Grips
Mar 2024
All countries
Home/Insights/Retailers/babylist.com
TRANSACTION INTELLIGENCE - MAR 2024 GLOBALLY

Favicon for babylist.combabylist.com

Get babylist.com updates
Book a demo
70.5M
Revenue
13.8M
Sessions
2.5-3.0%
Conversion rate
$175-200
Average order value
Online only revenue for babylist.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Babylist.com is an online platform that provides a wide range of baby products and accessories. Their diverse collection includes clothing, toys, nursery furniture, strollers, car seats, feeding essentials, and more. Users can create registries, browse items, and make purchases on the site. Reviews and expert advice are also available.

babylist.com’s revenueOVER TIME
View real-time data

Over the past three months, babylist.com revenue has experienced growth of 17%, compared to the preceding three months.

View real-time data
babylist.com revenue growth for last six months
Talk to a product specialist to get monthly figures and review YoY comparison
Book a demo
OVERVIEW
In March 2024, babylist.com, an industry leader in CHILDCARE, reported online sales revenue of $70,473,724, with a conversion rate ranging from 2.50-3.00% and an average order value of $175-200. The site had a high number of sessions at 13,838,336, positioning it as the top performer in the category. babylist.com's metrics outperformed the median revenue, conversion rate, AOV, and sessions for CHILDCARE, making it a standout in the industry.
Read more

babylist.com competitors

When comparing babylist.com to its competitors in the baby gear industry as of March 2024, several key metrics stand out. babylist.com has a significantly higher revenue of $70,473,724 compared to most competitors. potterybarnkids.com comes close with $56,052,305, while the others fall far behind. In terms of transactions, babylist.com also leads the pack with 377,180 transactions, followed by buybuybaby.com with 19,780 transactions. babylist.com's conversion rate falls within the average range at 2.50-3.00%, similar to buybuybaby.com, while potterybarnkids.com boasts the highest conversion rate at 3.50-4.00%. babylist.com's average order value (AOV) of $175-200 is competitive with albeebaby.com, indicating a strong position in the market for both revenue and customer spending.

#1 buybuybaby.com
3.2M
Revenue
751.2K
Sessions
2.5-3.0%
Conv. rate
$150-175
AOV
#2 babygearlab.com
706.7K
Revenue
499.5K
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
#3 albeebaby.com
2.8M
Revenue
476.4K
Sessions
3.0-3.5%
Conv. rate
$175-200
AOV
#4 potterybarnkids.com
56.1M
Revenue
5.6M
Sessions
3.5-4.0%
Conv. rate
$275-300
AOV
#5 goodbuygear.com
892.5K
Revenue
364.2K
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
babylist.com vs top market performers
babylist.com
top retailers
conversion rate vs average order value for babylist.com and its competitors
Talk to a product specialist to see all the competitors
Book a demo

babylist.com brandsby revenue

babylist.com categoriesby revenue

1
Baby Strollers
2
Baby & Toddler Car Seats
3
High Chairs & Booster Seats
Review the entire assortment of this retailer and thousands of others in the Grips app
Book a demo
brands overtime comparison

Gain even more insights with the Grips app

babylist.com channels

Identify top traffic channels that drive growth for babylist.comand discover how performance of traffic channels has changed over time.

Book a demo

babylist.com Google Ads spend

Evaluate babylist.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

Book a demo

babylist.com devices

Review babylist.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

Book a demo

babylist.com top markets

Explore babylist.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

Book a demo

babylist.com country & global rank

Assess the ranking of babylist.com among other retailers within its primary country and worldwide.

Book a demo
Understand how your competitors drive sales.
Drive growth and optimize key metrics with our e-commerce intelligence platform
Grips Platform Dashboard