Mar 2024

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TRANSACTION INTELLIGENCE - MAR 2024 GLOBALLY

ae.com

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57.9M

Revenue

17M

Sessions

1.5-2.0%

Conversion rate

$150-175

Average order value

Online only revenue for ae.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Main country of store: UNITED STATES
Website category: FASHION AND APPAREL

Shop American Eagle men's and women's jeans, tops, bottoms, activewear, loungewear and more. Find hoodies, t-shirts, jeans, shorts, and more in additional sizes and styles at AE.com

ae.com’s revenueOVER TIME
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Over the past three months, ae.com revenue has experienced decline of 5.1%, compared to the preceding three months.

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ae.com revenue decline for last six months

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OVERVIEW

In March 2024, ae.com, a FASHION AND APPAREL retailer, reported online sales revenue of $57,866,340 with a conversion rate of 1.50-2.00% and an AOV of $150-175. This places them below the industry median revenue of $132,853, but above the low end of the AOV spectrum. With 16,958,686 sessions, ae.com falls short of the industry median of 46,271 but is surpassed by the highest sessions recorded at 198,149,103 by shein.com. Despite these figures, ae.com continues to perform steadily within the competitive FASHION AND APPAREL market.

ae.com competitors

In comparing ae.com to its competitors in the online retail space, it is clear that ae.com is holding its own. While ae.com has a revenue of $57,866,340 and 335,412 transactions from 16,958,686 sessions with an average order value (AOV) of $150-175 and a conversion rate of 1.50-2.00%, it faces tough competition. levi.com boasts a slightly higher revenue of $59,746,315 from 179,862 transactions out of 12,235,501 sessions with an AOV of $325-350 and a conversion rate of 1.00-1.50%. On the other hand, H&m.com dominates with a revenue of $188,294,861 from a whopping 2,583,018 transactions out of 88,751,151 sessions, showcasing an AOV of $50-75 and a conversion rate of 2.50-3.00%. Overall, ae.com remains competitive with similar conversion rates and AOVs to its peers but may need to increase its transaction volume and sessions to keep up with the industry leaders.

#1 forever21.com

7.8M

Revenue

8.3M

Sessions

1.5-2.0%

Conv. rate

$50-75

AOV

#2 levi.com

59.7M

Revenue

12.2M

Sessions

1.0-1.5%

Conv. rate

$325-350

AOV

#3 hollisterco.com

47.5M

Revenue

11.9M

Sessions

5.0-5.5%

Conv. rate

$75-100

AOV

#4 pacsun.com

40.6M

Revenue

6.3M

Sessions

4.0-4.5%

Conv. rate

$150-175

AOV

#5 hm.com

188.3M

Revenue

88.8M

Sessions

2.5-3.0%

Conv. rate

$50-75

AOV

CLOSEST COMPETITORSby revenue

TOP MARKET PERFORMERSby revenue

ae.com vs top market performers

ae.com

top retailers

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ae.com brandsby revenue

Top retailers:ebay.de ravewonderland.com kriminalberatung.de

Aerie

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Offline

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ae.com categoriesby revenue

Vehicles & Parts

Top retailers:walmart.com ebay.com ebay.de

Home & Garden

Top retailers:ebay.com temu.com etsy.com

Coats & Jackets

Top retailers:zara.com gap.com patagonia.com

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Top retailers:nike.com hm.com aboutyou.de

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Top retailers:asos.com temu.com chrono24.com

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ae.com channels

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ae.com Google Ads spend

Evaluate ae.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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ae.com devices

Review ae.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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ae.com top markets

Explore ae.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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