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Mar 2026

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TRANSACTION INTELLIGENCE - MAR 2026 GLOBALLY

6pm.com

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Revenue

Mar 26

1.5M

Sessions

Mar 26

1.5-2.0%

Conv. rate

Mar 26

$100-125

AOV

Mar 26

Main country of store: UNITED STATES
Website category: FASHION AND APPAREL

Shop for brands you love on sale. Discounted shoes, clothing, accessories and more at 6pm.com! Score on the Style, Score on the Price.

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6pm.com Annual Revenue and Growth

6pm.com's annual sales on its online store amounted to $28M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2025

$28M

Annual growth forecast2025/2026

<0%

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eCommerce Revenue

6pm.com's monthly revenueOVER TIME
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Over the past three months, 6pm.com revenue has experienced decline of 60%, compared to the preceding three months.

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6pm.com revenue decline for last six months

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OVERVIEW

In March 2026, 6pm.com generated $2,978,514 in online sales, significantly surpassing the FASHION AND APPAREL median of $83,040, though it falls short of shein.com's $945,812,338. The site's conversion rate ranges from 1.50% to 2.00%, below the high of 3.14% in the industry, with an average order value (AOV) between $100 and $125, compared to the high AOV of $377. With 1,548,147 sessions, 6pm.com performs well against the median of 36,457 but is far behind shein.com's record of 298,145,068 sessions, reflecting its competitive yet challenging position in the market.

6pm.com competitors

In March 2026, 6pm.com reported a revenue of $2,978,514 with 25,090 transactions and 1,548,147 sessions, boasting an average order value (AOV) of $100-125 and a conversion rate of 1.50-2.00%. When compared to its competitors, it falls behind in revenue compared to bloomingdales.com which generated $237,595,266, but surpasses dillards.com which only made $42,328,557. In terms of transactions, 6pm.com falls in the middle of the pack with 25,090 transactions, while dsw.com leads with 587,299 transactions. 6pm.com's AOV of $100-125 is on par with zappos.com, but lower than bloomingdales.com's $300-325. Its conversion rate of 1.50-2.00% is lower than dillards.com's 3.00-3.50%, but on par with zappos.com and nordstromrack.com. Overall, while 6pm.com may not lead in revenue or transactions, its AOV and conversion rate are competitive with its industry counterparts.

#1 zappos.com

63.6M

Revenue

19.6M

Sessions

2.0-2.5%

Conv. rate

$125-150

AOV

#2 dsw.com

50.2M

Revenue

24.8M

Sessions

2.0-2.5%

Conv. rate

$75-100

AOV

#3 nordstromrack.com

61.1M

Revenue

32M

Sessions

2.0-2.5%

Conv. rate

$75-100

AOV

#4 dillards.com

42.3M

Revenue

13.8M

Sessions

3.0-3.5%

Conv. rate

$75-100

AOV

#5 bloomingdales.com

237.6M

Revenue

27.6M

Sessions

2.5-3.0%

Conv. rate

$300-325

AOV

6pm.com vs top market performers

6pm.com

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Revenue share by device at 6pm.com

In March large majority of sales on 6pm.com, 75% was finalized on desktop devices, with 25% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

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6pm.com channels

Identify top traffic channels that drive growth for 6pm.comand discover how performance of traffic channels has changed over time.

6pm.com Google Ads spend

Evaluate 6pm.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

6pm.com devices

Review 6pm.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

6pm.com top markets

Explore 6pm.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.