €21,701,103 from 69,163 transactions and 4,910,990 sessions, showcasing a lower AOV range but a higher conversion rate range.

wohnen.de screenshot
#1 wohnen.de
706K
Revenue
249.8K
Sessions
0.0-0.5%
Conv. rate
$600-700
AOV
easymoebel-shop.de screenshot
#2 easymoebel-shop.de
478.4K
Revenue
154.9K
Sessions
0.5-1.0%
Conv. rate
$400-500
AOV
steinershopping.de screenshot
#3 steinershopping.de
498.7K
Revenue
82.2K
Sessions
1.5-2.0%
Conv. rate
$325-350
AOV
home24.de screenshot
#4 home24.de
21.7M
Revenue
4.9M
Sessions
1.0-1.5%
Conv. rate
$300-325
AOV
allnatura.de screenshot
#5 allnatura.de
247.8K
Revenue
171.3K
Sessions
0.0-0.5%
Conv. rate
$500-600
AOV
pharao24.de vs top market performers
pharao24.de
top retailers
conversion rate vs average order value for pharao24.de and its competitors
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Revenue share by device at pharao24.de

In August large majority of sales on pharao24.de, 50% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 50% of sales coming from desktop devices.

In August large majority of sales on pharao24.de, 50% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 50% of sales coming from desktop devices.
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pharao24.de channels

Identify top traffic channels that drive growth for pharao24.deand discover how performance of traffic channels has changed over time.

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pharao24.de Google Ads spend

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pharao24.de devices

Review pharao24.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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pharao24.de top markets

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pharao24.de country & global rank

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