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Sep 2025
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Home/Insights/Retailers/teleflora.com
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

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4.9M
Revenue
Sep 25
685.8K
Sessions
Sep 25
6.5-7.0%
Conv. rate
Sep 25
$100-125
AOV
Sep 25
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Teleflora.com is an online platform known for selling a wide assortment of floral arrangements and gifts. Their collection features diverse options, including bouquets for various occasions, potted plants, centerpieces, and gift baskets. Additionally, they provide same-day delivery services facilitated by a network of local florists across the United States and Canada.

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teleflora.com Annual Revenue and Growth

teleflora.com's annual sales on its online store amounted to $106.8M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$106.8M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
teleflora.com revenue by year

teleflora.com's monthly revenueOVER TIME
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Over the past three months, teleflora.com revenue has experienced decline of 32%, compared to the preceding three months.

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teleflora.com revenue decline for last six months
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OVERVIEW
In September 2025, teleflora.com generated $4,903,303 in online sales with a strong conversion rate of 6.50-7.00%, significantly above the industry median of 5.54%. With an average order value (AOV) between $100-125, it outperformed the low end of the GIFTS category, which sits at $50. teleflora.com recorded 685,800 sessions, though this falls short compared to the leading site, paperlesspost.com, which garnered 12,757,809 sessions, while the median for the category was 10,647. Overall, Teleflora shows robust metrics in a competitive market, indicating healthy customer engagement and effective sales strategies.
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teleflora.com competitors

In September 2025, teleflora.com generated a revenue of $4,903,303 from 46,660 transactions with 685,800 sessions, boasting an average order value (AOV) of $100-125 and a conversion rate of 6.50-7.00%. Comparing this data to its competitors, fromyouflowers.com had higher revenue at $7,048,507 from 61,363 transactions and 1,802,113 sessions, but a lower conversion rate of 3.00-3.50%. On the other hand, 1800flowers.com had the highest revenue at $14,920,448 from 86,719 transactions and 2,352,692 sessions, with a conversion rate of 3.50-4.00%, indicating a strong performance in both revenue and transactions. While teleflora.com fell in the mid-range for revenue among its competitors, its high conversion rate sets it apart in terms of efficiency in converting sessions into transactions.

fromyouflowers.com screenshot
#1 fromyouflowers.com
7M
Revenue
1.8M
Sessions
3.0-3.5%
Conv. rate
$100-125
AOV
bouqs.com screenshot
#2 bouqs.com
2.9M
Revenue
584.5K
Sessions
3.0-3.5%
Conv. rate
$150-175
AOV
1800flowers.com screenshot
#3 1800flowers.com
14.9M
Revenue
2.4M
Sessions
3.5-4.0%
Conv. rate
$150-175
AOV
ftd.com screenshot
#4 ftd.com
4.4M
Revenue
721.2K
Sessions
4.0-4.5%
Conv. rate
$125-150
AOV
proflowers.com screenshot
#5 proflowers.com
1.5M
Revenue
540.4K
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
teleflora.com vs top market performers
teleflora.com
top retailers
conversion rate vs average order value for teleflora.com and its competitors
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Revenue share by device at teleflora.com

In September large majority of sales on teleflora.com, 64% was finalized on desktop devices, with 36% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on teleflora.com, 64% was finalized on desktop devices, with 36% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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teleflora.com channels

Identify top traffic channels that drive growth for teleflora.comand discover how performance of traffic channels has changed over time.

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teleflora.com Google Ads spend

Evaluate teleflora.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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teleflora.com devices

Review teleflora.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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teleflora.com top markets

Explore teleflora.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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teleflora.com country & global rank

Assess the ranking of teleflora.com among other retailers within its primary country and worldwide.

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