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Mar 2024
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TRANSACTION INTELLIGENCE - MAR 2024 GLOBALLY

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15.1M
Revenue
5.8M
Sessions
1.5-2.0%
Conversion rate
$125-150
Average order value
Online only revenue for thenorthface.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Thenorthface.com is an online platform that sells outdoor apparel, equipment, and accessories. From jackets, hoodies, and tops to backpacks, tents, and sleeping bags, the website offers a range of high-quality and durable products for activities like hiking, skiing, camping, and climbing. They cater to customers seeking reliable outdoor gear.

thenorthface.com’s revenueOVER TIME
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Over the past three months, thenorthface.com revenue has experienced decline of 41%, compared to the preceding three months.

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thenorthface.com revenue decline for last six months
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OVERVIEW
thenorthface.com's online sales revenue for March 2024 was $15,090,671, with a conversion rate of 1.50-2.00% and an AOV of $125-150. The website had 5,761,474 sessions, below the industry median of 45,441. The highest revenue in the SPORTS industry was garmin.com at $168,278,529, with a conversion rate of 2.83% and an AOV of $576. The highest number of sessions was recorded at dickssportinggoods.com with 39,038,925. The lowest AOV in the industry was $76, with a conversion rate of 0.72%.
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thenorthface.com competitors

When comparing thenorthface.com to its competitors, we can see that thenorthface.com has a revenue of $15,090,671 with 114,655 transactions and 5,761,474 sessions. The average order value (AOV) falls between $125-$150 with a conversion rate of 1.50-2.00%. In contrast, backcountry.com leads in revenue with $23,937,042, 145,482 transactions, and 7,166,649 sessions. Their AOV ranges from $150-$175 with a conversion rate of 2.00-2.50%. columbia.com also outperforms thenorthface.com in revenue with $19,010,660, 158,511 transactions, and 6,090,264 sessions, boasting a higher conversion rate of 2.50-3.00% despite a lower AOV of $100-$125. It is evident that while thenorthface.com holds its ground in the market, competitors like backcountry.com and columbia.com excel in certain key metrics.

#1 bobssportschalet.com
261.6K
Revenue
119.3K
Sessions
0.5-1.0%
Conv. rate
$225-250
AOV
#2 backcountry.com
23.9M
Revenue
7.2M
Sessions
2.0-2.5%
Conv. rate
$150-175
AOV
#3 peterglenn.com
1.5M
Revenue
305K
Sessions
1.5-2.0%
Conv. rate
$300-325
AOV
#4 columbia.com
19M
Revenue
6.1M
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
#5 sunandski.com
1.9M
Revenue
503.4K
Sessions
1.5-2.0%
Conv. rate
$200-225
AOV
thenorthface.com vs top market performers
thenorthface.com
top retailers
conversion rate vs average order value for thenorthface.com and its competitors
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thenorthface.com brandsby revenue

2
Logo for borealis slingBorealis Sling
3
Logo for horizon hatHorizon Hat

thenorthface.com categoriesby revenue

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brands overtime comparison

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thenorthface.com channels

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thenorthface.com Google Ads spend

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thenorthface.com devices

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thenorthface.com top markets

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thenorthface.com country & global rank

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