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Aug 2025
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TRANSACTION INTELLIGENCE - AUG 2025 GLOBALLY

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563.2M
Revenue
Aug 25
97.8M
Sessions
Aug 25
3.5-4.0%
Conv. rate
Aug 25
$150-175
AOV
Aug 25
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  • Main country of store: UNITED STATES
  • Website category: MARKETPLACE

Costco.com is an e-commerce platform that offers a vast range of products at wholesale prices. The website sells groceries, household essentials, electronics, clothing, furniture, appliances, and more. It is a membership-based platform, providing substantial savings and delivering various cost-effective options for consumers in diverse product categories.

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costco.com Annual Revenue and Growth

costco.com's annual sales on its online store amounted to $7.2B in 2024, down 5-10% from the previous year. For 2025, revenue is expected to decline by 10-20%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$7.2B
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
costco.com revenue by year

costco.com's monthly revenueOVER TIME
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Over the past three months, costco.com revenue has experienced growth of 1.1%, compared to the preceding three months.

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costco.com revenue growth for last six months
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OVERVIEW
costco.com in the MARKETPLACE industry had a revenue of $563,189,312 with a conversion rate of 3.50-4.00% and an average order value of $150-175 in August 2025. It received 97,787,582 sessions, while amazon.com leads with 2,711,651,630 sessions. The median revenue in the category was $262,043, conversion rate was 3.94%, AOV was $306, and sessions were 137,896. The largest online store was amazon.com with revenue of $13,327,172,929. The very low conversion rate in the category was 0.87% and the very low AOV was $52.
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costco.com competitors

In August 2025, costco.com reported a revenue of $563,189,312 with 3,456,120 transactions and 97,787,582 sessions. Their average order value (AOV) ranged between $150-$175, and their conversion rate fell between 3.50%-4.00%. Comparing this data to its competitors, Sam's Club had a revenue of $239,987,066 with 1,354,454 transactions and 46,044,613 sessions, showing a higher AOV of $175-$200 but a lower conversion rate of 2.50%-3.00%. Best Buy outperformed Costco with a revenue of $868,168,776 and 1,884,354 transactions on 101,626,030 sessions, boasting a higher AOV of $450-$475 but a lower conversion rate of 1.50%-2.00%. Target reported revenue of $959,791,815 with 6,187,725 transactions and 189,925,193 sessions, similar AOV to Costco, but a slightly lower conversion rate of 3.00%-3.50%. Overall, costco.com's performance metrics position it competitively among its industry peers in August 2025.

samsclub.com screenshot
#1 samsclub.com
240M
Revenue
46M
Sessions
2.5-3.0%
Conv. rate
$175-200
AOV
bestbuy.com screenshot
#2 bestbuy.com
868.2M
Revenue
101.6M
Sessions
1.5-2.0%
Conv. rate
$400-500
AOV
target.com screenshot
#3 target.com
959.8M
Revenue
189.9M
Sessions
3.0-3.5%
Conv. rate
$150-175
AOV
wayfair.com screenshot
#4 wayfair.com
870.2M
Revenue
90.2M
Sessions
2.5-3.0%
Conv. rate
$375-400
AOV
bedbathandbeyond.com screenshot
#5 bedbathandbeyond.com
69.8M
Revenue
22.4M
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
costco.com vs top market performers
costco.com
top retailers
conversion rate vs average order value for costco.com and its competitors
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Revenue share by device at costco.com

In August large majority of sales on costco.com, 79% was finalized on desktop devices, with 21% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In August large majority of sales on costco.com, 79% was finalized on desktop devices, with 21% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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costco.com channels

Identify top traffic channels that drive growth for costco.comand discover how performance of traffic channels has changed over time.

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costco.com Google Ads spend

Evaluate costco.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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costco.com devices

Review costco.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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costco.com top markets

Explore costco.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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costco.com country & global rank

Assess the ranking of costco.com among other retailers within its primary country and worldwide.

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