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TRANSACTION INTELLIGENCE - MAY 2024 GLOBALLY

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140.8K
Revenue
170K
Sessions
1.5-2.0%
Conversion rate
$50-75
Average order value
Online only revenue for palmers.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Palmers.com is an online platform offering a range of personal care products and cosmetics. The website showcases an assortment of items including moisturizers, soaps, creams, lotions, and body oils. It provides a convenient shopping experience for customers seeking reliable self-care and skincare options.

palmers.com’s revenueOVER TIME
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Over the past three months, palmers.com revenue has experienced decline of 22%, compared to the preceding three months.

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palmers.com revenue decline for last six months
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OVERVIEW
palmers.com in the BEAUTY AND COSMETICS industry had a revenue of $140,824, conversion rate of 1.50-2.00%, AOV of $50-75, and 169,981 sessions in May 2024, compared to a median revenue of $80,017, a very high conversion rate of 4.25%, a very low conversion rate of 1.44%, a very high AOV of $179, a very low AOV of $44, and a median sessions of 34,605. The largest online store in the category was ulta.com with $91,595,110 in revenue and the store with the highest sessions was sephora.com with 48,729,894 sessions.
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palmers.com competitors

When comparing palmers.com to its competitors in the beauty and skincare industry, it is evident that palmers.com falls in the mid-range in terms of revenue and transactions. With a revenue of $140,824 and 2,652 transactions from 169,981 sessions, palmers.com has a conversion rate ranging from 1.50% to 2.00% and an average order value (AOV) of $50-$75. In contrast, competitors like 100percentpure.com generate significantly higher revenue at $554,541 with 7,551 transactions from 373,628 sessions, boasting a conversion rate of 2.00%-2.50%. Other competitors like dermaclara.com and hempz.com also outperform palmers.com in revenue and transactions. However, palmers.com fares better than some competitors like cocotique.com and ambi.com in terms of revenue and sessions. Overall, palmers.com competes well within its niche but has room for growth in terms of revenue and conversion rate to match some of the top performers in the industry.

#1 dermaclara.com
191.7K
Revenue
114.1K
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
#2 cocotique.com
20K
Revenue
24K
Sessions
2.0-2.5%
Conv. rate
$25-50
AOV
#3 ambi.com
23K
Revenue
34.6K
Sessions
1.5-2.0%
Conv. rate
$25-50
AOV
#4 100percentpure.com
554.5K
Revenue
373.6K
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
#5 hempz.com
231.8K
Revenue
170.2K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
palmers.com vs top market performers
palmers.com
top retailers
conversion rate vs average order value for palmers.com and its competitors
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palmers.com brandsby revenue

1
Logo for cocoa butter formula productsCocoa Butter Formula Products
2
Logo for coconut oil formula productsCoconut Oil Formula Products
3
Logo for palmer’s®Palmer’s®

palmers.com categoriesby revenue

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brands overtime comparison

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palmers.com channels

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palmers.com Google Ads spend

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palmers.com devices

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palmers.com top markets

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palmers.com country & global rank

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