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Sep 2026
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TRANSACTION INTELLIGENCE - SEP 2026 GLOBALLY

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754.6M
Revenue
Sep 26
105.6M
Sessions
Sep 26
3.5-4.0%
Conv. rate
Sep 26
$175-200
AOV
Sep 26
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  • Main country of store: UNITED STATES
  • Website category: MARKETPLACE

Costco.com is an e-commerce platform that offers a vast range of products at wholesale prices. The website sells groceries, household essentials, electronics, clothing, furniture, appliances, and more. It is a membership-based platform, providing substantial savings and delivering various cost-effective options for consumers in diverse product categories.

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costco.com Annual Revenue and Growth

costco.com's annual sales on its online store amounted to $6.7B in 2025, down 5-10% from the previous year. For 2026, revenue is expected to grow by 10-20%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$6.7B
Annual growth forecast2025/2026
10-20%
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eCommerce Revenue
costco.com revenue by year

costco.com's monthly revenueOVER TIME
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Over the past three months, costco.com revenue has experienced growth of 31%, compared to the preceding three months.

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costco.com revenue growth for last six months
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OVERVIEW
costco.com operates within the marketplace category, generating substantial online sales revenue of $754.6 million in September 2026. Its conversion rate of 3.50-4.00% is comfortably within the category's typical range of 0.9% to 4.33%. The average order value (AOV) stands between $175-200, which is also within the typical marketplace category range of $52 to $291. With 105.6 million sessions, costco.com attracts a significant audience, though this is lower than the average seen by a typical marketplace store, which sees around 119,000 sessions monthly, contrasting sharply with the 2.6 billion sessions of amazon.com.
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costco.com competitors

In September 2026, costco.com excels with a robust conversion rate of 3.50-4.00%, matching competitors like samsclub.com. However, it ranks lower overall, with revenue of $754.6 million, placing fourth among its peers. target.com leads significantly in revenue at $1.2 billion, while also surpassing costco.com in transactions with 8.6 million, leaving costco.com in second place with 3.9 million transactions. In terms of sessions, costco.com recorded 105.6 million, which trails behind target.com’s 273 million. While both costco.com and samsclub.com share similar AOVs ranging from $175-200, the lower session counts suggest a need for broader engagement compared to competitors like target.com and bestbuy.com, which show higher traffic and revenue performance overall.

samsclub.com screenshot
#1 samsclub.com
341.7M
Revenue
52.5M
Sessions
3.5-4.0%
Conv. rate
$175-200
AOV
bestbuy.com screenshot
#2 bestbuy.com
1.1B
Revenue
128.2M
Sessions
1.5-2.0%
Conv. rate
$400-500
AOV
target.com screenshot
#3 target.com
1.2B
Revenue
273M
Sessions
3.0-3.5%
Conv. rate
$125-150
AOV
wayfair.com screenshot
#4 wayfair.com
1B
Revenue
128M
Sessions
2.0-2.5%
Conv. rate
$350-375
AOV
bedbathandbeyond.com screenshot
#5 bedbathandbeyond.com
108.6M
Revenue
27.6M
Sessions
3.0-3.5%
Conv. rate
$100-125
AOV
costco.com vs top market performers
costco.com
top retailers
conversion rate vs average order value for costco.com and its competitors
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Revenue share by device at costco.com

In September large majority of sales on costco.com, 80% was finalized on desktop devices, with 20% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on costco.com, 80% was finalized on desktop devices, with 20% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

Industries costco.com operates in

costco.com is tracked across 5 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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costco.com channels

Identify top traffic channels that drive growth for costco.comand discover how performance of traffic channels has changed over time.

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costco.com Google Ads spend

Evaluate costco.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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costco.com devices

Review costco.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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costco.com top markets

Explore costco.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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costco.com country & global rank

Assess the ranking of costco.com among other retailers within its primary country and worldwide.

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