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Apr 2026
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TRANSACTION INTELLIGENCE - APR 2026 GLOBALLY

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505.2M
Revenue
Apr 26
97M
Sessions
Apr 26
3.0-3.5%
Conv. rate
Apr 26
$150-175
AOV
Apr 26
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  • Main country of store: UNITED STATES
  • Website category: MARKETPLACE

Costco.com is an e-commerce platform that offers a vast range of products at wholesale prices. The website sells groceries, household essentials, electronics, clothing, furniture, appliances, and more. It is a membership-based platform, providing substantial savings and delivering various cost-effective options for consumers in diverse product categories.

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costco.com Annual Revenue and Growth

costco.com's annual sales on its online store amounted to $6.7B in 2025, down 5-10% from the previous year. For 2026, revenue is expected to grow by 5-10%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$6.7B
Annual growth forecast2025/2026
5-10%
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eCommerce Revenue
costco.com revenue by year

costco.com's monthly revenueOVER TIME
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Over the past three months, costco.com revenue has experienced decline of 27%, compared to the preceding three months.

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costco.com revenue decline for last six months
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OVERVIEW
In April 2026, costco.com reported impressive online sales revenue of $505,215,833, significantly surpassing the e-commerce industry median of $370,530. With a conversion rate between 3.00-3.50%, it remains competitive, though shy of the 4.36% benchmark for high performers. The average order value (AOV) ranged from $150-175, well above the industry low of $54 but below the high of $300. costco.com also attracted 96,954,520 sessions, a notable figure compared to the median of 143,015, yet dwarfed by Amazon's staggering 2,525,357,109 sessions, highlighting its strong market presence in the e-commerce space.
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costco.com competitors

As of April 2026, costco.com generated a revenue of $505,215,833 through approximately 3,043,898 transactions and 96,954,520 sessions, boasting an average order value (AOV) of $150-175 and a conversion rate of 3.00-3.50%. In comparison, samsclub.com earned $255,129,633 with a similar conversion rate, though it achieved a higher AOV of $175-200. bestbuy.com, while having the highest revenue at $592,696,842, faced a much lower conversion rate of 1.50-2.00% despite a significantly higher AOV of $450-475. target.com outperformed costco.com in total transactions, achieving 5,397,867 and revenue of $788,334,033, but had a lower AOV of $125-150. wayfair.com also outpaced costco.com in revenue at $860,011,783 but struggled with a similar low conversion rate of 1.50-2.00%. Lastly, bedbathandbeyond.com, with a modest revenue of $95,282,527, matched costco.com's conversion rate.

samsclub.com screenshot
#1 samsclub.com
255.1M
Revenue
42.1M
Sessions
3.0-3.5%
Conv. rate
$175-200
AOV
bestbuy.com screenshot
#2 bestbuy.com
592.7M
Revenue
85.3M
Sessions
1.5-2.0%
Conv. rate
$400-500
AOV
target.com screenshot
#3 target.com
788.3M
Revenue
192M
Sessions
2.5-3.0%
Conv. rate
$125-150
AOV
wayfair.com screenshot
#4 wayfair.com
860M
Revenue
104.8M
Sessions
1.5-2.0%
Conv. rate
$400-500
AOV
bedbathandbeyond.com screenshot
#5 bedbathandbeyond.com
95.3M
Revenue
16.7M
Sessions
3.0-3.5%
Conv. rate
$175-200
AOV
costco.com vs top market performers
costco.com
top retailers
conversion rate vs average order value for costco.com and its competitors
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Revenue share by device at costco.com

In April large majority of sales on costco.com, 80% was finalized on desktop devices, with 20% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In April large majority of sales on costco.com, 80% was finalized on desktop devices, with 20% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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costco.com channels

Identify top traffic channels that drive growth for costco.comand discover how performance of traffic channels has changed over time.

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costco.com Google Ads spend

Evaluate costco.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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costco.com devices

Review costco.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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costco.com top markets

Explore costco.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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costco.com country & global rank

Assess the ranking of costco.com among other retailers within its primary country and worldwide.

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